Culinary business: how to open a culinary business. Cooking business plan: equipment and necessary documents

Many housewives have the opportunity to turn their culinary skills into a real business.

After all, this craft is suitable for both beginner entrepreneurs and for those who have been working for a long time. Everyone knows that food plays important role In human life. And in our age of rapid change, there is less and less time for cooking. You have to limit yourself to quick snacks. Therefore, the culinary business is promising. The main thing is to carefully consider its structure, plan.

Cooking can bring significant income if this activity is clearly thought out.. It is necessary to pre-calculate future costs. It is necessary to decide on the range of dishes, the location, whether the food will be cooked at home or in a rented canteen.

Opening of a buffet shop

In order to open your own food store, you need to draw up a number of documents. Registration of IP, permission of the Sanitary and Epidemiological Station, an agreement with the tenant of the premises, registration with the tax authorities - the main necessary documentation.

Although different supermarkets and big stores offer a wide range of salads, appetizers, hot dishes, there are many people who are fans of home cooking. It is they who constitute the main contingent among potential clients.

Cooking may be small in area. The advantage will be the location of the buffet near the metro, markets, business centers and other "passable" places. A bright sign is sure to entice customers for a hot lunch or hearty breakfast.

For the convenience of visitors, the store can be equipped with small tables and chairs. The atmosphere inside should be inviting so that customers return again and again. The interior plan can be completely different - from home to modern. The main thing is that the style intersects, combined with the assortment. So, for example, in the production of pizza, it will be relevant to open a cafe with a Mexican interior.

The assortment can be varied - sandwiches, cold appetizers, salads, soups, hot dishes. In any case, the price of food in such cooking should be affordable. Otherwise, there is a risk that visitors will go to competing companies.

The profit from opening a home buffet can be seen after six months of existence. The main part of the expenses - about 60% - will be spent on renting the premises. Therefore, to begin with, it is advantageous to select a small room. The closer the store is to the roadway, busy places, the higher the rent will be, respectively.

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The development of home cooking

In order to save on renting a room, you can cook all the dishes at home. With the help of advertising, the distribution of announcements, the development of its client base, dishes are sold. For example, employees of various firms can be potential customers for home cooking. You can agree with them or with the leadership on the supply of food, draw up a schedule or plan.

Such cooperation is beneficial to both parties. Employees will always be provided with hot and varied food. And the entrepreneur will gain regular customers. In this case, the costs will be needed only for the ingredients. The markup on meals can vary from 30%.

When preparing food at home, you can agree with some shops on cooperation. Many of them are interested in selling salads or homemade buns. This business will significantly help in the development of cooking, significantly increase income.

The development of home cooking also requires registration of individual entrepreneurs, permission from supervisory services, especially SES. After all, cooking is a responsible business. Opening this case is a laborious process. But the recognition of customers, the income from the sale will be able to make up for the costs.

Cooking enthusiasts can easily turn their hobby into a business and open a convenience food business or, simply put, cooking. Such outlets are very popular today, and their sales are growing before our eyes. Therefore, knowing what you need to open cooking, you can make good money. In particular, you will need not only a well-thought-out product range, but also high-quality cooking equipment, which will become an additional argument for attracting customers.

How and where to open a cookery?

The first step to creating a business is to decide what the enterprise will be like: with or without the production of the products themselves. The second option is less profitable: if you buy ready-made semi-finished products from wholesale suppliers, you may not find customers, because similar products are already available in other outlets, and, most likely, potential buyers have found them a long time ago and do not need a new culinary store. Given this, it is best to produce the goods yourself, relying primarily on "home" food. Semi-finished products will also be popular. national cuisine or completely unexpected options - for example, food complexes, familiar dishes with original titles, dishes "retro".

In any case, before starting a business, it is important to answer a number of questions, which will later help you get a good income:

1. For whom to work? The amount of profit will directly depend on the target audience, and the most “profitable” customers are young people and middle-level workers who do not like to cook on their own.
2. Where to open a cookery? It is best to do this where the flow of potential customers is especially large: in the area major market, close to a popular supermarket, close to large office centers. At the same time, a small room is enough to start, which can later be expanded.
3. What does it take to open cooking without unnecessary difficulties? It's about collecting required permits to work, and chief among them is permission from the sanitation station. It is better to invite her as soon as a suitable room for work is found, so that experts evaluate it and give recommendations on the repair of production and trade shops. This will avoid difficulties in the future when passing all approvals. You will also need to get permission from the fire department, environmental service(she will give the go-ahead for the removal and disposal of waste) and the local department of Rospotrebnadzor. And, of course, before starting work, you will need to register an enterprise (a regular IP will do) and go through the procedure of “acquaintance” with the tax service.

Cooking equipment and other items of expenditure

Opening such an enterprise is not considered the most expensive, but you should not count on meager expenses. The largest expense item is the rent and repair of premises, and 450-500 thousand rubles should be allocated for these purposes. Subsequently, monthly rent will require about 100 thousand rubles.

The second largest expense is the cost of equipment. The entrepreneur will need both production (various ovens and stoves) and commercial equipment for cooking (refrigerators, cold and hot showcases, counters). In total, 300-350 thousand rubles should be allocated for these purposes.

Other items of expenditure are not so great. Here's what you need to open Cooking:

• 150 thousand rubles - for the purchase of furniture, small inventory
• 50 thousand - for the execution of all permits
• 30-40 thousand - for the development of the recipe
• about 10 thousand - for business registration

About 20-50 thousand rubles more will need to be spent monthly on the purchase of raw materials for the production of semi-finished products. And if a businessman is interested in the question of how to make money on cooking, you should choose in advance the best suppliers of products that must have high quality. Only this will make ready-made dishes in demand and truly tasty.

How to make money in cooking?

The level of income will directly depend on the range of products and the location of the outlet. If it is in the center of the main customer flows, then you can count on a profit of 600 thousand rubles a month. Such income is possible if up to 100 visitors or 20 buyers per hour will look into the culinary every day.

At the same time, it should be taken into account that the company will bring the main profit at the end of each working day, and the task of the entrepreneur is to provide customer service at this time as quickly as possible. This requires modern culinary equipment that will allow you to properly store semi-finished products in the right quantity and pack them quickly, and if a businessman does not skimp on such equipment, the number of his customers will only grow, creating all the conditions for a constant increase in income.

• Room selection
• Culinary location
• Creating an assortment of dishes
• Recruitment
• How much can you earn
• Which equipment to choose
• Which OKVED to indicate when registering cooking
• What documents are needed to open
• Do I need permission to open
• Sales Technology
  • • • Similar business ideas:

How to open cooking? Helpful Hints when opening a grocery store.

How to start a culinary business

Today, the culinary business is considered a promising direction. According to various estimates, the annual market growth ranges from 15 to 30%. It would seem that the growing demand should contribute to the opening of new enterprises in this area. However, it is not easy for novice cooks, without serious financial support, to enter the "spoiled" food market. Once upon a time in the 90s, everything was much simpler. Now, in order to win the trust of the consumer, it is necessary to make non-standard decisions, take into account all the features of the market, and fight for each client.

A fundamental factor in the organization of new cooking is the presence of competition. The main competitor today is network hypermarkets, each of which has its own culinary production. They tightly occupied the main market share and it is very difficult to compete with them. The only good news is that in the near future the consumption of ready-made meals by the population will only grow. People, especially those who do not have time for home cooking, are beginning to understand that it is easier to buy a ready-made dish than to stand “at the stove” for several hours. At the same time, the difference in price is not significant.

It is better for a culinary store to carry out production on its own, moreover, at the point of sale, and not to purchase finished products from a separate manufacturer. Thus, your dishes will always be fresh and at a lower price, and this is very much appreciated by the buyer. It is not recommended to prepare dishes from semi-finished products, so in this case you will not differ from the same supermarkets, especially since the buyer himself can quickly prepare semi-finished products. It is your delicious cuisine that should make you come to you again and again.

The main conditions for a successful start of the culinary business:

1. The location of the future store, a room with an “adequate” rent;
2. The absence of serious competitors in close proximity to the culinary store;
3. Own kitchen, the presence of experienced chefs;
4. Rich assortment, delicious homemade dishes, reasonable prices;
5. Polite staff, always clean room;
6. Motivation labor collective, rewards for good work.

Room selection

In order to open a culinary, which will have its own kitchen and Sales Department, an area of ​​​​100 m2 is required. The premises must comply with all SES standards, since there is both production and sale of food products. You can find out about the necessary package of documents for opening a cookery at the district center of the SES.

When opening a business with a small start-up capital, the only solution is to rent a space. And it's very important point. It is better, of course, to rent on competitive basis municipal premises (the rent price is lower), but there are very few such premises left. In most cases, private premises will be rented, and here, as they say, "the owner is the master." A high rental price per 1 m2 can be very unprofitable for a new cookery, because the area of ​​​​the premises will be at least 100 m2. For example, in Moscow, the minimum rental price is 1,000 rubles/m2 (not in the center), so the monthly rent for 100m2 will be 100,000 rubles, and you still have to pay a salary. fee and tax. For regions, these are astronomical figures. Therefore, an important issue is to find the most profitable premises in terms of rent.

Culinary location

It is important, of course, to take into account the location of future cooking. It is better to open away from competitors, hypermarkets and supermarkets. Availability nearby office space, bus and tram lines, large sleeping areas - a definite plus for cooking.

How much money do you need to open a restaurant

Calculating the exact costs of opening a cookery is not easy. It all depends on many factors: the location of the business, the condition of the premises, equipment suppliers, etc. Imagine the approximate costs of opening a cookery, taking into account the rental of premises:

1. Repair of the premises and the creation of design, from 200 thousand rubles;
2. Acquisition of production and commercial equipment, from 300 thousand rubles;
3. Permits (SES, firefighters), from 50 thousand rubles;
4. Business registration, from 10 thousand rubles;
5. Other expenses: small inventory, furniture, recipe development, etc., from 150 thousand rubles.

Total: from 600 thousand rubles. This is the minimum cost of opening a small culinary department with its own kitchen.

Which taxation system to choose for cooking

As an organizational and legal form of cooking, both individual entrepreneurs and LLCs are suitable, the taxation system is UTII or USN.

Creating an assortment of dishes

The range of small cooking may include:

• Potato casserole with minced meat;
• Pilaf with pork;
• Lazy cabbage rolls;
• Pork with potatoes;
• Cutlets (chicken, beef);
• Chicken legs fried;
• Fried capelin;
• Salads (olivier, squid, vinaigrette, Korean carrots, etc.);
• Dumplings and manti;
• Vareniki with potatoes and onions;
• etc.

A mini-culinary workshop must necessarily produce a large assortment of “homemade” dishes, what people are used to eating at home. Moreover, it is necessary to constantly work on improving the taste of ready-made dishes. This will set you apart from nearby supermarkets, which usually see cooking as just an additional range of products they sell. You must always think about the competitive advantages of your cooking, otherwise the consumer will prefer to buy everything in the supermarket.

In addition to the quality of products, the attendance of cooking is influenced by prices. The price level should be kept at high level, that is, at the level of the nearest competitors or even slightly lower. On average, a lunch of the first and second courses should cost no more than 140 - 150 rubles.

Recruitment

Talented chefs and polite salespeople are half the success of your business. The search for a good cook should be treated with special attention. The best solution would be to hire experienced workers, albeit with a higher salary. You will only benefit from this, since young workers need to be trained for a very long time, and cooking revenue is needed from the first days.

To organize the daily work of cooking (without days off) you will need:

1. Cook, at least 4 people (2 in each shift);
2. Seller, minimum 2 persons;
3. Accountant, 1 person;
4. Supplier or administrator, 1 person.

Do not neglect bonuses and incentives for excellent work if you value your employees. Work on increasing the motivation of the workforce will have a positive impact on business development.

Cooking in the field Catering has different forms. It could be a cafe selling bakery products and accepting applications for pies with various fillings. Another type of cooking is also popular, in which the assortment is presented from light snacks and desserts to hot dinners and various drinks. There is always a demand for products. Office workers, students, and just passers-by often choose to have a snack outside the home or buy something delicious for dinner on their way back from work. Therefore, it makes sense to open a cafe, having previously drawn up a culinary business plan. The plan is needed in order to understand what investments the business requires, after what time the net profit will be received and whether this business will be successful?

Object characteristic

To understand how to draw up your project, we offer for consideration an example of a small bakery that has a trading floor and a culinary workshop on the same area. This will be a culinary business plan with calculations, in which we will reflect the costs at the stage of preparation for the opening and the funds that will have to be paid out of pocket at the stage of promotion of the institution.

Type of activity: catering establishment, cooking.

Address: regional center. Accommodation on the 1st floor of a residential building with access to the main street and a service exit to the courtyard.

Premises: Trading room - 25 sq. m, culinary workshop, utility room, staff room, administration - 35 sq. m. Total area - 60 sq. m. m.

Premises for rent. The cost of 1 sq. m - 750 rubles / month.

Working hours: daily from 09:00 to 21:00.

Number of visitors: in the shopping area there are 4 tables with chairs for a quick snack or tea drinking (designed for 8 people). Basically, culinary goods will be sold to take away. Under the condition of a large flow of customers, the cafe can serve from 300 visitors for the whole day.

Service list

• Baking different kinds of bread, pies, buns with fillings, cakes.
• Sale of drinks (tea, coffee, juice in packages, fruit drink from fresh berries).
• Sale of takeaway products.
• Acceptance of applications for baking pies and cakes.
• The opportunity to drink a hot drink with pastries in the sales area.

Range

• Wheat bread, the highest grade.
• Rye bread.
• Loaf of rye flour with bran.
• Bun with cereals made from wheat flour.
• Pies open with sweet filling.
• Pies closed with meat, fish, dairy filling.
• Sweet pies, meat, fish, mushrooms, carrots, cheese.
• Cakes in a small assortment.
• Assorted coffee.
• Tea in assortment.
• Morse from fresh berries.
• Juice in a package in assortment.

The assortment may change, taking into account the appearance of seasonal products for the filling (berries, fruits, herbs).

Organizational and legal form

To open a cookery, we collect a package of documents and apply to the Federal Tax Service for registration entrepreneurial activity. We make IP. We indicate the OKVED code 56 "Activities for the provision of food and drinks." Form of taxation: USN (income minus expenses). We indicate at the time of registration of IP.

Cooking equipment

Culinary has its own manufacturing facility, where the staff will prepare the dough, fillings, bake products on special equipment. It is necessary to prepare a warehouse for the storage and packaging of products. Additionally, funds will be required for finishing and equipping the shopping area for buyers. Equipment and other essentials for the work of cooking are listed in the table.

Name of equipment for the workshop	Quantity	Price for 1 piece, rub.	Total amount, rub.
Fridge	1	40 000	40 000
Electric convection oven, loading 10 baking sheets at the same time	1	260 000	260 000
Bakery oven, 3 chambers	1	40 000	40 000
Electronic balance	2 (one in the trading floor)	4 500	9 000
Cutting table	1	21 000	21 000
Proving cabinet for 12 trays	1	85 000	85 000
flour sifter	1	25 000	25 000
dough mixer	1	200 000	200 000
Forms, baking sheets, kitchen utensils, dishes	in assortment	–	150 000
Shopping room
Microwave	1	7 000	7 000
Kettle (el.)	1	2 100	2 100
Cashier's desk	1	10 000	10 000
Bread display rack	2	15 000	30 000
Showcase for laying out pies, cakes	1	27 500	27 500
coffee machine	1	30 000	30 000
Table for placing appliances, tea, coffee, sugar	1	15 000	15 000
Cash complex	1	60 000	60 000
Furniture for visitors (tables, chairs)	4 sets	15 000	60 000
Total			1 150 000 rubles

So, in equipment, furniture, household appliances for cooking, you need to invest at least 1 million rubles. The cost of individual items may change if more than profitable proposition for the supply of equipment for the culinary workshop. Furniture will be needed for the staff room, administration. Another 100,000 rubles can be pledged for this.

But the costs will affect the interior design and finishing in the production room, because the conditions of the workshop must comply with the requirements of the SES. Other expenses are also indicated in the table.

Thus, before the launch of cooking, 2.1 million rubles will have to be spent, excluding the purchase of raw materials for baking, preparations for the opening of a cafe and additional costs. We will take into account another 300,000 rubles in the initial costs.

Project launch plan

To open a cookery, it will take time to repair the premises, purchase and install equipment, search for personnel, and pass inspections by regulatory authorities. Seasonality has little effect on the timing of the launch of cooking, but the sooner we open, the faster the profitability will appear. The room is small, all communications are carried out and do not require additional installation. Therefore, it is possible to open cooking in three months.

	March	April	May	June
IP registration, collection of documents	+
Order of the project to the designer. Development of a baking recipe	+
Work of designers on technical and engineering equipment		+
Purchase of finishing materials		+
Repair work		+
Ordering equipment and furniture		+
Installation, setup of the culinary workshop. Trial consignment			+
Coordination and receipt of permits for the opening of an institution (fire service, SES, power supply)		+	+
Recruitment, staff briefing		+	+
Menu and price approval			+
Equipment trading floor cash desk, software, furniture, equipment			+
Marketing Campaign		+	+	+
Registration of contracts for the supply of flour, ingredients, other components for baking, first deliveries		+	+
Cafe opening				+

If everyone preparatory stages will be held according to the approved schedule, by June 1, the culinary should be ready to receive the first visitors. The owner and the designer who was involved in the development of the project will follow the process.

We form the staff of the culinary workshop and the trading floor

Cooking will work daily. One shift is 12 hours. The production will be busy all day, so that the pastries are fresh and arrive on the counter as the stock in the display case is empty. It makes no sense to cook pastries for the future, because the next day they will have to be sold at a discount.

Therefore, both employees of the culinary workshop and sellers should work in the shift.

Production

1. Baker - 4 people working in shifts 2/2. Must be generalists to bake pies, bread, cakes.
2. Ancillary worker - 2 people working in shifts 2/2. They help in the preparation of fillings, monitor the cleanliness of the room.
3. Administrator - 1 person. Work schedule is 5/2 with an 8-hour work day. Deals with supply issues and organizes the work of cooking. At first, this responsibility will be assumed by the owner.
4. Accountant - 1 person, part-time, works at home.

Shopping room

1. Seller-cashier - 4 people, schedule 2/2. Serve customers, monitor the assortment.
2. Cleaning lady - 1 person for a part-time job. Comes in the morning or evening.

Each employee has a sanitary book and is obliged to perform work in accordance with job description. All employees are trained in employment contract. Costs for wages reflect in the table.

All employees are paid. If the profitability of cooking is higher than planned and the establishment goes to net profit, you can revise wages and set bonuses for the implementation of the plan.

Institution profit indicators

To evaluate the profitability of the project in the business plan, we will show the calculations of monthly revenue for the year.

Cooking will open in the first month of summer. People go out more, walk around the city and go to cafes for a light snack. Therefore, it is likely that cooking will be in demand. And also in the summer there is no desire to cook pastries at home, because you don’t want to stand by a hot oven. Therefore, housewives are also not averse to going to the culinary shop to buy a pie for tea or fresh bread.

Based on the assumed circumstances, the following indicators were taken for calculations:

1. Average check: 200 rubles.
2. Number of visitors per day: 200 people on weekdays, 100 people on weekends, because nearby offices are closed.
3. Revenue on weekdays: 200 x 200 \u003d 40,000 rubles.
4. Weekend revenue: 100 x 200 = 20,000 rubles.

So, the average monthly income from culinary activities will be 1.25 million rubles. Gradually, the average bill will increase due to the recognition of the institution, the appeal of customers for pies and cakes to order. This is another income.

To calculate the payback period and profitability of the opening of cooking, you need to determine the net profit of the institution per month.

So, the net profit for the month is about 450 thousand rubles. Let's leave 100,000 for unforeseen expenses and get a yield of 350,000 rubles.

Investments at the stage of preparation for the opening amounted to 2.4 million rubles. Cooking will be able to reach self-sufficiency within 8-9 months if the forecasts for the number of visitors and the average check come true. Typically, a cafe-bakery pays off within the first year if the demand for products is high. Profitability is up to 25%.

Marketing

The marketing basis will be market analysis, threats from competitors, and the development of proposals that are beneficial to a potential audience. There is a possibility of a decrease in the flow of visitors, because there is a supermarket in the area that offers goods for a quick bite, including baked goods of its own production.

A few houses away is a culinary with a wider range of products (salads, hot lunches, pastries in a small assortment, cakes, pastries, drinks).

1. It is worth taking care of the taste and quality of bakery products.
2. Always maintain diversity inventory and not overlap with the list of competitors.
3. Adjust prices in comparison with competitors.
4. Provide a warm welcome, prompt service.
5. It is not worth spending a lot of money on advertising.
6. A week before the opening, decorate the facade with balloons and a bright sign.
7. Create an eye-catching light box.
8. Do not close the windows with foreign objects so that the goods from the street are visible and make you want to go in for a delicious bun, cheesecake.

To attract customers from other streets or areas, advertising may be as follows:

1. Advertising in the media (newspapers, advertising catalogs, which are laid out on racks in retail outlets).
2. Creation of a website and page in social networks.
3. Attract loyal customers with bonus system- fixed or cumulative discount.
4. Hang a bulletin board on the facade, where various promotions are indicated. One of them could be a 25% discount on all products after 20:00 hours to sell off the leftovers.

The main focus is still on passers-by and people living or working near the culinary. If the calculations according to the business plan correspond to reality, in a year it will be possible to open a second cookery of the same format, but in a different area of ​​\u200b\u200bthe settlement.

Eventually

Cooking in the format of a small cafe with a culinary workshop is a business that, with a rational approach, can bring a monthly net profit in the region of 400,000 rubles, or maybe more. So worth a try.