How to promote your Instagram page for sales yourself? What bots exist for promoting a store on Instagram? How to attract new followers for free when promoting an account from scratch?
For an enterprising and energetic person, Instagram is not only a convenient application for storing and displaying photos, but also a tool for enrichment. A well-promoted Instagram account brings its owner a stable income through sales of own and other people’s goods, advertising and high popularity.
Denis Kuderin is with you, an expert on financial issues from the HeaterBober publication. I will tell, how to promote Instagram and attract new subscribers on your own, as well as with professional help.
Read to the end - at the end you will find life hacks for keeping followers on your page, as well as a review of popular paid services for Instagram promotion.
1. Instagram promotion – expanding the client audience for your business
Social networks are a territory of unlimited possibilities. Instagram is no exception. Initially the resource was created as mobile application for shooting, storing and distributing photographic materials, but gradually the site expanded its functions and became a full-fledged platform for exchanging impressions, comments, news and likes.
The popularity of the service increased many times in 2012, when Facebook acquired it from the original owners for $1 billion . Many new functions immediately appeared here, including the option for recording and posting videos.
Today Instagram is hundreds of millions of registered users, a huge viewing audience, thousands of new pictures and videos every day. And unlimited prospects for earning money.
I will list the main ways to make money online:
- selling your own and other people’s goods and services through a promoted account;
- companies, products, events and anything that can be sold and advertised;
- promoting accounts on a professional basis;
- making money selling photographs.
The most profitable option is to own your own business. It doesn’t matter what you do – any products and services can be beautifully presented, shown and sold.
Instagram does not charge money for registering online and using all functions. All that is required for success is free time and desire. And a well-promoted popular account.
Page promotion – an indispensable condition for monetization. Popular accounts are visited by thousands of users per day, and with the number of visitors, sales volume inevitably grows.
What is promotion from a technical point of view? This is the deliberate and targeted popularization of your profile using various methods. Promotion can be natural or artificial.
The first option is when the page’s popularity increases due to truly unique and interesting content, non-trivial design and other features. Artificial promotion implies use of specialized programs, applications and services. For maximum efficiency, use both methods.
Profile promotion itself is one of the ways to make money on Instagram. This is done both by freelancers on exchanges and by entire agencies promoting websites on the Internet.
Instagram successfully integrates with Facebook and VKontakte. By connecting your accounts, you can automatically publish everything you filmed on Instagram on the pages of other social networks.
Businessmen, athletes, actors and other media persons have accounts on Instagram. A lot of people who take pictures on their phones use this network. Such popularity has turned Instagram into a kind of cult for an entire generation.
To promote your account, it is important that the posts are regular and the pictures are bright.
So, a promoted page on the Internet is a kind of capital, an asset that you use at your own discretion. It makes more sense to use the asset to the benefit of your wallet.
When your page turns into full source of income, you no longer have to waste time on promotion. The account will promote itself or with the help of a hired administrator.
But remember a few important rules:
- the resource is created for communication, entertainment and content publishing: perceive monetization as a useful side effect;
- You won’t be able to promote your account quickly – be prepared to waste time;
- the main thing in this network is unique content, everything else is secondary;
- The topic must correspond to the content.
Which account is considered promoted? This indicator is quite arbitrary, but among businessmen and money makers it is generally accepted that real popularity starts with several thousand followers. There are accounts on the network with hundreds of thousands of subscribers - this is a truly promising platform for a stable income.
2. How to promote Instagram yourself - step-by-step instructions for beginners
First of all, “Insta” is friendly community, i.e. a community of people who exchange impressions, experiences, observations and useful information with each other.
Here they hold competitions, organize promotions, collect likes and votes. A citizen of any country or a group of people can create their own page and use it for any purpose - within the limits of law and ethics.
I won’t write about how to create a profile and what the interface is - you’ll figure that out for yourself. The topic of the publication is promoting and monetizing your account, keeping followers on your page.
Most participants try to use their pages for their intended purpose - adding pictures from their lives, sharing observations and adequate content. Compared to VKontakte and Facebook there is less useless garbage here, the content is more lively and people are more open.
Act consistently and success is guaranteed!
Step 1. Create and design a profile on Instagram
Your photo (avatar) or image of a profile product is the first thing a potential follower will see. There will also be a short text here - personal information, a description of the company or product.
For many, the design and first impression of a profile is a decisive factor. By looking at the image, people decide whether to follow you or not. If you treat your profile photo carelessly, you will scare away the consumer audience.
The description should be concise but informative. Indicate your location, type of activity, topic and link to the main site, if there is one. This is the only place on Instagram where you can put an active link.
We need a call to action - not a vague “if you want to see more, then...”, but a specific one - “ Click here, you will see a lot of interesting things" Or something like that.
Step 2. Prepare a content plan
Since in our case the purpose of creating an account is commercial activity, you need to think through a content plan in advance - what, when and in what volume we will publish.
Posts should contain high-quality photographs, short accompanying text and several thematic hashtags– important keywords that will make it easier for users to find the pages they need.
Don’t overload your page with intrusive advertising - combine promotion with information useful for followers.
Think ahead:
- what consumer needs are you going to satisfy;
- what audience are you targeting?
- how best to design or present goods and services;
- What else, besides the sales object, can you give the visitor.
Even business account owners are not prohibited from periodically creating personal posts and sharing their observations, knowledge, and impressions. But don't stray too far from the theme and stick to your own unique style.
Step 3. Publish new content
If you are promoting yourself - you first want to attract an audience, gain followers, and only then make money from your image, then personal photos will be the main content. If you are promoting your business, stick to the pre-selected style. The optimal frequency of posts is 1-2 per day.
For example, you cook deliciously and beautifully. Why not post photos on Instagram and thereby increase your popularity?!
- Use filters and don't be afraid to create– the more creative the photos, the more subscribers.
- Post only high-quality images– no one is interested in passing pictures.
- Make a little story out of every photo.
- Post videos periodically– but not too long, no more than 5 minutes.
- Sign your photos– where, when and why they filmed it.
- Use hashtags– then your photos will be easier to find.
Attractive visuals encourage you to study the text content. The more interesting the photo and video content, the more comments, subscribers, transitions to the base website and customer calls.
Step 4. Attract subscribers
The first subscribers will be your friends, acquaintances, and sometimes strangers who came to your page by accident. If you synchronize your profile with other social networks, you will quickly gain an audience.
Further promotion depends on your activity and creativity. The more time you spend promoting your page, the more you will achieve. If you don’t have time, but have free funds, use paid methods to promote your account. About them - in the following sections.
Step 5. Analyze page traffic and make changes to the strategy
Performance analysis is the study of indicators of audience coverage (how many subscribers), involvement (likes, comments), number of clicks (how many people followed the link).
If the indicators do not suit you, it is time to make changes to the strategy - slightly adjust the topics of the posts, make the page more “hooligan” or, conversely, academic.
3. How to attract new subscribers - useful tips and tricks
Free ways to promote Instagram require free time. But you also need to manage it wisely.
If you follow useful tips, things will go faster.
Hashtags are a useful thing: they help users find publications that interest them. Tags will attract your target audience and new subscribers to your page. But do not use common and popular keywords - otherwise your posts will be lost among hundreds of others.
General rules:
- come up with your own label - it will increase your brand recognition;
- do not make tags too long: 3 words in a hashtag is the maximum;
- separate elements in hashtags with underscores;
- Place tags not only in the explanatory text, but also in the comments.
The app remembers all the hash marks you've entered previously - as soon as you enter the first letters, a list of words will appear that you can use. The maximum number of tags for one photo or video is 30.
An interesting fact: many people know how to sell on the World Wide Web, but only a few can fully use social platforms for this purpose.
Every businessman understands that social platforms are confidently and quickly becoming a place for active sales and brand promotion. So why doesn’t everyone take advantage of such a chic and affordable opportunity to expand and promote their business? Today we will share the secrets of online promotion and useful tips on how to effectively sell on Instagram. You will learn what is in greatest demand on this social network, how to properly promote your brand and create sales ads.
First, let's look at what products and services are in greatest demand on Instagram. Ready? Then let's go.
What is profitable to sell?
Instagram is a unique platform for promoting brands and services. Various courses and seminars, original handmade items, entertainment programs and much more are in demand here. It should be noted that different product categories require different approaches when preparing for an advertising campaign. For example, in some cases you need a beautiful picture, and in others you need a correctly composed sentence describing the service.
According to statistics, the most purchased goods and services on Instagram are as follows:
- cosmetics, especially those made from natural ingredients;
- stylish and inexpensive wardrobe items (many people are happy to buy fashionable items at reasonable prices via the Internet and social networks);
- everything that is made with one’s own hands, or “handmade”;
- original and elegant accessories;
- offers from shopping and entertainment centers;
- show rooms services;
- Cafes and restaurants are also successful;
- Recently, food delivery services have been actively promoted;
- and, of course, all kinds of services from cosmetologists and dentists.
Note that these are only the most appetizing positions that statistics indicate. In fact, you can successfully promote any goods and services on Instagram. The main thing is to do it wisely.
What other alternatives are there for promoting on Instagram:
- Don't be discouraged if you don't have any products to hold in your hands. On Instagram you can offer high-quality services at an adequate cost. This is an excellent opportunity to realize yourself as an expert in style, business, translation, tutoring, etc. In order for people to know about you, you need to tell your subscribers what you do, what you can do and how you can be useful. Then people will know who to turn to if necessary. Believe me, it’s easier for a person to write to a friend online than to look for ads on the Internet. What works here is reliability and consistency.
- You need to understand the main thing - the Insta space is open to any endeavors. If you have something to offer and something to surprise and intrigue the audience, do it. For example, if you are a cool photographer, use photo purchasing services. Offer your services online, develop, expand your target audience.
- The service of writing essays, tests and dissertations is also in demand. In this case, it is also easier for students to choose from potentially familiar performers who will not disappear or fail the order.
- Interestingly, it’s not only new products that can be successfully sold on social platforms. Used goods are also in demand. You can create a store and make real profit on anything. Even household chemicals are sold. And that's a fact.
The list is far from final. It can be continued and expanded for a long time. But the point is clear. Use your imagination, find your own original niche that will interest potential buyers and go ahead to win.
The main rules for successful sales on Instagram: short and to the point
Now let's talk about how to act correctly to achieve a high level of online sales.
1. An image that will attract customers
The peculiarity of sales on Instagram is that pictures here are the main content. Video is one step behind and is not particularly popular among system users. However, when choosing images you should adhere to some rules:
- The photo must be unique and original.
- Visualize your products and services in the best possible way, and orders will not keep you waiting. Think about how best to present the product. For example, if you are selling exclusive handmade soap, then create an original wrapper or box for it.
- Don't skimp on the details. Nuances are more important than ever.
- Add fresh emotions and sensuality. You won't attract anyone with boring posts.
The right approach to product design for advertising on Instagram
2. Prioritize
3. A healthy lifestyle is in fashion
So promote “healthy” brands. How? For example, remove harmful components from products and tell your potential and current customers about it. This is a promising and modern direction that is in great demand.
4. Design and promote entire collections of products
For example, if you make handmade sweets, then develop sweet sets for different holidays and occasions (wedding, anniversary, International Women's Day, Valentine's Day and others). If your business is cosmetic services, then offer different complexes and combinations: for one or several girlfriends, for couples in love. You can come up with interesting combinations: facial cleansing + neckline massage as a gift or eyelash extensions + eyebrow art for free.
5. Gain experience from competitors
You can find a lot of useful information there.
There are many variations on the theme, but this does not mean that you will succeed right away and you will start receiving a huge number of orders. The main thing is to start, and then through trial and error you will strive for perfection.
- Let us immediately note that you will have to be patient. There will be no return or profit right away. At least this is what practice shows. Only after a few months will mass orders begin to arrive.
- Don’t forget about the first rule of selling on Instagram - offers that attract attention are successful.
- Another interesting point. Social platforms are unique in their viral properties or... Essentially, this is "". What is it about? For example, someone famous and popular liked your post. This person takes and recommends your product to his many subscribers. This is already a guarantee of future success.
- Pay attention to the text of the advertisement. Correct description is also the key to successful brand promotion. By the way, which is typical for Instagram, the system often shows the most commented posts in the feed. Please note that posts on Instagram are not shown in the order they were posted. It has its own display algorithm.
- Communication is everything to us. Meet new people, maintain connections, exchange opinions. Do everything you can to get people to write, ask questions, and comment on your posts. Dialogue is a step towards success. At the initial stage, you can independently comment on advertising posts from different accounts, creating the appearance of activity and interest.
- When you are promoting a blog for commercial purposes, you should not display personal photographs. Are you promoting a brand? Then position yourself accordingly. Publish meaningful and colorful information about the company and the services and products it provides. And also don’t forget to place a link to a mobile landing page created specifically for visitors from Instagram for each of your campaigns or products. If you don't have one yet, choose a ready-made template and personalize it for yourself with.
- When posting images, use photo filters. Warm filters are popular on Instagram, creating an atmosphere of coziness and comfort.
- Before publishing a post, mark thematic #hashtags. You can also immediately come up with and add your own exclusive hashtag to each publication, by which your brand will be recognized. For example, if you are selling things, you can use the tags #fashiondresskiev or #crazywomanfashion. Experts recommend adding no more than 10 hashtags to one post and only on the topic. Choose the most popular ones. For example, #I love fashion, #women's clothing Ukraine, etc. You can read about how to choose hashtags correctly here.
- Check in the settings that the account is open. Otherwise, no one will see your publications.
- Constantly expand your target audience, add subscribers.
- Don't skimp on advertising. You can also read about how to launch it correctly on Instagram in the Ecwid thematic blog about promotion in social networks (link at the end of the article).
- Make sure your customers can pay for goods and services in different ways. To do this, you need to open various online wallets. Due to inconvenience with payment, people often refuse to purchase.
- Don't overdo it with the number of posts. Nobody likes spam. Post on a schedule and not too often. For example, one or two posts a day.
- Publish materials at the hottest time. Details about the choice.
- And the last practical tip for today - do not forget to create the effect of scarcity. In your posts, add the phrases “hurry up, the promotion ends tomorrow”, “limited quantity of goods”, etc.
Afterword
From all that has been said, we can conclude: in order to successfully promote goods and services through Instagram, you need to have a desire and an idea. If there are any, then go ahead and implement your ideas.
Today we will talk about sales on Instagram. And also about how to promote on Instagram. Nowadays, we cannot imagine our life without social networks. They have become an integral part of many areas of our lives. And selling through Instagram has become one of the most effective ways to sell goods online.
Why can you effectively sell products on Instagram? It's simple. The fact is that creating an Instagram account does not require effort. Almost everyone has their own Instagram account. This network is very popular. But the most important thing is the audience. This social network has a completely different audience than Avito, Direct or Vkontakte.
Thanks to this, selling products on Instagram brings more profit. For example, a children's watch Q50, sold on VKontakte or Avito for 2,000 rubles, can be sold on Instagram for 5,000 rubles.
How to make sales on Instagram
There are two main aspects of selling on Instagram:
- Account support;
- Advertising.
I suggest you learn about this in more detail. To do this, watch the video of Instagram curator Denis Shamarin.
To get started on Instagram, you should take some steps and pay attention to the key points.
Find competitors and analyze their accounts or stores
To do this, you need to enter a query in the search field. For example, like in the picture below.
How to analyze competitors? Visit their page on Instagram. View their posts and offers.
You can also go to the website publer.wildo.ru. This tool allows you to monitor advertising posts, advertisements, and also collect analytics of some social networks, including Instagram.
Make your account
It is necessary that the channel name matches the keyword or link.
How to set up Instagram for sale
Important! To design a channel, use icons. A bright avatar always attracts attention and, accordingly, improves sales on Instagram. An avatar with the face of a girl or child always works well.
Come up with some unique advantages that will help win the client over to your side. For example:
- “No prepayment”;
- "Hidden wiretapping";
- “Free shipping”, etc.
Be sure to use keywords when writing a description. Keywords in the descriptor also help you get to the TOP in Google or Yandex searches, as well as improve sales through Instagram.
The description must include offer. For example, “For all Instagram subscribers there is a 20% discount.”
USP(unique selling proposition) contributes to the effective sale of goods through Instagram.
If you still have space, you can insert a similar one link to your public VKontakte.
You must indicate mobile phone or any other means of communication– Telegram/Viber/WhatsApp.
Need to add from 20 photos and more. Alternate selling photos with informational ones. The content of posts should be similar to the content of VKontakte posts.
In addition to creating an Instagram account and its design, you need to understand how to promote Instagram for sales. There are several ways to find out more about this:
After that, find 10 public pages with the target audience for which your product is designed. You can also post here. It's not free. You can start with 500 rubles per post.
Go to the site associate.ru. There are advertising platforms here. Don't forget to indicate the social group of Instagram communities.
You can also use VKontakte advertising agencies, which also deal with the issue of how to advertise on Instagram. They have a certain pricing policy.
From the author: Hello, friends! Today I will tell you about how to promote an online store on Instagram. If you decide to open your store on this social network, then our article will definitely help you - in it you will find the basic principles of promoting an online store and tips on how to gain a large number of subscribers.
Before becoming popular in Russia, Instagram went through the usual path of trend development: distrust and then universal recognition. In August 2014, it surpassed Twitter in mobile traffic. The whole world is drawn into this fascinating social network; every year more than 50 million photos and pictures are uploaded to users’ pages.
Some users manage to post really high-quality photos that arouse the interest of other people. They are the ones who attract followers - and where there is a mass audience, money flows. This means that you can make money on Instagram, and even very well.
Here are some useful tips to help you create an online store on Instagram. Take them into account, and everything will work out for you.
Decide what you will promote. Basically, products in the “Beauty and Fashion” category sell well through Instagram. But it must be something new, not similar to competitors.
Look for inspiration. Find a successful store and try to understand what makes it successful. Just don’t copy ideas under any circumstances, just look for inspiration.
Make a memorable logo. If you cannot make a logo yourself, contact a graphic designer.
Create an interesting account. The username should not only be unique, but also short and easy to pronounce. Be sure to put the store logo on your profile profile.
Complete your profile. Enter a brief description of the store, don’t forget to include your email and phone number.
Upload images and fill out product descriptions. Make sure that the photos are of high quality and the information is reliable. You can specify payment and delivery methods.
Instagram users post nearly 60 million posts every day and like them an average of 2.7 billion times. Among all this there is a lot of advertising. You've probably noticed accounts with the names of online stores - I'll tell you a secret, they promote Instagram accounts using methods tested on other social networks, such as mass liking or mass following.
The first method is when users (or bots) massively like company photos, and the second is when they add them as friends. In both cases, marketers hope that people will respond. These options once worked, but now the social network itself has stopped mass following. If the number of friend additions exceeds the established limit, the account is blocked for a certain period.
Subscribe to friends and high-quality photos
Instagram has a special feature for following friends on other social networks. Just leave a link to your VKontakte or Facebook account. This will attract curious parishioners to your page.
And also follow your friends’ updates, sometimes look through photos and leave appropriate comments, mercilessly like everyone. All this will help you gain more subscribers.
The main component of a successful account is beautiful photographs. Choose a topic based on your occupation and post images that match it.
Hashtags and geo-tags
Pay attention to geo-tags and hashtags - they make the search easier and allow your photo to appear in the forefront. You can write hashtags in both English and Russian, it all depends on the type of your activity. If you work only in Russia, I do not recommend using hashtags written in Latin letters - the audience is blurred, because they are used not only by Russians, but also by residents of other countries.
Popular Instagram pages
Browse celebrities and popular users on Instagram. They may notice your activity and add you as a subscriber. Take part in various promotions and sweepstakes from famous labels. This way you will kill two birds with one stone - you will become an active user and, perhaps, even win a prize.
Services and programs
There are many programs that help you quickly and efficiently develop an online store on Instagram. There are paid services, but there are several that do not require investment. I'll tell you about them:
AddMeFast is one such service. It provides such a service as promoting accounts on Instagram, YouTube, Vkontakte, etc. In this program, you choose what you would like to comment on, where you want to like or follow what interests you, and skip everything unnecessary. AddMeFast does not sell likes, views, etc. This resource does not require personal information, as well as passwords and logins for your pages.
There is another popular service in the CIS where you can get a lot of likes, comments and subscribers - Gainer. Navigating the resource is quite simple, but if you still have difficulties, the support service will quickly solve any of your problems.
Instagrambot - this program does not require the installation of proxy servers, and this will save a lot of time, especially if you do not have knowledge in this area. The server is very simple and easy to gain subscribers. You just need to paste the link to your account and select the desired number of followers. Then the program will do everything itself.
Instaget is another bot, easy to use, but I don’t recommend using it if you don’t know English well - you can easily get confused in it and make a mistake. I also don’t advise you to pay attention to scripts - these programs no longer work. A couple of years ago, scripts really helped to promote an account, but today it’s a scam. If you are offered to buy a script, do not be fooled, you will simply throw money away, and perhaps even lose your account.
Follow our tips, and your online store on Instagram is ready, and most importantly, you will have a large number of likes and followers, you will be able to promote yourself and earn money by selling products using this social network.
Subscribe to our blog to find out even more new and useful information. See you soon!
Hi all!
I’m vacationing with my parents again in Anapa, it’s nice and sunny here. I’m relaxing and a little lazy after the hike; I finally have time to work in a quiet environment.
Today we will try to figure out how Instagram can help promote business. Is it worth creating an account there, and how will it help in promoting a website or blog? We will also consider the main Instagram widgets for a WordPress site.
On the blog, I have already touched on the topics of various social networks, working with them and making money. Read how to add various ones and install them for the site. And there is even a whole section dedicated to. But I haven’t written about Instagram yet, I’m starting.
Who uses the Instagram app?
Instagram is an application for mobile devices for quickly sharing photos and videos, which has the characteristics of a social network. Actually, in 2012, Facebook bought this mobile application and soon integrated Instagram with social networks. Today, the number of Instagram users in the world exceeds 200 million. Russia accounts for about 5-6 million. According to research companies, the main core of active users are young people under 24 years old. For Russia, the largest number of users of this network are residents of large cities.
The statistics presented above make it possible to determine to a large extent the feasibility of using Instagram to promote a business, goods and services, or a website. Any project is focused on its target audience, and before investing your efforts and time in one or another communication channel, you need to assess how justified they will be. Simply put, if you sell fashion clothing, you will most likely find a large portion of your potential customers on Instagram. This does not mean that among the general audience, you cannot find a narrower one that can be attracted to your exclusive product. Each idea has its own strategies.
Promotion through Instagram will also be useful for projects aimed at foreign users. In addition, the number of mobile device users is growing, and accordingly the Instagram audience will expand. Read, this knowledge will be useful to you.
What's good about Instagram?
A significant advantage of Instagram is that visual content (photos, videos) grabs attention much faster and is instantly perceived (no need to waste time processing textual information). And many companies use this property quite effectively to promote their services and products through Instagram. Some online stores have managed to attract buyers of their products only through Instagram and a creative approach to its use. Those. it has become their main channel of communication with consumers.
Instagram allows you to interact visually and, accordingly, more closely with potential clients. This network is an ideal tool for building the image of a company or brand. In fact, with the help of it, you can not just tell, but show your product from all sides, as well as the process and participants in its creation. This builds brand loyalty, trust and recognition.
If you sell services, Instagram will be no less useful in promoting them. You can publish bright photos of your satisfied clients at the time of providing them with services. This is great for attracting new clients.
Ways to promote a business on Instagram
The first thing you need to do if you decide to create an account on Instagram and promote your products and services there is to optimize it.
To do this you need:
- Use your company logo or a photo of your main product as your profile photo;
- Use the name of the company, website, etc. as the name in your account;
- Make an accessible description of the essence of your proposal, activity;
- Be sure to include contact information: phone numbers, website url.
The next point is adding content. First of all, Instagram is suitable for promoting goods: clothing, accessories, decorative elements, etc. Those. those that can be shown favorably in the photo. At the same time, thanks to integration into Facebook and other social networks, Instagram can be made an auxiliary platform for promoting services. Those. post photos on Instagram about events, about the life of the company and team and share them on Facebook. It is likely that this will attract an additional audience and interest the existing one. Although, Instagram is used less often to promote services than when promoting goods.
If you post photographs of products, they must be of high quality and display the products from a favorable angle. It is possible and advisable to use filters for photographs. The most effective ones that bring the most responses are Normal, Inkwell and Mayfair.
In addition, since 2013, Instagram has been able to add videos of 15 seconds duration. This type of content can also be used successfully.
Using hashtags is a very important way to promote on Instagram. Hashtags allow you to group content by topic. They look like this - #hashtags (a hashtag is added before the keyword). Those. When publishing a photo or video, you need to attach from 1 to 3-4 hashtags to it. Each user can create their own hashtags, so there are quite a lot of them, but there are also the most popular ones, which are most often used when searching for the desired content. It is better to use 1-2 popular hashtags when publishing. It’s up to you to decide which hashtags to put on Instagram; you can easily find lists of the most popular ones, the main thing is that they clearly correspond to the topic of the post. A large number of hashtags on Instagram can be perceived as spam. You can also promote your hashtag with the name of your company or brand at the same time, enticing visitors to post their photos with your hashtag.
To attract new followers (followers) or subscribers, and effectively promote your brand on Instagram, you need to use the same marketing methods that we used for. These are promotions, discounts, special offers for those who liked, subscribed, viewed photos or left a comment. Also, subscribe to updates from other users, leave comments and likes on their pages. Link your Instagram account to your other social media profiles (Twitter, Facebook, Vkontakte). Cross-post photos there periodically. I have articles about
