People are still debating whether content is the main thing. If you ask me, I completely agree with them and my opinion is based on my own experience. Whether it is dominant or not, there is something that is just as important! What is it, you ask? I know everyone likes to say, "Don't judge a book by its cover." But how else do you plan to grab anyone's attention if not with an original cover? Obviously, once you've got someone's attention, you can spend the rest of your effort on content. It will be about web design colors and how to manage them.
You only make a first impression once.
There is always one specific action that you want to get your site visitor to take. This is the action that you put the most emphasis on. It can be a subscribe button, a "next" button, or a "buy" button.
Whatever the button, always remember that whether or not it is clicked depends on how the visitor feels when they are on your site.
In this article, you will learn about the 5 most popular colors that will make your site interested and intrigued by visitors.
'Pinterest' uses a lot of red shades
Without a doubt, red is considered the hottest color. If you look at Pinterest's color palette, you'll immediately notice that red is their primary color.
Red is often associated with love. This is a strong and dynamic color that can make you feel in love with anything that is close to this color.
This color is often seen in promotions, as its intensity creates a sense of urgency.
Above all, this intense color can make website visitors feel excited or encouraged. But at the same time, it can also discourage the desire to be on it, so you always need to be careful.
Use red to accentuate your web design. It goes well with white, gray, light blue or silver colors.
A practical example of using red:
The human eye sees red when it looks at light with a wavelength between 630 and 700 nanometers. Light above this range is called infrared, and is not perceived by the human eye, but it can be identified as heat. - Wikipedia
Wider use of the red color palette (by jimjim421):
10 associations with red:
- blood
- war
- fire
- masculinity
- passion
- seduction
- compulsion
- energy
- bravery
"Amazon" loves rich orange:
Orange is a warm and active color, but not as intense as red. Orange is more warm than hot.
Filled with energy, this bright color encourages, rather than forces or forces, people to act. Orange is only sometimes perceived as intense - it calls for action such as buy, subscribe, sell or follow. It is recommended to use orange if after visiting your site you want to leave the guest feeling motivated, joyful, creative, and full of enthusiasm.
A practical example of using orange:
Wider use of the orange palette manekineko:
10 associations with orange:
- optimism
- definition
- fire
- warning
- autumn
- religion
- endurance
- compassion
- halloween
- organism
Blue colour Facebook creates a sense of security:
You can find many business and corporate websites using the color blue. We associate this color with something reliable, safe, evokes a sense of trust and experience. Thus, it is not surprising that every businessman who cares about the impression he leaves of his company's website prefers to use the color blue. Blue creates a completely opposite feeling from those that red leaves. Blue calms us down and we don't have to worry about too much of it at all.
A practical example of the use of blue:
I bet you didn't know:
A survey that was conducted in Germany and published in 2009 proved that blue is the favorite color of 46 percent of men and 44 percent of women surveyed. — Wikipedia
Wider use of the blue color palette by entitydesigns :
10 associations with blue:
- truthfulness
- friendliness
- magic
- guys
- gratuitousness
- police
The power of green
Feeling extraordinarily optimistic right now? Let me guess - you were looking at something green? Perhaps you were just looking at a green plant - this undoubtedly calmed you and made you look at things more optimistically.
Everyone who is connected in some way with ecology has more opportunities to use the color green in the creation of their sites. Pay attention to the 100 dollar bill. Here the color green prevails! Sites like Groupon also have a lot of green in their branding since they deal directly with money. Green is very refreshing and relaxing, leaving people feeling balanced and inspired. It represents balance and harmony in design.
A practical example of using green:
I bet you didn't know:
In some languages, including Old Chinese, Thai, Old Japanese, and Vietnamese, the same word can mean both blue and green at the same time. There are no natural sources for green food coloring approved by the US Food and Drug Administration. - Wikipedia
Wider use of green by Skybluue2u:
10 associations with green:
- money
- greed
- envy
- nature
- Spring
- health
- youth
- grass
- hope
Yahoo! and purple on their logo
Purple is the color most commonly associated with concepts such as imagination, creativity, dignity, nobility, and abundance. Vibrant shades of purple are more associated with spring and romance, while darker shades of purple are associated with luxury and wealth. Purple is used in beautiful and trendy bed linens because purple is more soothing than any other color. It is considered more feminine and romantic than a masculine color. When looking at purple things, it seems clearly artificial, this is because this color is very rare in nature. Just like red, people find purple too strong and bright, it makes them feel compelled to do something, it kind of pushes them to take a certain action. Therefore, it would be effective to combine this color with black or white colors.
A practical example of using purple:
I bet you didn't know:
In April 2007, scientists speculated that early archaea may have used a purple pigment similar to chlorophyll to absorb energy from the sun. If this were indeed the case, vast areas of the oceans and coastlines would be purple. This theory is called the "Purple Earth Hypothesis". — wikipedia
Wider use of purple
10 associations with purple
- wealth
- generosity
- nobility
- refinement
- romance
- art
- exotic
- spirituality
- luxury
- femininity
1WD makes smart use of monochrome colors
Usually monochrome colors such as white, black, dark gray and light gray should be used as a background in design development with accent colors already in place and properly placed that are brighter and more saturated. Take a look at the site, 1stwebdesigner - 1WD. They also use orange colors as a bright color accent - but only in a harmonious combination with dark gray and light gray tones. And, of course, white, (the background color of the site). Black will always represent modernity, mystery, elegance and strength. Gray is a neutral color that represents something calm and almost unknown, like a shadow. Since gray can sometimes look dirty, white will create the opposite effect. White stands for purity, openness, simplicity and minimalism.
A practical example of using a monochrome color:
I bet you didn't know:
Digital monochrome photography only captures the blacks that the camera sensor detects. When post-processing color images, you can transform the perceived brightness by combining the values of several channels. - Wikipedia
Greater use of the monochrome palette by munsteri
10 associations with monochrome colors
- power
- elegance
- space
- softness
- innocence
- pessimism
- depression
- boredom
And what is your favorite color? And what feelings and emotions does it evoke in you?
Translation - Desk
Hello! In this article we will talk about making money on joint purchases.
- How much can you earn: from 18 thousand rubles per month.
- Minimum Requirements: self-organization, a small amount of money at the beginning.
- Is it worth doing: if taken seriously, as a full-fledged business .
General information on earnings on joint purchases
Joint shopping is quite a popular thing among women. They negotiate, buy wholesale lots of goods, which are much cheaper than in stores, and a responsible person delivers all the goods to their addresses.
The person who monitors the work of the entire procurement chain is called the organizer. On his shoulders:
- supplier search;
- ordering goods;
- acceptance of goods;
- distribution of goods between customers.
He also works with the audience: answers questions, consults, solves various problems. That is, the organizer does a colossal job, for which, of course, he should receive money. And here it turns out that joint purchases can not only save, but also earn.
So, some girls first try to buy goods together, and then decide to become organizers, seeing how much you can earn in this area. Incomes are not huge, but they exactly correspond to a full-fledged salary in the regions.
Products in the following categories are in demand:
- women's clothing and footwear;
- children's clothing and footwear (from birth to eight - ten years);
- toys;
- knitwear for the whole family;
- decorative cosmetics;
- household chemicals and hygiene products;
- men's clothing and footwear;
- outerwear for the whole family;
- bijouterie and accessories;
- leather goods.
These are the most hot goods on which you can. And you can also make a profit from other categories of goods, only it should be understood that it will be much more difficult to gain an audience for them, and even more so regular customers.
Now let's move on to step by step instructions: how to make money on purchases.
How to organize earnings on purchases: step by step instructions
This business is mainly run by girls. This is primarily due to the fact that the main joint purchases are girls, and it is easier for them to communicate with each other. Let's figure out how to organize your business.
Decide on a trading platform
There are two options: special sites or social networks. Sites are often created in the form of forums, where in each separate branch it is proposed to organize joint purchases, product categories, terms and all related information are displayed. Simple, functional, but it is much more difficult for a beginner to advance on the forums: very high, which is concentrated in one place.
Social media is a more interesting option for beginners. There are two options: Odnoklassniki or Vkontakte. In classmates, the audience is more mature, therefore, pays more, Vkontakte is more lively and prone to spending money. Judging by the reviews, Vkontakte brings more opportunities than Odnoklassniki.
Competitor analysis
In fact, this is a very important step. Here you can find reliable suppliers, design and layout options, as well as analyze the work of the group itself. If you are a beginner, such an analysis will help you start earning. You do everything like a competitor, look, ask friends to look, improve and achieve great results.
Create a group
After you have seen the strong and weak sides competitors, you can safely create a group, choose a name, design and make the first posts. Describe what kind of group, what it was made for, etc.
Choose a product, suppliers, upload photos and descriptions
You can work with companies that have more well-known competitors. This is a reliable option, stable, with a minimum of pitfalls. Or you can choose companies yourself at your own peril and risk. An unreliable supplier is a guarantee of losing money. The quality of the product is also very important here. If a defective product is delivered, the responsibility will fall on your shoulders.
At first, try to work with suppliers who have a small wholesale limit, in the region of 5-10 thousand rubles. So, with a minimum of people you will work at the most favorable prices.
We attract potential audience
Here you will have to work very well for the first time: communicate with friends, on forums, in groups of social networks and use all the possibilities in order to collect as much as possible for the first 1 - 3 purchases more of people.
With due diligence, literally in a week you can find people to order the first batch. You can make it free (i.e. all the time costs fall on your shoulders): this will allow you to get the first reviews, several regular customers and make a name for yourself. Remember that in this business, reputation is everything. If you do something wrong once and do not compensate for the costs, they will stop working with you and dissuade potential customers.
Reception, processing of applications and the full functioning of the group
This is also a rather difficult stage. Get ready for the fact that your personal will be packed, and if you leave your phone, it will also be bursting with calls. You will get used to such a rhythm relatively soon, so try to clearly distinguish working time and rest.
The first purchase without investments will not work. Most likely, you will have to order for your money, and then send out cash on delivery. It is unlikely that someone will entrust their money to a stranger without a reputation and reviews.
Profit calculation
Usually organizers of joint purchases receive a profit of 10 - 30% of the total order amount. At the first stages, many write that they received 5-6 thousand a month if they had the opportunity to attract acquaintances from their city. The first period, as always, is the most non-monetary.
But after the suppliers are found, regular customers are collected, you can get an income of 18 - 30 thousand rubles a month in ordinary months and up to 60 thousand rubles - on holidays. Quite a good salary increase by region.
As you can see, becoming an organizer of joint purchases and getting money from it is not as easy as it seems. You need to find a supplier, take on all the costs of raising funds, concluding an agreement with a supplier, paying for and distributing goods. You will have to work 5-8 hours a day, answer messages, calls, contact suppliers, look for goods, etc.
This is a full-fledged business that not everyone can master. Let's look at the minimum skills that will be required in order to organize earnings on joint purchases.
Minimum requirements for earning on purchases
Your reputation is your everything. If people trust you, there will be customers and stable income. If people do not trust, they will spread bad information about you very quickly, and you will be left without orders. And creating a new page, doing everything anew is not a very easy job.
Another very important skill is responsibility. You must take responsibility for your mistakes. Ordered the wrong product - kept it, returned the money. Made a mistake in the calculations - returned the money. For any minor inaccuracy, you will have to shell out money from your pocket. Yes, the ability to double-check and make fewer mistakes comes with experience, but first be prepared for this.
And the last point follows from the previous one - readiness for risks. As with any business, you work with real people. You may well be brought a low-quality product, and a color mismatch occurs in every second batch from small suppliers. Supplier errors are very difficult to fix, especially at first.
If you are well versed in what you are buying, this is your big plus. An organizer who can give advice, suggest quality and choose goods is in great demand. That is why at first work only with the products that you have used or know a lot about it.
In general, this is a rather interesting option for earning money for those who want to try their hand at mediation, sales and working with people. For many, this is nothing more than entertainment during the decree, but for some people, such earnings remain the main income. Therefore, if you want to try it, go ahead, make the first trial purchase, see if it is yours or not, and then decide whether it is worth doing it.
Conclusion
As already mentioned in the announcement of the article, you can really organize earnings on joint purchases only if you treat this activity as a full-fledged business. Build a supplier base, help customers choose products, carefully monitor their operations and make mistakes to a minimum - then you can earn normal amounts and reach a good monthly income.
Joint purchases (SP) are a great opportunity to buy products at wholesale prices. To achieve this goal, several buyers are combined into one group. As a rule, it is collected by the organizer, who receives a certain percentage for Joint purchases. How to become an organizer and how to turn joint purchases into a profitable vein? You can learn about this from this article.
Joint purchases - scheme
It is worth noting that it is also beneficial for the participants themselves to buy various goods through the joint venture, but still big income received by the organizers. They carry out a margin on goods in the region of 5-25 percent. The cheaper the item, the higher the markup. The main scheme of interaction between the organizer and the participants of the groom is as follows:
- More open procurement and publication of full information about it;
- A member of the group is engaged in the selection of products and informs the organizer about it, who in turn enters this order into the main list;
- After the required number of applications has been collected, the organizer informs all participants in the group about the closing of the collection, and then sends them information about the products and the amount to be paid.
- A member of this group will confirm the correctness of the order;
- Further, the organizer checks the availability of goods with the supplier, if any goods are not available, he offers the participant of the groom a replacement for an alternative option;
- Then the organizer announces the place and date of fundraising;
- The collected amount of money is necessary in order to pay the invoice from the supplier;
- After the order is sent, the organizer constantly notifies the participants about the movement of goods on the group forum;
- Further, as the goods are received, the organizer announces the place and time of the meeting where the orders of the JV participant will be issued.
How does joint shopping work?
If the position of the organizer of joint purchases is attractive to you, then here we suggest where to start this business. So, before the organizer of the joint venture reaches this stage of the work of the group, he will have to solve many different problems. But this work is not difficult at all. With the acquisition of skills, the organizer will spend a minimum of his time on it. Many enterprising organizers can run 9-10 joint ventures at the same time.
Platform for joint purchase.
The very first thing that the organizer of the joint venture will need to decide is a platform for future relationships with the participants. There are several different options to choose from:
- Groups in in social networks;
- Special website for JV;
- Creation of a personal website;
Currently, there are many different sites for which joint ventures are the main activity. They are very easy to find by simply entering a specific query in any search box indicating the organizer's city of residence. This method is more suitable for people who live in large cities.
How can you organize your own joint venture in classmates or Vkontakte? Yes, very easy! You need to open your own group! You will have to constantly promote and promote it. Communities with at least 5,000 thousand members will bring good earnings.
Internet platform for joint purchases
Yes, it is worth noting that competition in the joint venture is growing every year. For this reason, the main tool that can help you stand out more favorably among other organizers is to create your own website. This option will give you many options. Among them, it is worth highlighting the full automation of the process, payment for orders by electronic money. In order for your work to be successful, you need to properly design the site. To do this, you must follow the following rules:
- Convenient and beautiful submission of a proposal for a joint venture;
- Mandatory availability of a detailed description and photo of the product;
- Mandatory availability of information about the minimum order amount;
- Drawing up a table with the dimensions of products.
How to determine the type of product?
Product selection is the most important task in this case. Not all types of goods will be equally in demand. The most popular are:
- shoes;
- clothes;
- Products for children.
Here, as well as in any product category, you can get a marriage. The rules for its replacement must be obtained from the supplier in advance. You need to be well oriented in the direction you have chosen, since the group members will ask you various questions about the product. You can find the most suitable item by surfing. You need to add a large number of products to your site that you can buy at a wholesale price from different suppliers. There is another option, how you can do a joint venture via the Internet and find the right product - look through all kinds of groups on social networks and select exactly those products that have at least 15 orders, and then add them to your group.
Supplier cooperation
In order for joint purchases to bring money, you need to visit the official website of the supplier. After you select the product you need, you will need to find out the size of the minimum lot and its price. You must contact the supplier of the goods by phone, which is usually indicated on the supplier's website. Perhaps this will be a letter with a proposal for future cooperation to the supplier's email address, or a phone call. Sometimes it also happens that the product you need is on the site, suggesting retail. In this case, you need to call the organization and try to find out the contacts of the wholesaler. In the event that employees of the company do not agree to disclose the information you need, then use the search engine. If you plan to start buying goods from foreign sites, then first you should ask them about the delivery of goods to Russia. Many companies cooperate with our country through intermediaries. In this case, you will first have to study all the necessary information about it - terms of activity, reviews, payment amount, etc.
At the time of signing an agreement with some organizations, you may need to have legal entity or IP. In this case, you will need to scan all Required documents and provide to the manager of the company. If you do not have an IP, then many suppliers may increase the cost of the lot or the minimum size.
How to find buyers
The main task of the novice organizer is to try to earn the trust of buyers. Until the organizer has a positive reputation, he will have to work hard to form a customer base. The most important thing in this case is not to sit and wait, but to act! Since there are many options for searching:
- various forums;
- topics in groups and joint ventures;
- banner advertising on various sites;
- street poles;
- mailing emails;
- printed editions.
As a rule, certain topics are often created on popular forums. It is best to coordinate this in advance with the administration. An excellent option would be a high rating and formed trust of visitors. You should not lure customers to you with various spam, as this will only push them away from you. You need to do regular advertising. In the text of the topic, it is necessary to briefly indicate important information about the joint venture:
- Your city;
- name of your company and products;
- the size of the commission;
- redemption date.
We advise you to search for buyers among the inhabitants of your hometown or nearby settlements. As a rule, goods are not delivered to the joint venture, but are picked up independently. But if the buyer wants to pay for shipping to his address, then this option is also suitable, especially if the buyer has made a large order.
Joint purchases: how to become an organizer - features
As a rule, before starting to earn on a joint venture, a novice organizer needs to make the first transactions for his own money without prepayment. In this case, payment messages should be sent out after receiving the order. Cash is received in cash at the time of transfer of goods or on a card before and after distribution. In the event that one of the customers refuses the goods or payment after the announcement of the end of the collection, the organizer has the right to blacklist him. A certain size of the organizational fee will be calculated individually by the organizer of the joint venture. In this case, it will take into account the following points:
- the amount of time that will be devoted to the purchase;
- the number of orders;
- financial expenses for the Internet, fuel and telephone calls;
- possible risks.
The amount of the fee will increase if the organizer had to use an intermediary for the delivery. In the future, all JV participants will be charged 50% or 100% prepayment. As for the first case, a 50% registration fee will also be taken into account, and the remaining half of the total amount will be paid at the time of receipt of the goods.
What is required for legal activity
How should a joint venture be organized to conduct permanent legal activities, i.e. register as an individual entrepreneur, pay all taxes, according to the taxation system you have chosen. In the event that the purchase was carried out by you once, then the profit must be declared and personal income tax paid. If you make small and infrequent purchases, then your chances of attracting tax authorities are low. But large volumes can attract tax inspectors. The JV can be easily tracked on the Internet. In addition, it may cause great suspicion that the bank conducts operations on cards, which are very actively used to collect funds. The organizer of the joint venture is engaged in trade or provides intermediary services. OKVED codes should be selected based on the main features of the chosen type of activity. The taxation system is chosen either OSNO or USN.
Watch the video
If you are looking for a comfortable way to make money without leaving your own home, then working as an organizer of joint purchases using the Internet is what you need. Moreover, you will also get the opportunity to buy various goods for yourself at low prices.
What is the meaning of such earnings?
Joint purchases are a great opportunity to save a lot of money by skipping the period retail sales, where the largest price increase occurs. In everyday life, the abbreviation JV is also often used, as a result, do not get lost when you meet a similar letter combination. Joint purchases are implemented by a group of people who want to buy the same goods or, for example, products from the same manufacturer at wholesale prices. It is often in such situations that the question arises: “Why not organize joint purchases?” , as well as: "How to become an organizer of joint purchases?".
For example, it is possible to purchase 50 units of goods at a cost significantly less than the market value. Such a big purchase is useless for one person, but if you find another 20-30 people who want it, then there will be a prospect to profitably purchase the right thing.
What do you need to do to become an organizer?
Most likely, you have a question about how to become an organizer of joint purchases. We tell.
Initially, you need to decide how exactly you will work: you can engage in this type of activity as an individual or legal entity. An organizer of joint purchases working in this area can tell you in detail about this. The reviews are such that it is still better to register as a legal entity. In this case, you need to register and get everything required documents and register with the tax office. But there are also advantages to the second option:
Your opportunities will increase as some contractors do not work with individuals.
Customer confidence in such organizers is much higher.
All disputes are resolved in judicial order and the opportunity to win increases.
Then you will need to select the Internet source through which you will work. For example, you can use a web page, a forum thread, or your own website. It is convenient to be the organizer of joint purchases using the Internet, because there is no need to coordinate your own actions with the moderator. However, the circle of clients is significantly narrowed.
The Forum is the most famous shopping area. You need to create your own theme and submit it for review. It is possible that the theme will be paid, and you will need to transfer part of your own money to the moderator.
To date, there are sites for organizing purchases. This method is probably the most correct. If the site has proven itself well, then a trust is formed between the organizer and the client, which insures against various risks. After you have registered on the site or made your own topic on the forum, you can start shopping. If the thought “I want to become an organizer of joint purchases” has not yet disappeared, read on.
Advantages in organizing a joint venture
The advantages in this case are obvious, and the main advantage is precisely in the cost. You can buy the necessary goods at a ridiculous price. However, the organizer of the purchase acquires another bonus - a financial reward for personal work.
This can be a regular percentage of the transaction price or a discount provided by the seller. In the first episode, it is possible to set a commission equal to the required share of the order value. As a rule, the price of the work does not exceed 20 percent. When a contractor offers a discount to the organizer for purchasing a large number of goods, you can pocket the difference in cost.
Risks in organizing your activities
You need to know that before becoming a joint purchase organizer, you need to assess the risks involved. As a rule, they are directly related to the order through the global web and the delivery of goods. Customers do not see the products live, therefore, when purchasing them, unpleasant surprises can await them. Plus, there may be inconsistencies in scales, colors and properties.
Well, and one more subject, on which the triumph of the acquisition depends - this is the carrier. If the transportation is delayed, then the organizer of the joint venture almost always hears reproaches.
What can you buy?
You need to offer products that are in high demand.
Most popular goods are considered:
Household and household trifles (this includes everything else towels, small appliances, tableware);
Children's products;
Clothing and footwear;
With clothes and shoes you need to be careful, there is a big risk and a very serious one. The downside is that those who offer shoes at low wholesale prices are often forced to buy them in sizes. This means that you will need to order the same shoes in all existing sizes. This option is not suitable for everyone.
Warn customers that you are not personally responsible for the quality, size, shades of goods and transportation.
Before collecting orders, study all the data about the contractor. It will not be superfluous to find reviews about it. Phone the seller himself and ask him for comparative information. You also need to find out in detail about the possibility of returning the marriage and the terms of delivery.
Work only on advance payment from customers. It would be nice to open a separate card account to which you need to credit funds for purchases.
Clearly and diligently write down all information about orders, so as not to get lost during the sorting of goods.
You can give an order only upon presentation of a passport and, as a rule, a receipt for payment.
Coordinate the place and time of receipt of goods absolutely with all participants in the joint venture.
The most important thing is not to forget that joint purchases are entrepreneurial activity, which is maintained by the organizer of joint purchases. Taxation, in this case, is an integral part, which is regulated by the current legislation.
I would like to clarify one more important point. Before you start doing this business, you need to analyze many points. What is important is not how to become an organizer of joint purchases, but why you want to become one.
