Making a pillar with your own hands. An easy-to-implement business idea for the manufacture of pavement signs

The design of the pillar actively attracts the attention of others. In shape, they are rectangular and arched. They can also be divided into other types according to the design features.

Most often, the height of the pillar is from 1.2 to 1.5 meters. Less often you can find from two or more, but such designs are also found. In some cases, pillars of a non-standard shape, for example, in the shape of a heart or a star, can be used. Curly designs attract more attention, but their manufacture requires a lot of labor, and therefore they are much more expensive.

If you do not want to trust the production of your advertising to third parties, you can always do it yourself. However, we will immediately warn you - making pavement signs with your own hands is not an easy task and requires a responsible approach from the contractor, because the final design should serve you for a long time. Therefore, we recommend that you do not save on materials and think very carefully about the main functions of your future advertising structure - whether it will be located outside or inside the building, how often you will change the information on the pillar, etc.

Stage I - preparation of materials

To begin with, you should decide on the materials that you will need in the process. For the frame, a round or square profile pipe with a diameter of 15 to 30 cm is perfect for you. You should not take a tree, as it is less durable. Be sure to cover the frame of your pavement sign with polymer paint - this will prevent metal corrosion and prolong the life of your entire advertising structure.

• hardboard,
• galvanization,
• polycarbonate,
• PVC plastic.

Each of these materials has its pros and cons, so it is very important to know in advance the operating conditions of the future product. Carefully study the properties of each of the materials and determine the most suitable for your purposes. By the way, if you want to place a pillar on the street, you should not choose hardboard, as it is very fragile and does not tolerate aggressive environmental influences.

Buy all necessary materials it is possible in the construction markets or from companies that produce outdoor advertising. In Minsk, you can contact the Promostend company, where you will be provided with everything you need and will be given useful recommendations regarding the manufacture of pavement signs.

Stage II - preparation of the advertising image

The image that will be placed on the pillar may contain a wide variety of information - from the list of your store's product range to a detailed route to your office from the nearest crowded street. It all depends solely on your imagination.

The finished layout is printed using the large-format printing method and transferred to a self-adhesive film. It can be multicolor or monochrome.

Stage III - gluing the image to the base

The base of the pavement sign is treated with a solvent so that bubbles do not form when the image is pasted. The film is securely fixed on the base, pressed down with something heavy, then a small part of the substrate is cut off and the image is very carefully glued to the base, simultaneously rolling it over with a felt squeegee.

Especially important point at this stage is the processing of the edges. To make them more secure, you can dry them with a technical hair dryer. Then you need to go over them with a sandpaper or a file so that during frosts on the folds the film does not start to burst.

Stage IV - collecting the pavement sign in one piece

So, the most difficult part is over, and now you just have to put the finished parts of the pillar together. To attach an advertising canvas to the frame of your structure, you can use several mounting options:

• screws;
• self-tapping dowels;
• rivets.

The first option is the most economical, because you do not have to buy a special riveter, a regular screwdriver is enough. But the option with rivets will be useful for those who plan to frequently change the advertising canvas on the frame.

Outcome

As you can see, making a pavement sign with your own hands is a fairly simple process, but not economically viable. In addition to buying materials, you will also need a special tool, the purchase or rental of which will cost you a considerable amount. In addition, the time and effort spent on this work is also very significant, not to mention the fact that the lack of experience may end up costing you extra money.

Turning to the company for the production of outdoor advertising, you will save yourself from unnecessary trouble and remain in financial gain. Specialists will perform all the work on the manufacture of pavement signs quickly and efficiently, in addition, you will receive a guarantee for the finished product.

For the first time, the procession took place in Tomsk in 2012, when people took to the central streets carrying portraits of their relatives who participated in the Second World War. Since that time, it has become a real tradition, not only in Russia, but also in Western European countries. On May 9, on Victory Day, millions of people gather in huge columns and go through a procession called the Immortal Regiment.

Thus, people honor the memory of those who fought in 1941-1945. with the fascist invaders. The overwhelming majority of participants in the action carry pillars with portraits of their relatives in their hands. How to prepare for this procession and make a pillar with a photo for the Immortal Regiment with your own hands?

What needs to be prepared

First of all, you need to prepare the necessary attributes in advance. The set is quite modest:

• thin polypropylene tube (sold in every plumbing department) or wooden lath;
• two fasteners for the holder (also available from hardware store);
• photo frame;
• material for the basis of the photo;
• 2 (or 4) screws for fasteners;
• printed photo.

polypropylene pipe

Making the base

First of all, you need to prepare a high-quality photo. If possible, you need to scan it, correct defects in Photoshop (darken, brighten, retouch) or order all this in a photo studio, where they will make a high-quality photo portrait using professional equipment.

For the base, you can take any of these materials:

• thin plywood;
• sheet plastic;
• fiberboard;
• thick cardboard or special canvas cardboard.

If you choose plywood as the base, it is best to cut it to size with a fine-toothed hacksaw. Plastic or fiberboard is more convenient to cut with a metal blade. The base is cut exactly to the size of the photo.

Holder

Almost any thin pole is suitable as a handle (holder): a wooden rail, a plastic tube (for hot water supply), an aluminum pipe, or others. The most convenient and optimal handle length is 120 / 130 cm. If you use a plastic tube, it is advisable to prepare for connection special fastenings. It is better to take a pipe diameter of at least 20 mm, when you buy it, then immediately take 2 latches-clips under it.

It is better to make the holder removable, because. this will allow you to conveniently store the pillar in the apartment. To assemble the structure, mark the middle of the width of the upper and lower jumpers on the reverse side of the base frame for the portrait. Screw the latches-clips with small self-tapping screws, into which the handle-holder will actually be inserted.

For a wooden rail holder, the fasteners will simply be self-tapping screws. The holder is attached directly directly to the base with two self-tapping screws (top/bottom), which should not exceed the size of the section of the rail (i.e. they do not need to pass through the holder). The recommended size of the rail-bar is not less than 20x20 mm and not more than 30x30.

After the preparatory manipulations, insert the photo into the finished frame. Then into the clips a tube-holder. In the case of a wooden handle, the frame with the portrait is attached, ready-made.

An important aspect: in order for the pavement sign to last as long as possible, the photo portrait must be resistant to environment(particularly for precipitation). To do this, it is advisable to pre-laminate the photo or place it in a regular transparent insert file of a suitable size.

We all know that the pavement sign is inexpensive and eye-catching. advertising medium. And, often, each of us has ideas for its design, and we want to bring them to life ourselves. Let's see how to make a pavement sign with your own hands?
Making a pavement sign is within the power of any of us. Especially if you make it out of wood. Firstly, it is aesthetically beautiful, secondly, it is technically possible, and thirdly, it is inexpensive. In addition, such designs stand out significantly among the metal pillars we are used to.

Types of structures:

The design of methodological stands, in principle, should not cause any particular difficulties. Start by finding the right space. Light, with many windows, which is very suitable for such purposes. Come up with a design, draw a diagram of the interior, imagine future information stands on the walls. Stand sizes suitable for each allocated corner in the room. What kind practical steps run for this:

• rectangular
• arched
• book

Rectangular - this is the easiest option that will allow you to make a wooden pillar with your own hands. Most often used to create the so-called chalk board. This is a rectangular wooden frame that is attached to the base. Unlike other designs, it has greater stability due to the absence of moving elements.
Arched is a design with two identical frames connected by hinges, and visually such a pillar represents the roof of a house or an arch. The process of its creation is more laborious, and it is better to use metal or PVC as a material.
The book version of the design differs from others in that, firstly, such a pillar can have a multiple number of frames, and secondly, the fastenings between them are made not from above, but on the sides of the surface.

Materials for manufacturing

There are many options for choosing the material for the manufacture of the pavement sign. The main ones most commonly used are wood, metal or plastic. If you choose the do-it-yourself wooden pillar option, then for work you will need a screwdriver, a jigsaw and a number of auxiliary materials, such as a beam with a diameter of up to 50 mm, a chipboard or plywood sheet, self-tapping screws, black matte paint and a brush. Paint will be needed if you want to create an original pillar with a slate effect. This design is suitable for both outdoor and indoor installation.

When choosing an arched or book version, you must have a workbench as equipment, and as materials, instead of wooden bars, several plastic or metal pipes.

It should be noted that if the pillar is needed in the room, so that the floor surface is not broken, as a material the best option PVC will be used. If it is necessary for outdoor placement - metal or wood.

Making a pavement sign with your own hands

In order to make a wooden pavement sign with our own hands, we need to build a wooden frame measuring 120 by 60 cm. We cut out two parts of 120 cm each, and two of 100 cm each. We connect them with self-tapping screws in the form of a rectangle, leaving 20 cm space for legs below. Next, you need to make a stand for the pillar.

We fasten a beam measuring 50 cm on both sides to our frame. We apply a special moisture-proof coating to the entire structure. This will protect the pillar from moisture getting inside the tree, and as a result, its decay. Then we paint it in any of the colors we like. We take a sheet of chipboard or plywood, cut out a rectangle 100 by 70 cm from it, paint it with special graphite paint on both sides. It will allow you to write with chalk and erase the inscription using water without damaging the surface.

Let everything dry overnight. We attach the sheet to our frame. The so-called chalk board pillar is ready! Now we have our own hand-made portable pillar. It is original, attracts the attention of visitors, and instead of constantly ordering new photo printing for plastic and metal structures, we easily erased irrelevant information and posted a new one.

Now you know how to make an advertising pillar with your own hands. But, if you do not have the time and opportunity, you can buy a ready-made mobile from us. We produce street pavement signs from metal, different sizes and types. All of them are resistant to any external influences, whether it is ultraviolet rays or precipitation in the form of rain, hail or snow. Weigh up to 5 kg, easy to use, reliable and durable.

Many experienced entrepreneurs note that the pavement sign is one of the most inexpensive, but at the same time effective types of outdoor advertising. They can act as signs, information boards and decorative elements, attracting a significant number of customers. However, it should be noted that not all novice businessmen are familiar with all the features of this advertising structure. This article is designed to help entrepreneurs evaluate all the pros and cons of pavement signs, get acquainted with their main types, installation prices and, of course, find out whether such elements of outdoor advertising are effective specifically for their business.

So what is an advertising banner?

The pavement sign is a solid construction supported by 4 stable metal legs. On these legs, special metal or plastic sheets are fixed, which are the carrier of information about stores, enterprises and firms.

So, these sheets must indicate the name of the point, mode of operation, contact phone number. However, if the pillars contained only such dry information, they would not be so effective. In addition to basic data, they usually also contain a list of basic or most popular services, slogan and bright advertising image.

Pavement signs are always placed in the immediate vicinity of the entrance to the premises where the advertised enterprise, shop, firm or salon is located. The mobility of the design makes it easy to hide it at night, which means you do not have to worry about its safety.

Advantages and disadvantages of pavement signs

Pillars have a number of undeniable advantages, namely:

• They are a passive element of advertising, which means that once you pay for it, you will not need to spend money on maintaining it;
• Pavement signs are very inexpensive, especially in comparison with advertising banners and billboards;
• They are very easy to install, so you don't have to pay extra for installation;
• The compact size of the design allows you to place the pillar almost anywhere;
• By selecting a shield of a certain format, you can change advertisements. Also, if necessary, sheets with a description can be attached to the pillar new promotion or discounts.
• The material for these structures is metal or plastic, which means that they are able to maintain their "marketable" appearance for a very long time.

However, despite a solid list of pluses, stems have a number of disadvantages, including:

• The need to take them out of the room and bring them back every day;
• Possibility of falling with weak or incorrect fixation;
• The need to wash or clean structures, especially during the rainy season;
• The probability of damage to advertising material by vandals, even in the middle of the day;
• The likelihood of deformation, cracking, cracking of the material or chipping of paint when dropped (in order to avoid such situations, it is better to laminate the surface of the pillar).

Efficiency of pavement signs taking into account the profile of the enterprise

pillars are effective tool promotion for almost any organization, retail outlet or company, especially small retail outlets, kiosks, stalls, offices small companies. They are very effective when placed on the sidewalk next to outlet or office. This design is definitely worth using for advertising

• Salons, hairdressing salons, manicure studios;
• gyms;
• Grocery stores, household chemicals stores, household goods, etc.;
• jewelry stores;
• Bars, cafes, restaurants, fast foods;
• Clothing and footwear stores;
• Real estate agencies and travel companies;
• Confectionery and coffee houses;
• Atelier for tailoring and repairing clothes;
• pet stores;
• Lombards;
• massage parlors;
• Photo studios.

However, the pillars will not bring significant benefits. large enterprises and enterprises whose customers need to be lured not from the sidewalk, but from the road:

• Enterprises for auto business - petrol stations, tire shops, car services, car washes, etc.;
• Most educational institutions;
• Large fitness centers and sports clubs;
• Large hardware stores;
• Manufacturing enterprises.

In general, it can be noted that a pavement sign is not the best advertising tool if it seems tiny in comparison with your premises. So, if, for example, a pillar is placed near a hardware store located in a separate building, it will simply be invisible, and therefore ineffective.

Types of pavement signs

All pavement signs can be divided into two main groups. However, it is also worth remembering that the format of these structures involves a combination of different options, so such a classification will be conditional.

Standers-boards.

The main feature of these designs is that they can be written with chalk, which greatly simplifies the process of promoting promotions, discounts and promotions. special offers which change frequently. So, such boards are often used by cafes and restaurants, informing passers-by about today's special price for the dishes of the day - business lunches, sushi, pizzas, etc. Moreover, it is convenient to announce various events on such structures, for example, showings of matches in a bar. The main disadvantage of such pavement signs is their instability in relation to weather conditions - rain and snow. However, this problem can be solved by placing a pillar under the visor of the task.

Bilateral pillar arches.

Their main difference from the previous type of pavement signs is that ready-made inscriptions and images are applied to them. As a rule, this is done using a special film that is resistant to fading and liquid exposure. In other words, by installing such a pillar, you can not be afraid that the colors will lose their brightness or be washed out. Of course, before ordering such a design, you need to carefully consider the text of the inscriptions and choose the right picture. Many entrepreneurs prefer to install pillars with neutral information, which can be supplemented with up-to-date inscriptions at the right time. New inscriptions are also made on a film, as a rule, self-adhesive.

Pillars can also be divided into many subspecies. They are single-sided, double-sided (the most popular option) and even three-sided. The shape of the structure may also vary - you can order a rectangular or arched shield. Majority advertising companies we are also ready to take into account the wishes of customers and produce original models of pavement signs.

The cost of pavement signs

It is quite difficult to determine the cost of a pillar, because it depends on many parameters, namely:

• Number of sides (one-, two- and three-sided);
• The material from which the stand is made. Metal structures are significantly more expensive than plastic ones;
• Features of the press. Printing can be color, black and white. In addition, as mentioned earlier, inscriptions and images can be applied using a film, which will also affect the price;
• Pricing policy in a particular agency. If the production of pavement signs is not the core activity of the company, this service may cost more.

In general, the cost of a pavement sign can vary from 3 to 10 thousand rubles. Some companies hold special promotions and significantly reduce the price of these advertising structures.

How to make advertising on pillars more effective?

If you want your stand to bring as much benefit to your business as possible, pay attention to the following points:

• Location. The structure should be clearly visible from the pedestrian paths, but it should not interfere with people. Also, the pillar should not be very close to the sign - so it loses its effectiveness.
• Color design. The brighter and more contrasting the colors, the more attention the shield attracts.
• Font size. Remember, the text should be visible from afar. Passers-by will not stop specifically to read the information printed small print. That is why the choice of inscriptions must be approached with the utmost responsibility - leave only the brightest and most enticing offers.
• Availability corporate logo. If you have your own sign, make it as visible as possible.
• Actual information. Post information (write or paste) that will attract customers. Notify passers-by about current promotions, special discounts and offers.

How to order an advertising banner?

It is quite difficult to make such a shield on your own, so most entrepreneurs order them from advertising companies that specialize in outdoor advertising. You will also have to work with an agency designer who will make sure that the pillar meets all the requirements. Such a service is not too expensive, but guarantees the visual appeal of your advertising design.

Every year more and more people strive to join the patriotic action called the Immortal Regiment. Its essence lies in the fact that on May 9, on the Day of the Great Victory, walk through the streets of the city with a photograph of your relative. Most often, for convenience, a photo card is placed in a small frame with a holder, called a pavement sign.

Where can I get such a design and is it possible to make a pillar for the "Immortal Regiment" with my own hands? We will tell you what you need for work and how else a pavement sign may look.

What it is?

The word "pillar" is understood as a light and inexpensive advertising structure designed to draw a person's attention to a particular object. Quite often we meet them on the doorsteps of shops or inside commercial premises. The simplest option looks like a small picture on a stick. More complex designs can be frames with emphasis or small advertising "houses".

It is very easy to make any pavement sign with your own hands. This does not require any special knowledge. If you are at least a little able to hold a hammer, screwdriver or glue gun in your hands, then there should be no problems.

Of course, if there is no desire to mess around, the design can be ordered at any advertising agency. They will do it quickly, but, of course, not for free. Depending on the size, materials and level of complexity, from 500 to 5,000 rubles can be asked for work.

The easiest way is to build the pillar "Immortal Regiment" with your own hands. This is the most simple design, so you do not need a lot of effort and money.

materials

To make a pavement sign for the "Immortal Regiment" with your own hands, you need to prepare:

• a piece of plastic, thin plywood and fiberboard, approximately 30 x 45 cm in size;
• a wooden lath about a meter long or a piece of metal-plastic pipe of a similar size;
• 2-3 factory fasteners for plastic pipes (can be purchased for a penny at a hardware store or plumbing department);
• waterproof adhesive.

Manufacturing process

And now let's talk about how to quickly and easily make a pavement sign with your own hands.

• Prepare a solid base. Using a hacksaw, you need to cut a rectangle about 300 * 450 mm in size. In principle, you can stop at a different size, but if you decide to make a pillar specifically for the Immortal Regiment campaign, then this option is preferable.
• The photograph of a relative should be scanned, if necessary, eliminate flaws in Adobe program Photoshop or other graphics editor. You also need to frame the photo in a stylized frame, you can download it on the website of the action.
• Now the image needs to be printed in A3 format. It is best to do this in a photo studio on self-adhesive glossy paper. If you don’t want to overpay, you can print the photo on a regular printer. But if you plan that the pillar will serve you for more than one year, laminate the picture.
• The finished image should be glued to the base. It is best to use waterproof glue for this. Although, if the thickness of the base allows, the picture can be nailed with small carnations or pinned with a stapler.
• Now let's take a handle. If you decide to use an ordinary wooden rail for this purpose, then everything is very simple. We turn the base with the photo down and, using small screws or studs, attach the rail vertically strictly in the center.
• If you decide to use a metal-plastic pipe for the holder, then first you need to attach the clips.
• Take the factory plastic latches and use a good glue to secure them to the base vertically in the center. Make sure that the clips are located strictly one under the other at a distance of 1-20 cm, otherwise you will not be able to fix the tube in them.
• When the glue dries, simply snap the piece of metal-plastic pipe into the grooves. You will get a fairly solid, but collapsible design.

By the way, if you don’t want to bother with lamination and making the base, you can purchase a ready-made frame in the store and simply attach the holder to it.

What else are pillars

Quite often, on the thresholds of stores, we see mobile structures advertising a particular product. And how to make a pillar of this kind with your own hands?

First we need to understand what exactly we want to get in the end. Such structures are most often of three types:

• Straight line - it has one plane on which information can be located both on one and on both sides.
• House - there are already two planes located one to the other according to the principle of a hut.
• Book - can consist of any number of planes, set by "accordion".

Manufacturing

The easiest way is to make a pillar in the form of a house or a book with your own hands. To do this, it is enough to make a frame of the desired size from wooden or metal slats.

A plane made of thin PVC is attached to it with the help of rivets or self-tapping screws. sheet metal or plywood. It is here that the image will subsequently be pasted.

To build a pillar house with your own hands, two frame frames are enough. They are connected to each other in the upper part with the help of several loops. To prevent the structure from moving apart, you need to connect the vertical parts at the same level with a cable, chain or short bar.

The pavement sign is mounted in the same way. The only difference is that the hinges are not installed on the top, but on the side of the structure. In this way, the required number of frame frames can be interconnected. It will turn out an advertising design on the principle of a children's accordion book. Information on it can be placed on one or both sides.