Production plan for children's play center. Business plan for a children's center: how to open a center for the development of children

Pupil of the 8th "b" class of the MOU "Secondary School No. 12", Magnitogorsk Alchinova Daria Sergeevna

We bring to your attention the business plan of the Developing children's center"Clever".

Creation of the developing children's center "Umnitsa" for preschool and younger children school age. Every day more and more parents understand that investing money in the education of a child is a win-win investment. Now most of them read that if education is expensive, then it is good. But it doesn't always turn out that way. Education for children preschool age shouldn't cost big money, because everyone wants their child to be an excellent student at school, but not every parent is able to give a lot of money for this.

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Municipal Educational Institution

"Average comprehensive school No. 12 of Magnitogorsk»

Business plan

Child Development Center

"Clever Girl"

Compiled by: student 8 "b" MOU "Secondary School No. 12"

Alchinova Daria Sergeevna

Head: teacher of history and social studies

Guseva Anna Vladimirovna

Magnitogorsk 2013

1. Summary……………………………………………………………………….....4
2. Business history………………………………………………………………..5
3. Description of services…………………………………………………………...........6
4. Price and pricing policy (marketing).…………………………….…….......10
5. Market Research: Overview of Competitors………………………………………………………………………………………………………14
6. Choice of teachers ………………………………………………………….…...15
7. Legal form…………………………………………….17
8. Advertising……………………………………………………………………………20

Summary.

This business plan is socially oriented.

1. Goals and objectives of the child development center.

Creation of the developing children's center "Umnitsa" for children of preschool and primary school age.

Our developmental children's center is a place for children from one to nine years old, where parents can bring their child to classes that will develop abilities in one area or another. This will help a future student to come to the first grade already able to read, count and much more.

Business goal: "become the best center child development in the region.

Business tasks:

1. determination of the market capacity and development prospects of the child development center
2. assessment of possible costs for the implementation of services.
3. the need to ensure adequate pricing policy for the general population.
4. comparing costs with possible prices to predict profits.
5. determination of the expediency of the development of this child development center in the current economic conditions.
6. identification of promising opportunities for the Umnitsa child development center and the formation of a real program for bringing the idea to life.
7. develop a range of activities that is most attractive to clients.
8. develop effective advertising to attract customers.
9. invite the best teachers to work in the club.
10. buy (develop) the best training methods.
11. provide customer service at the highest level.

Pedagogical tasks:

1. filling the deficit of educational and developmental influence arising from the high workload of teachers at school and the employment of parents who are forced to work all the time free time or who do not have the skills to raise their children by personal example.
2. creating a psychologically comfortable environment for children in order to reveal their positive qualities, creative abilities, and the possibility of their self-realization in society.
3. teaching children correctly, creatively, interestingly to organize their leisure time.
4. to provide an opportunity for informal communication with adults who understand the motivation of behavior and minimally limit the natural desire for self-affirmation.

1. The history of the business and the name of the child development center.

Every day more and more parents understand that investing money in the education of a child is a win-win investment. Now most of them read that if education is expensive, then it is good. But it doesn't always turn out that way. Education for preschool children should not cost a lot of money, because. everyone wants their child to be an excellent student at school, but not every parent is able to give a lot of money for this. By creating a developing children's club "Umnitsa!". That's what we called it because it's often called that. loving mothers own kids just like that, when they show their intelligence, diligence and ingenuity. We immediately realized that not only parents, but we ourselves confirm and affirm the cleverness in every child. We decided to focus on this particular name in the singular, because any mother is interested in the success of her own smart girl, and then everyone else. Children's Center for Child Development "Umnitsa" under the slogan "I can do it myself, I can do it myself!" we can prove that "good" is not always "expensive".

Classes will be held in small groups (5-8 people), in a playful, understandable form for children of a certain age. Whatever children overwork, depending on age, will be given different time for lessons - from 30 min. up to one hour. Each age category will have its own teacher and its own program of lessons and activities. Once a month, one or another event will be held outside the club (outdoor party, trip to a children's cafe, etc.).

Learning and development today is getting earlier. Parents do not need to explain that it is necessary to start developing attention, memory, logic, thinking, concentration of the child, work on his socialization, creative abilities as early as possible. They understand that in the kindergarten, where there are 15-30 people in a group, the child will not receive such attention and such quality of pedagogical work as in a good children's club.

1. Description of services.

Any inclinations, before turning into abilities, must go a long way of development. The first years of a child's life are the most valuable for his future, and we must use them as fully as possible.

Abilities are formed and developed in activities, starting from an early age of the child. Inclusion in activity is the main way of development of abilities. From this it is clear what great importance for the development of abilities is the upbringing and training that organizes the activities of children, their life practice.

True, some children very early, long before the systematic training in drawing or music, draw attention to themselves with their abilities for these types of activities. However, even the most musical children must learn to sing correctly and recognize melodies; even the most talented children should learn how to draw, and so on.

Abilities are developed and developed in the activity in which they find their application. The more diverse and meaningful the activity, the fuller and brighter the abilities can develop.

A correct understanding of the nature of abilities shows what a great responsibility for the development of a child's abilities falls on educators. Abilities don't exist in the first place. They are not something independent of the teacher. The task of the educator, the teacher is to actively develop the abilities of children. It is necessary to give the child the opportunity to act in the direction of his emerging interests, providing him with the necessary support and at the same time carefully checking the solidity of his aspirations.

Services of the child development center:

1. Classes with a speech therapist individual and group.
2. Learning foreign languages.
3. Children's fitness.
4. Computer literacy.
5. Dancing.
6. Art.

Along with these services, in my child development center, I would like to offer the “preparation for school” service.

The age of 5–7 years is a sensitive period, when children are especially sensitive to any impact and are capable of development that is unattainable at another age. If you do not use this period for development, then in the future the child is unlikely to study well and achieve success in adult life. From how the child is prepared for school by the entire previous period preschool development, will depend on the success of his adaptation, entry into the new regime, his psychological well-being. However, the task of preschool education is not to force the study of the 1st grade program, but to pay special attention to the development of those personality traits, those mental processes and those types of activities that determine the formation of sustainable cognitive interests of children and their successful education at school.

Preparation for school should be carried out gradually and begin as early as possible. The main goal of the classes is to develop in children the ability to learn with joy and pleasure, the development of independence and a sense of responsibility. Between classes (3-5 minutes) breaks - warm-ups (physical education minutes).

Visual arts and creativity:

Drawing for children is not only interesting activity and a way to have fun, but also the development of fantasy and imagination, just holding pencils, crayons and brushes in your hand develops motor skills. It is very important to develop in children the interest and desire to engage in artistic activities. In the classroom fine arts children learn to work with different types art materials - gouache, watercolor, wax crayons, pencils, plasticine, colored paper and cardboard.

English language:

Children are always interested in learning something new. English will be a small discovery for children. Many parents find that English for preschool children can be a big burden. But this is far from true. If you provide everything in the right form, for example in the form of a game, then the child will be carried away by this.

Basic Math for Preschoolers:

It has been proven that introducing children to different types of mathematical activities in the process of purposeful learning orients them to understanding connections and relationships. The formation of initial mathematical knowledge and skills in preschool children should be carried out in such a way that training gives not only an immediate practical result (counting skills, performing elementary mathematical operations), but also a broad developmental effect. In the process of systematic teaching of mathematics, children master special terminology - the names of numbers, geometric shapes (circle, square, triangle, rhombus, etc.), elements of figures (side, top, base), etc. Mathematics classes acquire special significance in connection with the development of cognitive interests in children, the ability to show strong-willed efforts in the process of solving mathematical problems. As a rule, educational tasks in the classroom are solved in combination with educational ones. So, the educator teaches children to be organized, independent, listen carefully, do the work efficiently and on time. This disciplines children, contributes to the formation of their focus, organization, responsibility. Thus, teaching children mathematics from an early age ensures their comprehensive development.

Literacy development.

In the process of classes in the preschool class, it is necessary to form in the child a number of individual qualities that are most important for the beginning of schooling - these are educationally significant qualities that determine the content of the work. Therefore, our classes on the development of speech and literacy will be aimed at the formation of phonemic perception, the enrichment of the active vocabulary of the child, coherent speech, the formation of skills to compose a narrative story, a story-reasoning. Particular attention will be paid to preparing for the study of the Russian language at school, teaching reading and preparing the hand for writing, as well as the development of verbal creativity. When teaching literacy, such methodological techniques as "intuitive reading", "composing poems", "writing with peas", "global writing", etc. will be used. The use of these techniques is based on the laws of the child's psychophysical development.

1. Price and pricing policy.

An example of calculating the profitability of a developing center

Premises: Depending on how high the initial capital will be, we will be able to purchase or rent a premise. The purchase, at current prices in the city of Magnitogorsk, of premises with an area of ​​80 m² will cost from 5 to 6 million. If finances do not allow this, then it is possible to rent a room - 30-40 thousand per month for 80m². In this case, you need an amount that can cover the cost of rent for 3-4 months(90 -160 thousand rubles)

Non-residential premises - the first floor of a residential building, 5 rooms (2 - for classes, 1 - games, 1 - music room, 1 - gym, entrance hall where the administrator is located); total footage 80 - 100 sq.m. In such a center, you can provide a comfortable stay for 8-10 children.

Expenses: Repair work (60-100 thousand rubles)

Purchase of equipment and materials (30-60 thousand rubles)

Reserve funds for legal services and unforeseen expenses (from 50 thousand rubles)

Website payment on the Internet (7-10 thousand rubles)

Payment for the work of teachers, administrator (60-80 thousand rubles)

Payment of taxes 13% of income

Total excluding rent: 200-300 thousand rubles

Income:

Classes in each direction are held 2 times a week.

The time of the classes for each direction is different.

Discount in the price of classes when purchasing a subscription.

If the child does not attend the lesson for any reason, then the lesson is not paid.

Class name	Number of persons	Single visit (rub.)	Subscription (rub/month)	Lesson duration
Lessons with a speech therapist	individual		2700	40 min.
	Group (5-6 people)		2300
Developing activities: preparation for school.	Group (8-10 people)		3100	2 lessons per day for 40 min.
Learning foreign languages.	individual		3100	60 min.
	Group (5-6 people)		2300
Training in theatrical art and choreography.	Group (5-6 people)		2300	60 min.
Children's fitness.	Group (6-10 people)		2300	60 min.
Classes with a child psychologist.	individual		2700	40 min.
	Group (5-6 people)		2300
Computer literacy.	individual		3100	60 min.
	Group (6-8 people)		2300
Dancing.	Group (8-10 people)		2300	60 min.
Art.	Group (5-6 people)		1900	60 min.
The development of vocal and poetic data in children.	individual		2700	50 min
	Group (5-6 people)		2300
Applied crafts, folk crafts and needlework.	Group (5-6 people)		2300	40 min.
Therapeutic physical education.	individual		2300	40 min
	Group (6-10 people)		1900

To attract additional profit, events will be held on weekends, for example:

"Birthday" 6000 rub. in 4 hours

"Name day" 5000 rubles. in 3 hours

"Competitions for children", "Concerts" and other events from 1000-3000 for 1-4 hours.

In our center once a month there are free holidays for children with the invitation of circus artists.

Profit: 250-400 thousand per month. With a successful scenario, the child development center will begin to make a profit in the first year of operation.

Costs:

Rent payment

Payment for electricity, utilities

Payment for security services

Cleaning service fee

Acquisition necessary materials for classes

taxes

1. Overview of competitors - children's centers.

When opening a child development center, we decided to make sure to study the concentration of similar centers by district, the shortage of kindergartens by district, the income level of the population of a particular district of the city of Magnitogorsk.

For several years there were no development centers for children of preschool and primary school age in the city. But now competitors have begun to appear. So in the Ordzhonikidzevsky district from Labor to the Green Log there are such child development centers as: “Kid and Carlson”, “Sema”, “Letter”, “Like at home. Family club”, “Happy toddler”. But all these clubs aim to look after preschool children for 1-4 hours. During this time, children are occupied with educational games, children get the opportunity to communicate with each other. Basically, these organizations are located along Truda Street. Microdistricts 142-145, along the street 50 years of Magnitogorsk, may become interesting for starting a business in this direction. It is here that new multi-storey buildings are being built, a large percentage of families with 1 - 3 children. The area is young and developing. Schools No. 10, No. 1, No. 47 work in two shifts, kindergarten groups are overcrowded, which means that the percentage of possible clients is quite high.

In addition, I think that my child development center will be able to “come to the fore”, bypassing all other competitors, if: Firstly, treat work not as work, but as a favorite thing. If employees will address children not as a stranger, then children can become attached to him, and then they will strive to learn. They will also be motivated by rewards. Even simple praise can be better than a toy or sweets. Secondly, parents began to pay more attention to the education of their children. Therefore, the demand for places in such centers is growing. Development classes are a hot topic. Of course, it will be difficult to compete with large centers that occupy large buildings, are in demand and have a good reputation. But, the winning moment for my business is that the closest PTSDOD MODOD "Right Bank Center additional education children" is located on Galiullina 17, which means getting to it with small children will be quite problematic for some parents, in time, with transfers by transport.

1. Choice of teacher

Selection of teachers for the Child Development Center, I consider one of important points for successful business development in the future. A lot depends on the teacher in our club - this is the main person who contacts most of the time with children and parents who come to the center. The atmosphere at the lesson and after it, the results of the development of children who come to the center, the reputation of the center, our income and our peace of mind depend on the teacher.

I think that the teacher of the children's center should be sociable and smiling, friendly and professional, artistic and organized, attentive to detail and tactful, decent and honest, and so on, and so on, and so on ... And most importantly - love and understand children! The stages of the search for a teacher is a work that includes several stages:

1. preliminary work
2. Compilation and submission of advertisements in the media
3. Interview
4. Demonstration of professional skills
5. Candidacy approval

Resume form (questionnaires).

1. Name of the candidate _______________________________
2. Date of Birth: _______________________________
3. Contacts: _______________________________
4. Job title: _______________________________
5. Wishes for future work: _______________________________

Direction of work in the child development center: __________________________

Salary (minimum): _______________________________

Schedule: _______________________________

Work experience: _______________________________

1. Education: _______________________________
2. Qualification: _______________________________
3. Training: _______________________________
4. Professional achievements: _______________________________
5. Professional skills_______________________________
6. Knowledge of developing pedagogical methods _______________________________
7. PC knowledge: _______________________________
8. About myself: _______________________________

A family: _______________________________

Religion: _______________________________

Most important achievements: _______________________________

Free time activities: _______________________________

Additional information_______________________________

1. Organizational and legal form.

To register a children's center, we chose IP . The Law of the Russian Federation "On Education" allows individual entrepreneurs to engage in pedagogical activities on an equal basis with legal entities. A citizen has the right to engage in entrepreneurial activity from the moment he passes state registration. The procedure for such registration is regulated by: the Civil Code of the Russian Federation; Law of the RSFSR of December 7, 1991 N 2000-1 "On the registration fee from individuals engaged in entrepreneurial activities, and the procedure for their registration"; Regulations on the procedure state registration subjects entrepreneurial activity, approved by Decree of the President of the Russian Federation of July 8, 1994 N 1482.

We have chosen the organizational and legal form of doing business individual entrepreneurship, because it not only simplifies financial statements and accounting. In addition, with this approach, the tax rate will be much lower.

The readiness of the premises of the children's center before opening also implies the compliance of the premises with the requirements of the State Fire Supervision and SES authorities.

According to the Fire Safety Regulations in Russian Federation(PPB 01-03) fire safety requirements are established in without fail“for application and execution by organizations, regardless of their organizational and legal forms and forms of ownership, by their officials, in order to protect the life or health of citizens…”.

The main document for study will be the Fire Safety Rules in the Russian Federation (PPB 01-03), as well as the federal law Russian Federation dated July 22, 2008

N 123-FZ "Technical regulations on fire safety requirements" and systematize knowledge in tables yourself. In these documents you will also find the requirements that apply to preschool institutions, which are guided by "firefighters".

Firefighting in the center:

1. Equipment and maintenance of the premises in terms of compliance with fire safety standards, which includes:

1. Fire-fighting devices, namely: automatic fire alarms, fire extinguishers,
2. fire hydrants, etc.
3. Requirements for the arrangement of the premises (fire-retardant treatment of combustible materials, location of doors, emergency exit, etc.)

Requirements for the external design of the children's club: the presence of signs, instructions, evacuation plans, etc.

2. Necessary documentation that must be maintained in the children's center in order to comply with fire safety standards.

1. Orders
2. instructions
3. Magazines
4. Certificates, certificates, passports for fire extinguishers, etc. which are stored in the centre.

Occupational safety in the children's development center.

Occupational safety is a whole system aimed at preserving the life of an employee and his health in the process of work. Ensuring safe life and labor protection is expressed in the children's development center, mainly in the preservation of the life of small customers and their health, as well as employees in the process of performing their duties.

Availability of a set of normative legal acts containing labor protection requirements. Labor protection requirements contained in legislative normative legal acts are implemented in the organization on the basis of administrative, accounting and reporting documentation.

Administrative documentation is prepared at the stage of organization creation and includes orders, orders, regulations on the organization of work on labor protection, job descriptions managers and specialists (indicating labor protection duties and responsibility for their non-fulfillment), labor protection instructions for employees.

Accounting and reporting documentation includes various logs: a log of registration of introductory briefing on labor protection, a log of registration of briefings on labor protection at the workplace, a log of instructions for labor protection, a log of the issuance of instructions on labor protection, a log of the movement of work books, etc. d.

Occupational safety journals are necessary to determine and monitor work in the field of labor protection, compliance with the established deadlines for briefings, the availability of labor protection instructions in the organization, etc.

in the field of labor protection, we pay special attention to:

1. Occupational safety training
2. Correct design employment contracts with employees
3. Drafting job descriptions
4. Carrying out certification of workplaces
5. Availability of all necessary magazines on labor protection
6. Availability of labor protection instructions
7. The presence of mandatory regulatory local acts: rules of internal work schedule, regulation on wages, etc.
8. Competent registration of work books
9. Registration and payment of vacations

Promotion of the services of the center is carried out by holding advertising company on the territory of schools and kindergartens, in shopping malls in the form of printed matter, presentation on parent meetings, providence 'of the day open doors, free recreational activities, sending advertising by mail, advertising on the Internet, creating a website, ads on city channels, posters. Mass advertising support is required only before the opening and at the beginning of each academic year. good recommendations parents, word of mouth will work for you better than any advertisement. Therefore, the task of the center is to work efficiently, and for schools and kindergartens in the region to help us in our work.

Before the opening of the children's center, the following promotions will be held:

1. Announcements on stands in kindergartens and schools - 50 rubles.

2. Flyer - 550 rubles.

4. Television - 100 rubles. per word (9 outputs per day)

5. Advertisement in the newspaper - 1000 rubles. (2 ads)

6. Conversations of educators in kindergartens

7. Conversations with parents at parent meetings in kindergartens, schools.

8. Invitation cards (handed out at school and in kindergarten, laid out in mailboxes of district houses)

9. Signboard stretching (3 thousand rubles)

A business plan for a children's center is a document that an entrepreneur needs to understand what and when to do in order for the business to be successful.

Capital investment in business: 2,285,000 rubles.
Payback of the children's center: from 10 months.

It's worth starting with why at all business plan for a children's development center may be needed by a businessman or someone who is just planning to become one.

The fact is that the use of various circles and sections has always been a popular topic for mothers of preschool children.

But government programs gradually reduced, and not everyone can afford private lessons.

But taking your child to a development center where his skills will be improved in many ways is a great idea!

According to statistics, more than half of the parents of children aged 1-8 years think that way.

This makes the business idea of ​​​​opening a children's development center a popular idea.

Often, young mothers themselves come to this idea, who, for one reason or another, no longer want to visit other people's clubs, but are thinking about opening their own children's center.

There is a lot of competition in this business.

And young entrepreneurs may not fully understand how to fill their niche.

In addition, the question arises about the financing and payback of the project.

Finding answers and charting the path for the development of the club is possible thanks to the preparation of a business plan for a children's development center.

Consider its main sections.

We analyze the relevance for the business plan of the children's center

The idea of ​​opening a children's center has really gained particular popularity in recent years.

Therefore, before you open a children's center, you must conduct an analysis of future competitors, target audience and, in general, the feasibility of the solution in a business plan.

It is not so difficult to perform this task on your own, even without contacting specialists.

However, before starting the analysis, it is necessary to draw up a plan of action.

After all, simply by contacting 1-2 developing children's centers under the guise of a client, you will not get a particularly useful result.

It's best to do this:

Administrator answers calls, purchases expendable materials coordinating the work.

So you need to hire a serious, responsible girl.

Experience is not required, but would be a big plus.

But teachers must have not only experience in child care facilities, but also relevant education.

Interview them in person.

After all, a problem with a teacher can become a stain on the reputation of the entire children's center.

Marketing section in the business plan of the children's center

As in any other business, nothing can be more effective than word of mouth.

This is especially true in the social circles of young parents.

But in order to be remembered, and even told to friends, you need to start somewhere.

You can attract your first customers using the following methods:

• placement of outdoor advertising (banners, streamers);
• creating your own website and its promotion;
• distribution of leaflets in the area of ​​the center;
• posting ads on forums, thematic sites and others.

Financial section of the children's center business plan


It has already been announced that children's development centers compete strongly with each other.

And your income (as well as costs) will directly depend on what methods and how successfully you will get ahead of them.

This may include the range of services offered, location, staff and the level of their training, selected advertising campaign and availability of special offers.

Business plan for a children's development center: capital investment

The cost of opening a children's club will depend on many parameters.

Therefore, below is only an indicative list for a business plan for a children's development center.

The financial cushion is the source of capital from which you will draw funds for the existence and development of the center until it reaches self-sufficiency.

Not everyone includes this parameter in their calculations for a business plan.

Because of this, a common problem for young entrepreneurs arises: a business, having successfully existed for six months or a year, is forced to close, as the money for its work is running out, and there is still not enough income to cover expenses.

Business plan for a children's development center: monthly investments

These are the very systematic expenses for a children's center that need to be taken into account at the stage of business planning.

How to open a children's center and competently run a business,

experienced owners of this case will tell in the video:

Calculations of payback and profitability in the business plan of the children's center

Naturally, the payback period directly depends on the size of capital investments in the business.

Some sources mention a period of six months, while others call 3-5 years.

One thing can be said with certainty: opening a children's development center is profitable. If you apply mind and diligence to the development of the business.

Business plan for a children's center- this is important document, which is simply necessary for the entrepreneur.

Not just for loans or investments.

But also to understand what and when to do in order for the business to be successful.

Therefore, it is important to draw up a plan on your own, specifically for your needs, and not look for ready-made options on the Internet.

Or you can turn to specialists if this work is not within your power.

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Dear visitors, below is an example of a business plan for a children's development center with economic calculations. Calculations are made by specialists with extensive experience in an Excel file, thanks to which they can be adapted to any business plan of another center. After reviewing the document, you can download the file with the calculations below. If you have any questions - ask them directly in the comments, the VKontakte group, or by writing to us by mail.

Summary

Purpose: "Organization of a children's development center in the city of Saratov."

Tasks: "Organization of a center for the education and development of preschool children."

Initiator of the project

The initiator of the project is a private person - an educator by education with more than 15 years of experience in the specialty. The entrepreneur was previously a kindergarten teacher and has educational experience.

Investment costs

To open a children's development center, you will need small investment in the amount of 300 thousand rubles, which will be spent on the renovation of the premises, the purchase of children's furniture and educational materials.

It is not planned to buy the premises, it will be leased.

The division of investments by areas is presented below:

• Decor legal entity-10 thousand rubles;
• Repair of the premises - 200 thousand rubles.
• Purchase of children's furniture - 70 thousand rubles.
• Purchase of training materials - 30 thousand rubles.

Project financing

To open the center, it is planned to receive a loan for up to 5 years at 15% per annum with an annuity repayment schedule. The collateral for the loan will be the apartment owned by the entrepreneur.

Funding from own funds will not be provided.

According to the plan of income and expenses, a planned model for the development of the center was formed, which showed the following business performance indicators:

• Simple payback period - 5.67 years;
• - 7.6 years;
• NPV - 396 thousand rubles.

Equipment suppliers and repair organizations

To carry out the repair of the premises, it is planned to use the services of a regular repair team, which will make cosmetic repairs in a children's style and install children's plumbing.

Furniture and teaching materials will be purchased from local vendors who specialize in this.

Services offered

It is planned that the developing children's center will offer visitors the following classes:

• Educational activities - mathematics, reading, logic, drawing, English, ethics
• Services of a speech therapist
• Psychologist services
• Montessori lessons

To increase the quality of classes and reduce costs, their number is quite limited. For each lesson, an appropriate teacher is selected with high level education and extensive work experience.

ATTENTION!!!

Practice shows that by ordering a business plan from specialists, you will save time and increase quality. finished document 4-5 times and increase the chances of receiving investments by 3 times.

Investment plan

Investment size

The volume of investments in the opening of a children's development center is small. The main part of it will go to the renovation of the premises, which will be carried out by a third-party entrepreneur with experience repair work over 20 years. The rest will be spent on the purchase of children's furniture and educational materials. A detailed breakdown of investments is presented in the table below (rubles with VAT):

Payment and work plan

Below is a schedule for the implementation of work on the opening of a children's development center:

room

To open the center, a room was selected in the quiet center of the city in a working kindergarten. The room has good accessibility, is located near a large bus stop, where many buses and trolleybuses from different parts of the city fit, and there is also a good parking area nearby, which is almost always free during the day. The garden has a fenced protected area with a playground, as well as an intercom for entering the entrance.

Separate vacant premises have been allocated for the children's development center. With the help of renovation, separate rooms will be made in them for conducting classes with small groups. Also, the room will have a bathroom separately for adults and separately for children and a dining room.

Thus, the room will contain the following rooms with areas:

• Study room No. 1 - 20 sq.m.;
• Study room No. 2 - 22 sq.m.;
• Dressing room - 6 sq.m.;
• Toilet for children - 4 sq.m.;
• Toilet for adults - 6 sq.m.
• Dining room - 6 sq.m.

Working hours

It is planned that the children's development center will work from 8-00 to 20-00. This will make it possible to train children whose parents must appear at work from 9:00 to 18:00 (either before or after work), as well as to train other children during the daytime.

Day off - Sunday.

Cost of services

The main cost variable for services will be teacher salaries. To simplify, we will assume that it will be equal to 20% of the cost of the lesson (that is, the more children will be in the group, the more the teacher will receive). This will motivate teachers in such a way that they are also interested in increasing the number of children in the group and do everything possible for this.

Marketing plan

Competition

Competition in this area is growing from year to year. There are several reasons for this:

1. A low threshold for entering this business - as we see even from this business plan, anyone who has 300 thousand rubles can start this business, but even if you don’t have them, you can always take them from the bank
2. The desire of parents to give as much as possible to their growing children, and at the same time there are practically no such institutions at the state level, and if there is, then their level is quite low.

There are about 200 children's development centers in the city of Saratov. All of them work quite successfully and offer a wide variety of services:

• Classes in subjects - mathematics, reading, logic, drawing, and others;
• Classes for various systems allowing to reveal the potential of the child;
• Classes with psychologists and speech therapists.

According to the marketing research prices in the city, an approximate table of average prices for the services of developing centers was compiled depending on their level (private lessons, inexpensive development centers, medium and expensive).

It is planned that our center will compete with inexpensive prices, since additional investments in the renovation of the premises and more serious advertising support are required to move to the next level.

Enterprise Analysis

Strengths

• Availability of highly qualified staff and a manager with great experience work in the field of education
• good location
• The presence of contacts and good relationships with parents and their children, which will positively affect the recommendations of the center

Weak sides

• There is a lot of competition from private teachers
• Lack of experience in commercial structures and experience in attracting clients

• Emergence on the market of large federal players with massive advertising support
• Decrease in incomes of the population, which will certainly lead to a decrease in the cost of training programs

Capabilities

• The presence of additional vacant premises in the kindergarten, which allows, with the success of the enterprise, to develop the children's center further and open additional groups of classes

Sales structure and revenue

I would like to point out that this business has a very pronounced seasonality, which ultimately affects the work of the entire enterprise.

The table below shows seasonality indices:

month	index seasonality
January	100,84%
February	96,78%
March	117,99%
April	101,98%
May	94,45%
June	78,52%
July	65,11%
August	102,38%
September	122,34%
October	124,33%
november	107,81%
December	87,47%

Below are the seasonality indices on the chart:

Based on the planned work schedule of the groups, the revenue of the children's center is planned, provided that it reaches maximum sales:

Based on the previously given seasonality coefficients and reaching the maximum sales volume, the planned revenue is built, which we will further use to build a payback model.

Advertising strategy

No active advertising strategy is planned. Before the opening of the center, the entrepreneur will distribute business cards to the parents of children of that kindergarten where he currently works. Additionally, an advertisement will be placed in a specialized magazine, a website will be made and contextual advertising will be launched.

organizational plan

Business form

For registration with the tax authorities, an individual entrepreneur will be used, which will be the initiator of the business. This type of business is the easiest for a children's center and does not require additional knowledge of accounting and tax accounting. As a taxation system, a simplified system based on income minus expenses - 15% will be applied.

Personnel and staff structure

The following staffing structure will be used for hiring staff at the children's development center:

In total, 7 people will work in the center. However, they will not work all day, but depending on the class schedule. The initiator of the project will work as the head teacher, he will also take over the entire economic part - the purchase of the necessary materials, work with suppliers of works and services.

The personnel subordination structure is shown in the figure below:

Financial plan

Prerequisites

To compile a payback model for a children's development center, we assume the following input values:

• Inflation - 10% per year;
• Discount rate - 11%.

Tax rates:

• personal income tax - 13%;
• Contributions to social funds - 34.2%;
• Income tax - 15%.

Project financing

Financing the organization of the center is planned to attract a loan secured by an existing apartment. The loan is planned to be attracted for 4 years at 15% per annum with an annuity repayment schedule. Such a schedule will make it possible to equalize all payments during the life of the project and not to burden the enterprise additionally in the first year of its existence, when incomes will be the smallest).

Project payback indicators

The constructed model of income and expenses of the children's center showed the following efficiency of the project:

• Model building period - 10 years;
• Simple payback period - 5.67 years;
• Discounted payback period - 7.6 years;

  Wage

  As can be seen from the table, the change in price has the greatest impact on the project. So, with a decrease in the cost of services by 20%, the project becomes unprofitable and it makes no sense to implement it. All other indicators do not change so drastically

  Risk Analysis

  The main risks that can dramatically affect the income of the center can be divided into 4 parts:

  Economic - a decrease in the income of the population, which will lead to a sharp decrease in revenue or a decrease in prices for services

  Political - the upbringing of children is an activity that is closely monitored by various authorities. The introduction of additional requirements for the premises or the maintenance of the premises may affect the increase in maintenance costs, or lead to the fact that you have to look for a new place to rent.

  Social - one of the factors dramatically affecting the activities of such centers is the birth rate factor, but it directly depends on the economic situation.

  Technological - they do not have a special impact, drastic changes in teaching technology are not expected.

  
  

Modern mothers pay special attention to the development and upbringing of children. Therefore, children's developing centers began to appear in our country. At the same time, if earlier only wealthy parents could afford to visit commercial children's centers, now such preschool education and development is available to people with any income.

When opening a center, it is necessary to determine the direction of its work and the list of services provided. This business plan deals with a preschool institution that aims to develop the intellectual and creative skills of children aged 2 to 7 years.

Courses offered by the children's center:

• Early development (2-4 years);
• Preparation for school (4-7 years);
• Preschool University (5-7 years);
• English (4-7 years).

The success of the children's center primarily depends on its teachers. It is necessary to pay attention not only to the qualifications of teachers, but also to how he can win over children. Often, young graduates of pedagogical faculties turn out to be good teachers who are liked by both children and their parents. In addition, such specialists do not overcharge for their services.

In order for the children's center to be in demand, you need to choose a room with a convenient location: in places with high traffic or in the city center. For this center suitable room with an area of ​​about 40-50 sq. meters. As part of this room should be two study rooms, a separate bathroom and a room where parents will wait for the end of classes. You can limit yourself to one training room, but then the choice of courses offered will be greatly reduced.

When choosing a room, it is necessary to be guided by the norms of the SES and the Fire Supervision authorities. The children's center cannot be placed in the basement, semi-basement or basement. The room must have a separate entrance. You should pay attention to the convenient access to the center, and the availability of parking spaces for cars.

This business is greatly influenced by the seasonality factor. This is due to the winter new year holidays, and in the summer - with a period of holidays. Therefore, the maximum demand for attending classes in the children's center falls on the periods from September to December and from February to May.

When opening a children's development center, special attention should be paid to planning the schedule of classes. In the first half of the day, kids come to study - before lunch and daytime sleep (from 9.00 to 13.00). Older children study after 17:00, when they are taken from kindergartens. So that the period from 13 to 17 hours does not fall out of the schedule, individual classes can be held in the center.

The amount of initial investment - from 464,900 rubles.

The cost of one subscription for 8 lessons - from 3,000 rubles.

The payback period is 6 months.

2. Description of the business, product or service

Let's take a closer look at each area of ​​study.

Early development. At two years old, the child is ready to communicate with peers, therefore, in the classroom, special attention is paid to the interaction of children with each other. This direction helps to develop the basic cognitive processes in children: perception, attention, memory, thinking, imagination. An important place is given to the development of speech, fine and large motor skills. From the age of three, acquaintance with the account, artistic creativity begins.

Short stay group. Sometimes it becomes necessary to leave children without their own supervision. The ideal option in such a situation would be the opportunity to entrust the child to professional teachers. This group accepts children from 2 to 6 years old. The group is formed of no more than 10 people. During classes, children get acquainted with the world around them, play outdoor games, do modeling, drawing. Classes are held in the morning hours from 9:00 to 11:45.

Preparation for school. Children from the age of four learn to read easily. When a child begins to read in short words, math learning begins. First, children learn to count within ten, then the child freely navigates in a hundred. The mastery of writing does not go unnoticed, so teachers take into account all the features of preparing a hand for writing. In the second half of the lesson, a game intellectual training takes place, which is aimed at the effective development of perception, attention, thinking, memory and imagination of the child.

English language. In the classroom, they mainly communicate in English language. This happens spontaneously, children do not think about how to do it, they communicate easily, naturally and with pleasure!

IZO (drawing, modeling). In the classroom, each child develops color perception and imagination, a sense of beauty and artistic taste. Children master the laws of composition and various drawing techniques, learn to express their self, their thoughts and feelings, mood and desires.

The number of groups for each direction depends on the demand for this species classes and age of children in the group.

In the children's development center there is an opportunity to study both in a group and in individual classes. The difference is the class schedule and cost. Individual classes are held from 13:00 to 17:00, because in the morning and evening hours, all rooms are occupied by group classes. The cost of an individual lesson is 1.5 times more expensive than a group lesson.

For each type of classes, you can purchase both a one-time visit and a subscription. The subscription is valid for one month and includes 8 lessons.

If the child regularly studies for three months, then a subscription for the following months can be purchased at a 10% discount.

This payment system allows you to attract regular customers.

3. Description of the market

Target audience of the children's development center

When planning to open a children's development center, it is necessary to assume the number of children that can come.

When opening a children's center, it is necessary to pay attention to the number of kindergartens and schools located nearby. Very often, children after kindergarten come to developmental classes. And also these children may have younger brothers and sisters, who are convenient to bring to classes in the morning after the elder was taken to kindergarten or school.

Competitor analysis

Competitive advantages of the children's development center

Among competitive advantage children's development center can be distinguished:

• Highly qualified teaching staff;
• Large selection of activities;
• Convenient location, availability of parking spaces;
• Individual approach to each child;
• Free master classes;
• Organization of various children's holidays, birthdays;
• Flexible pricing system;
• Availability of discounts.

Of course, the main competitive advantage of the center is your favorable reputation, thanks to which parents themselves will recommend your center to their friends and acquaintances.

4. Sales and Marketing

5. Production plan

It is necessary to start entrepreneurial activity with the state registration of the organization. When opening a children's development center, it is better to register as an individual entrepreneur. During registration, you must correctly select the OKVED codes: 85.32 - provision social services children, 92.51 - opening a club-type institution, 93.05 - providing personal services. For the activities of the children's development center the best choice there will be a simplified taxation system (STS), which involves the payment of tax in the amount of 6% of the proceeds received. At the end of the registration of entrepreneurial activity, it is necessary to open a bank account, register with all funds: pension fund, fund of obligatory medical insurance and fund of social insurance.

It is important to note that a license to open a children's development center is not required. It will be required if the center will provide program services preschool education.

After registration, you need to choose a room for a children's development center. The room should be divided into several separate rooms:

• Reception;
• Two rooms for games and activities;
• Staff room;
• Two toilets - one for children and one for adults.

The selection of premises should be done taking into account the convenient location of the children's center. The criteria for choosing such a location are:

• City center or area with high-rise buildings;
• Close to public transport stops;
• Availability of parking.

• Furniture;
• Floor covering: soft and warm carpet, special soft coverings in play areas;
• Educational toys: cubes, pyramids, mosaics, puzzles, etc.;
• Educational materials: books, notebooks, albums, pencils, paints, plasticine, etc.;
• Office equipment: computer, printer;
• Cooler with water.

In the rooms for games and classes there are tables and chairs for children, a table and a chair for a teacher, lockers and shelves for educational material, toys and crafts, a blackboard hangs on the wall, and vertical blinds on the windows. Every classroom should have good lighting and ventilation.

6. Organizational structure

For a children's development center, it is better to choose the organizational and legal form of an individual entrepreneur. To start the work of a children's development center, you need to select qualified personnel. The staff should include the following:

• Administrator;
• Specialist teachers:

Teachers for early development children (2 specialists);

Teachers to prepare the child for school (2 specialists);

English teacher

• Accountant;
• Economic worker.

For effective work the children's center, it is necessary to prescribe detailed job descriptions for each employee.

Job Responsibilities employees

• Administrator

1. Preparing the premises for the start of classes;

2. Pre-registration of clients for classes;

3. Maintaining a client base;

4. Meeting clients;

5. Advising clients on all services of the children's development center;

6. Sale of services of the center, acceptance of payment;

7. Carrying out telephone conversations;

8. Search for new clients;

9. Accounting for class attendance.

• Teacher

1. Timely start of each lesson;

2. Individual approach to each child;

3. Conducting classes on modern methods;

4. Development of own client base;

5. Attracting new customers;

6. Regular self-improvement.

• Accountant

1. Lead accounting in accordance with the legislation of the Russian Federation;

2. Timely preparation and submission of reports to the FIU, FSS, IFTS;

3. Calculation and transfer of wages;

4. Payment of taxes and deductions to the FSS, PFR, CHI.

An accountant can work part-time or part-time.

Salary fund

*Indicated average wage teachers, because teacher pay depends on hours of work. The rate is 500 rubles per hour.

7. Financial plan

The most costly in opening a children's development center are investments in working equipment. Equipment costs amount to 295,900 rubles. The total investment amount is 600,000 rubles.

In this material:

A business whose target audience is children is considered one of the most profitable and promising. Parents do not skimp on education and leisure for their kids, if the price bar of services fluctuates in the middle price segment. Today, it is no longer considered something out of the ordinary to teach children in private schools, kindergartens, and sports clubs. This is especially true for preschool education and child development, because municipal institutions are not able to provide full knowledge at the stage of personality formation. Planning an organization preschool, an entrepreneur must necessarily need a business plan for a children's center with a detailed list of the main stages. This includes analysis of the service market, including competition, risk assessment, not to mention paperwork, recruitment and financial calculations.

The principle of operation of the children's development center

There are several models of development centers for children:

1. Leisure type - an institution of such a plan works on the principle of circles or sections, for example, drawing, modeling, choreography. Parents bring their children to such centers mostly for general development, so that the child does not get bored at home. As a rule, kids do not attend municipal kindergartens, but are brought up by their mothers at home. Such a business model does not impose strict requirements on either teachers or the learning process.
2. Educational type - these are children's centers, the purpose of which coincides with municipal institutions, but is realized in a better performance. Due to the fact that the number of children in groups does not exceed 8-10 people, the teacher has the opportunity to work with each child individually, assess his abilities and devote the necessary amount of time.
3. Professional type - institutions focused on in-depth study of the subject in any area. Children's centers of this kind are multidisciplinary, but at the same time they take their classes responsibly. If it's vocals or playing on musical instrument, then a professional musician is engaged with the children. The same thing happens when doing gymnastics or when learning foreign languages. The teacher must have a higher education in this field.

In addition, child development centers are divided by visiting time:

• evening type;
• full day.

The first option provides for a circle-sectional format, when parents bring the child for 1-2 hours at evening time after work or kindergarten.

The second option - children stay for a long time, but not more than 4-5 hours. This period includes 2-3 classes, games and meals. This is convenient when mothers work part-time or they just need to free up a few hours a day to solve personal issues and do household chores.

Reference: most children's centers provide for an integrated principle of work, thereby increasing target audience business.

The difference between a children's center and a kindergarten

The developing center differs from the municipal kindergarten in many ways:

• Form of visit - at the choice of parents (full day or short stay).
• The quality of education - municipal kindergartens do not have in-depth training programs, and development centers use only modern methods, so that the child perceives the material better.
• Employees are teachers higher education, while in ordinary kindergartens more than 60% of teachers have only a secondary pedagogical education.
• Individual approach - due to the small number of kids in groups, the teacher has the opportunity to work with each child for the required amount of time.
• A variety of activities - parents enroll their children in several circles at the same time, choosing the most suitable direction. In municipal kindergartens, all children are engaged in one program.

An equally important difference between a children's center and an ordinary kindergarten is the atmosphere. Small groups of children, new furniture, toys and modern teaching methods have a positive effect on the development of babies.

The relevance of the business idea

According to statistics, the number of private development centers for children in Russia is growing every year. This is due to a number of reasons:

• high birth rate over the past 10–15 years;
• the lack of a budget alternative in the form in which parents would like to see it;
• difficulties with enrolling in municipal kindergartens (queuing and lack of places);
• the desire of parents to give their child all the best.

Based on these and many other reasons, children's centers are very popular, because even simple exercises drawing with a child is radically different if they are carried out by a specialist, and not by a mother. As an alternative budget institutions in Russia, only sports sections are popular, and the number of classical houses of creativity for preschoolers is catastrophically small.

Advantages and disadvantages

Positive aspects of the children's center as a business:

1. Demand for services.
2. Relevance for almost all cities of Russia.
3. Relatively low investment at the start.
4. Possibility of business growth by opening additional branches and expanding the range of services.
5. Fast payback.
6. Working with different segments of the population.

Negative sides:

1. Difficulty in finding qualified personnel.
2. Registration of additional papers and registration of a business as an educational institution.
3. Regular communication with government officials and coordination of training programs.

Reference: subject to all the norms of the current legislation, there will be no problems with registering a business and the municipality.

How to start opening a children's center

The target audience

The target audience of the developing center for children are parents (mainly mothers). They can be divided into 3 main categories of people:

• with high income;
• with an average income;
• with below average income.

The first category does not spare any money for their children, if only he was enrolled in the best development center in the city. If an entrepreneur has enough finances to open a respectable institution for wealthy citizens, then this business model will be the most profitable.

People with average incomes always know what and how much they pay for. This is the most common category, which, on the one hand, spares no expense for the development of children, and on the other hand, requires the business organizer to fulfill his duties and services in full. It should be noted that most developing children's centers are focused specifically on the middle class.

People with incomes below the average are a problematic category, which tries its best to give the child the most necessary things, but even this does not always work out. An entrepreneur may face problems such as arrears in payments, complaints to the Ministry of Education, conflicts and controversial situations for any reason. Opening an economy-class children's center is a bad idea, more like a charity than a profitable project.

Description of services provided

Standard list of children's center services:

1. Developing activities - speech exercises, tasks for logic, attentiveness and memory, development of fine motor skills of fingers.
2. Intellectual studies - learning foreign languages, preparing for school (writing, reading).
3. Sports activities - dancing, gymnastics, martial arts, outdoor games.
4. Classes with specialists - speech therapist, psychologist.
5. Mugs - modeling, drawing, vocals, crafts.

Also, the staff of the center pay attention to the behavior of children, communication with peers, determine the level of development of children for their age.

Competitive advantages of the children's center

An entrepreneur can use the following parameters as competitive advantages:

• professionalism of employees - educators must be with a pedagogical education, which is confirmed by a diploma and advanced training courses;
• a wide range of developing activities and programs;
• convenient location of the children's center - the area of ​​​​the city is not as important as the availability of parking and convenient access;
• availability of promotions, free master classes;
• discounts and bonus programs when paying bills;
• affordable price range.

Market and competition analysis

The field of preschool education is a profitable and promising niche, so an entrepreneur needs to be prepared for competition. But it is worth noting that not every development center is a competitor to another institution. This is due to the various areas of activity of the organization, the difference in the price category, remote location and other parameters.

Market analysis begins with the identification of all centers in the city, but only those that work on a similar principle and are located in the area of ​​the proposed business opening are taken into account. The number of potential competitors will immediately be reduced by half or three times.

• scale of activity - the area of ​​​​the premises, the number of employees, groups and children;
• service list;
• price policy;
• demand for services;
• marketing methods.

Having on hand information of at least a general nature, it is possible to determine which of the competitors is more successful than it is justified and what measures should be taken to achieve a similar indicator.

Reference. It is not recommended to repeat the concept of a competitive organization exactly up to 100%, because in the end it will have a negative impact. The best option- take into account all the positive and negative sides by organizing own business in the best way.

Possible risks

Like any business, a development center involves some risks at the time of opening and during its further operation:

1. The impossibility of opening an organization - this is determined at the start of paperwork, when controlling organizations refuse to issue required documents for work. Reasons - inconsistency of the room for children educational institutions established standards, lack of education among employees, other violations.
2. Lack of demand for services - the reasons are the remoteness of the center from the potential target audience, high prices for services, the minimum list of classes and programs.
3. Changes in legislation - when new laws are adopted, an entrepreneur needs to eliminate inconsistencies and adapt to new business criteria. Often this clause provides for additional financial investments that are not in free access, and the result is the freezing of the project for an indefinite time or a change in the type of activity.

organizational plan

Registration of entrepreneurial activity

A children's development center can be opened both as an individual entrepreneur and as a legal entity. The differences in work are small, but the population has more confidence in LLCs than in “private traders”.

The described business plan is based on an entrepreneur working as a founder of a company with limited liability. This requires:

1. Collecting a package of documents - a passport and TIN of the founder, a decision to establish a company, a charter, information about the authorized capital, paid state duty.
2. Appeal to the Federal Tax Service with a statement.
3. The choice of taxation system (best of all, the simplified tax system or UTII at the discretion of the businessman).
4. Indication of OKVED codes - 85.32; 92.51; 93.05.
5. Obtaining the relevant papers to open a business.

Subsequently, you need to conclude a lease agreement for a room for a children's center, contact the fire inspectorate and Rospotrebnadzor to conduct inspections for the building's compliance with SanPiN standards.

Reference. If you plan to introduce preschool education programs, then you need an appropriate license. To do this, contact the municipal authorities. The center, which operates on the principle of circle and sectional type, does not need additional licensing.

Finding a suitable room

Additional criteria when choosing a room:

• area - 80-120 sq. m, depending on the number of children and the list of services;
• location - a sleeping area, the city center, the presence of other developing and sports facilities nearby;
• the possibility of repair;
• the average price category of rent, which ultimately depends on the area of ​​the city and the subject of the Russian Federation.

The standard room of the children's center includes a reception, game room(it is also a class for classes), a toilet with a bath, a bedroom (subject to availability of a full day), offices of specialists.

Interior Design

Everything here is at the discretion of the organizer. Given that this is a center for preschool children, the interior should be bright and colorful. It is relevant to use the following images:

• popular cartoon characters;
• nature;
• animals;
• letters/numbers;
• abstraction.

The main thing is that the materials, and especially the paints, are non-toxic and safe for children to be indoors.

Equipment and furniture

To equip the children's center you will need:

• furniture for the reception room, director's office and specialists;
• office equipment (computers, MFPs, projectors and others as needed);
• children's furniture (tables, chairs, beds);
• toys;
• sports equipment, depending on the activities included in the list;
• study guides;
• auxiliary equipment for cleaning the premises;
• additional materials depending on the subject of the institution and the services offered.

Staff

The number of employees:

• receptionist - 1 person;
• specialists (speech therapist, psychologist, music or vocal teacher) - 2-3 people or more, depending on the developed program;
• educators - 4-5 people working in shifts;
• cleaner - 1 person;
• cook and 2 assistants - 3 people;
• medical worker - 1 person.

Advertising campaign

The marketing of a developmental center for children is as follows:

• commercial on TV and radio;
• creating and promoting your own website;
• creating groups in social networks;
• purchase of advertising posts in urban communities;
• outdoor advertising;
• leaflets with a list of services (brochures are distributed along the entrances, offered at the supermarket checkouts and in children's stores);
• advertising in public transport;
• holding promotions and master classes in shopping malls, cinemas, amusement parks.

Financial plan

Investment in the project

Investments at the start (in rubles):

• 30,000 - registration of LLC and paperwork;
• 100,000 - conclusion of a lease agreement (advance payment);
• 150,000 - turnkey renovation of premises;
• 300,000 - purchase of furniture and office equipment;
• 70,000 - advertising campaign;
• 100,000 - reserve fund.

Result: 750,000 rubles.

Expenses

Costs in the first month:

• 100,000 - rent;
• 25,000 - utilities;
• 400,000 - wages;
• 50,000 - purchase of products;
• 35,000 - unforeseen expenses.

Result: 605,000 rubles.

Income

The profitability of the children's center consists of a monthly parental fee. The average check receipt, if the child is enrolled in several classes or attends a full day, is 8-10 thousand rubles.

With the area of ​​the children's center 100 sq. m, the total number of visitors varies within the limit of 80 people (based on 3-4 groups of 10-12 full-time people and other children visiting the center on the basis of individual lessons 1-2 hours 3 times a week).

80 people at 10,000 rubles a month is 800,000 rubles.

Profit calculation

Net profit is calculated on the basis of an elementary rule - mandatory monthly expenses are subtracted from the total income.

800,000-605,000 \u003d 195,000 rubles.

From this amount, taxes must be deducted, depending on the chosen taxation system, which will eventually amount to a net income of about 150,000 rubles.

Profitability of a business project

Project profitability is the ratio net income to dirty, multiplied by 100%.

150 000/800 000*100=19%

The payback of the children's center will be 8-10 months.

When planning the opening of a development center, an entrepreneur must think not only about the potential benefits, but also about the fact that his future activities are related to children. This imposes a great responsibility in terms of business organization and the quality of services provided. The development and strict implementation of a business plan, as well as the observance of moral principles in work without an irrepressible thirst for profit, will lead to the success of the project and the acquisition of necessary knowledge by children.