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In addition, the staff does not constantly improve their qualifications, but changes professions, getting to know each new one superficially. Peculiarities of the external environment of Russian business Also, the peculiarities of doing business are directly related to the external environment in which the company is forced to operate. The first such feature in Russia is a large institution of mediation. Western businessmen can independently enter the European market to purchase goods from Russian entrepreneurs it is rarely possible to do without the help of intermediaries.

Corruption is one of the most unpleasant business problems in Russia. It is extremely difficult for an honest business to function in our country, given that assistance from the state and legal framework in Russia are insufficient.

EICC network free search for business partners in Russia and abroad

Attention

it new business from Europe and so far it can only be in demand in large cities or in megacities of Russia. Due to the fact that sushi and rolls are a product that quickly deteriorates, it is better to install vending machines with their implementation where there is a high traffic of people, so that the product is sold out as quickly as possible and fresh is served.

Bicycles for rent. Traffic jams are a constant problem in big cities. People come to work, they get there for hours. So, to avoid this trouble, in Europe, many people prefer to ride a bike.

She offers bikes for rent. For just a small fee, a cyclist can pick up a vehicle from a bike rental machine and then return it to the same place.

Business abroad, which is not in Russia: options for ideas

American business ideas not represented in Russia America is a pioneer in the field of novelties in the market of goods and services. It is here that ideas are born that sprout around the world.

Today, the most valuable quality of goods and services is practicality, hence the corresponding ideas American companies. Manufacture of covers for cars Covers for cars Covers can replace an expensive car painting procedure.
They protect the machine from external influences that can damage it. appearance. The design of the cover can be very different, which allows the car to stand out in a number of the same models.
The advantage of such a business is its demand in the service market: the number of cars is growing every year, and the alternative to painting after minor accidents or minor damage will allow car enthusiasts to put the car in order for less money.

Ideas for a business that is not yet in Russia

Business ideas from America and Europe

Ideas to Borrow from Chinese Businessmen Many people associate China with the business of reselling cheap goods at a higher price. But this idea is "as old as the world." In order to be a successful businessman in such a densely populated country, you need not only dexterity, but also great wit and knowledge of the needs of modern society.

And in any case, this allows consumers to save money, because the performance of such a simple service in the salon is many times more expensive. There are a lot of users of this service, as the films are short-lived.

In Europe, a business based on small retail is fixed on the right of ownership. The states of Europe do not directly regulate the conduct of business.

5 business ideas that are not in Russia in 2017

According to experts, twenty percent of all retail trade is in the market share.

Speaking about the European business in the markets, it should be said about the popularity of the weekend markets, as well as the fish markets in France, Germany and the Scandinavian countries. Speaking about the state of small business in Europe, one need only pay attention to the huge number of shops, restaurants and cafes, not only in major cities, but also in small ones. The number of these private enterprises is regulated only by the needs of the market. European business not only this differs from others. Also, one of the differences is the fact that the manufacturer not only produces products, but in most cases he himself is engaged in its implementation.

Ways to protect small businesses in Europe.

Talking about the ways of protection, which has European business, it is necessary to highlight the legislative framework. According to the laws of most European countries, in cities and towns with a population of less than forty thousand people, the construction of chain department stores is prohibited. This ban helps to protect representatives of small retail trade from dumping the owners of a chain of stores. In most European countries, the solution of various business problems is handled by one department. The direct interaction of the head of this department with the head of state makes it possible to conduct work effectively. In small European cities, various boards of trustees have been created that regulate small and medium businesses, as well as control competition in the market. This board of trustees, as a rule, includes established businessmen and entrepreneurs.

European stereotypes.

If you want to open a business in Europe, you should take into account certain specifics of commercial activities in European countries. It's no secret that European goods are sold much better and cost much more than domestic counterparts. Opening your european business, a businessman gets the opportunity to easily establish international cooperation with other companies, as well as find the necessary markets in all European countries. A business that is opened in Europe will be profitable at least due to stereotypical thinking about the quality of European goods and services. Of course, in order to create the most favorable conditions for the implementation of a business plan for European business, it is necessary to comply with stereotypical concepts and opinions. These stereotypes make it easier to promote goods or services on the market. Most European companies and firms take advantage of the fact that they can easily afford to create the images they need, and it is thanks to the image, brand promotion that they will receive more money than a less popular brand of goods.

Business multi-sector.

European business is a developed system for the production of goods, its distribution throughout the world. Also, the benefits of European business include the provision of various kinds of services. Speaking about investing in business in Europe, experts advise to clearly define the initial direction of the company and target audience. After certain business development actions are taken according to the business plan, and when the payback period of the business is over, experts advise making European business multi-sectoral. The concept of multi-sector business, of course, includes the strengthening of business, and the increase in its profits through the development of additional areas and directions. For example, in the production of bottled water good option strengthening the business will be the provision of various related services, such as the delivery of water, or the sale of disposable cups to corporate clients.

Advantages of European business.

European business has a qualitative difference from domestic business. The main difference between European business is its progressiveness and the absence of conservative borders. Every promising European company wants to expand its activities. In order to strengthen your European business, it is necessary to establish relationships with foreign partners. Established relationships with foreign partners will make it possible to distribute goods, respectively increase the number of real customer group and increase the group potential clients.

Progressive European business is attractive to investors precisely because of its sustainability. A multi-sectoral business system, international partnerships and distribution of the company in many cities and regions of one or more countries, allows the business to become resistant to the financial crisis, bankruptcy and other impacts. Spreading the activities of one company in several sectors allows you to insure the company against bankruptcy. Perhaps this is due to the fact that even in the event of the decline of one of the directions of the company or the negative financial impact of both the structure as a whole and individual competitors, the company continues to exist due to additional sales of goods and the provision of additional services.

Other materials:

The following materials:

Previous materials

Features of doing business in Russia in 2016, as before, were associated with certain nuances and subtleties. This also applies to mental peculiarities, and the established traditions of the implementation of business processes, and a huge number of difficulties caused by the sluggishness of the domestic bureaucracy, and the imperfection of fiscal policy, excessive control by inspection bodies.

At the same time, small business in Europe, America and other foreign countries is rapidly developing, offering more and more new ideas, techniques and interesting solutions!

It just so happened that the most popular and profitable type of business in Russia is associated either with the sale of resources, minerals and natural resources, or with ordinary speculation, when goods are purchased as cheaply as possible and sold as expensive as possible.

Yes, even the very process of creating a business structure in Russia is sometimes associated with almost insurmountable difficulties! That is why not every business idea in Russia can be implemented without extreme effort, investing a huge amount of resources, time and effort! Despite the fact that the business itself can be unprofitable! No matter how great the idea is!

Doing Business in Russia and Abroad: Fundamental Differences

Things are quite different in foreign countries, whose economies are considered the most developed. Practice shows that, in the same Europe, Asia or America, a new look at the seemingly traditional way of doing one's own business is the most important component of the entire economic policy of the country.

This is due, among other things, to the fact that the ideas themselves arise thanks to centuries-old traditions that have evolved over a long period of time:

  • the freedom of enterprise that exists in America, Europe and in some Asian countries from XIIIV to the current year 2016, the cultivation of small and medium-sized businesses;
  • a wide scope for the implementation of the most daring, interesting ideas and innovations relating to both trade and the field of service provision, or the sphere of production.

If in Russia the most popular and profitable types of business are supplies for the export of hydrocarbons, natural resources, the maintenance of a metal depot or, at worst, the opening of a grocery store, then business in Europe covers almost the entire service sector and most areas of production. There is more than enough new ideas for starting your own business in foreign countries.

A crisis is a crisis, but business is business!

Moreover, even despite the global financial crisis that broke out three years ago and continued throughout 2016, most new business ideas came from abroad. Unfortunately, in Russia there are practically no innovative and interesting solutions related to running your own business in the real sector of the economy or small business.

Maybe because the businessmen themselves do not have the appropriate motivation to engage in the implementation of new solutions? After all, it is known that the idea itself is sometimes half the success of running your own business!

Difficulties of running your own business in Russia

Unlike most developed foreign countries, doing your own business in Russia is much more difficult. The reason for this is the following circumstances:

  • the high price of an “entry ticket” to almost any niche;
  • great competition that exists in the most profitable types, areas and areas of business in Russia;
  • inertia of officials and the state bureaucracy, more often saying “no” than “yes”, sometimes even because of absolutely formal or far-fetched reasons;
  • high level of inflation and volatility of the national currency;
  • the lack of the amount of fiscal and tax benefits that are in Russia, and which are present in abundance for small businesses in the so-called "developed countries";
  • the criminal component of highly profitable popular types of entrepreneurial activity;
  • lack of innovative ideas associated with high risks of doing business, no matter what direction it may have.

True, in 2016 the situation in Russia changed somewhat, the reason for which was changes in the general world economic conditions, the imposition of sanctions by some countries, the active efforts of the leadership of our country to promote and implement the policy of import substitution. However, it is business ideas from Europe, the United States of America, China and Japan that are considered to be the most progressive, promising and profitable.

It is not for nothing that the share of small and medium-sized businesses in the total gross domestic product of the European Union reaches 70%, while in the same America it is almost half of GDP. In Russia, which is still considered to be a developing economy all over the world, the share of private entrepreneurship that exists today barely exceeds 20% of the total well-being index produced by the country.

Popular startup ideas from abroad

However, isn't it time to move from theory to practice, or rather, to specifics? What popular business ideas from Europe, the USA or Japan, including those that appeared in 2016, can be successfully adapted to domestic conditions, be technically feasible in Russia, and most importantly, make a profit? There are several innovative ideas, solutions and examples of this kind:

  • Remote viewing of sports events and other events via the Internet with the creation of the effect of being in a virtual stadium, concert venue or museum. A rather interesting idea won a $50,000 award, taking first place in a competition held in 2016 at the Graduate School of Business (Stanford);
  • Leasing of packaging materials. Simple, at first glance, the idea was born in the United States. Its essence lies in the fact that a specialized company provides the customer with boxes, wardrobe trunks and other packaging for moving or storing a wide variety of things and items for a low fee. At the end of the contract, the company picks up the packaging materials and takes them to its warehouse for reuse;
  • Sale of litter boxes for cats and other pets. Gradually replaceable devices, impregnated with a special composition of varying degrees of intensity, accustom the pet to the toilet;
  • Travel tours of the filming locations of successful blockbusters, series and television shows. A very profitable business from Europe, which is rapidly gaining popularity in countries of other continents.

Of course, this list is far from a complete list of those foreign business ideas that are available all over the world on this moment, but which have not taken root in domestic open spaces.

What new business ideas have appeared in Russia from Europe and the USA (America)?

In 2016 alone, several hundred new business ideas were proposed. Among them were such exotic options as an automatic car wash for elephants or, for example, the idea of ​​​​cleaning apartments after the owners' suicide or accidents!

The Most Profitable Foreign New Trade Ideas

Traditionally, the most popular areas of doing business abroad are the areas of car repair and maintenance, the area of ​​​​providing services, production and trade. Nevertheless, there are also very original, and sometimes frankly unexpected ideas and startups that have brought quite a tangible profit to their authors and developers! The following are examples:

  • the installation in 2016 of automatic lockers along highways, autobahns and highways, which enriched U.S. businessman Brad Hughes by $5,000,000,000;
  • the idea of ​​selling touching collectible teddy bears, which brought American Ty Warner over $4.5 billion;
  • a business based on the processing and use of obsolete fruits and vegetables for the production of juices and pureed soups, which increased the capitalization of a rather ordinary French store Intermarché by several billion euros;
  • Another example of a business idea in Europe is the catering (home delivery) of products that are offered to passengers on domestic and international flights, thanks to which the official suppliers of the German Lufthanza - Air Food One and LSG Sky Chefs - have earned at least 2 billion euros.

Innovative business ideas in the field of production

The manufacturing sector, even though the global economy has suffered a certain stagnation, also regularly surprises the public with new ideas and developments that are not in Russia. Here are just a few popular areas of business, the development of which promises to be quite profitable:

  • original novelty: the construction of block houses made of clay on a 3D printer;
  • production of edible packaging for food and beverages, the main components of which are brown algae and calcium chloride;
  • the production of marzipan figurines, which is rapidly gaining worldwide popularity due to its low cost and high profitability.

At the same time, it should be noted that Americans, Japanese, Chinese and especially Europeans attach great importance to the environmental friendliness of production and strive to use energy-saving ideas, technologies and methods that cause minimal harm to the environment and natural resources. In this sense, the Russian manufacturing sector can safely be called a still developing market, for which such high standards are still unattainable.

Foreign ideas in the service industry

The service sector in the US, Europe and most Asian countries is almost entirely given over to small and medium-sized businesses. Again, unlike Russia. What new can European business offer in terms of providing a variety of services?

  • Ecotourism. A very fashionable and profitable direction, which consists in organizing tourist trips to farms, reserves, National parks and so on;
  • Eco weddings. Celebrations held outdoors, usually in rural areas;
  • Mobile hotel. Enough original business, the essence of which is that the hotel on wheels follows the customer, wherever he goes. The client saves significant financial resources on the absence of the need to pay serious money for stationary hotel rooms, which at the same time removes rather large restrictions on the degree of freedom of movement;
  • Unaddressed restaurant. The business idea of ​​Dutch chefs who conduct paid master classes for everyone in various restaurants or even museums.

As you can easily see, there are a huge number of new business ideas that provide very wide and varied opportunities not only for residents of Europe, Asia or America. Most of them can be implemented in the Russian expanses.

In addition, many of these ideas do not even require serious financial investments, the cost of purchasing the appropriate equipment, tools or materials, in any country in the world, including Russia! And at the same time, this type of business is quite so affordable that it can bring quite substantial profits!

A promising European business that can be implemented in Russia in 2018

European countries are actively practicing various kinds of business. They are quite successful at this. Every year there are all kinds of new products that are aimed at improving the comfort of life of a potential consumer. In this article, we will look at what European entrepreneurs are betting on, and also what could well serve as an ideal example for Russian business.

What is unique about European business

First of all, by business, Europeans have the opportunity to express their perspectives and creativity, as well as receive a good source of income. To ensure high competitiveness, it is necessary to constantly develop new products, which usually contain the following qualities:

  1. Demand in the market.
  2. Good profitability.
  3. High interest of potential customers.
  4. Modernity of the realized idea.

See also: What kind of business can be opened in Russia from America

For Europeans, it is very important to choose an idea that will be popular for a long time. Separate novelties in the sphere of business in Europe, which have appeared quite recently, have the right to life in Russia. Other ideas, in turn, can be implemented in individual regions due to their own specifics.

Let's now figure out which European business is applicable in the vastness of Russia, as well as from our own experience.

Pizza delivery in cups

This is quite an interesting idea, which has become a kind of know-how in the food industry. The business appeared in the homeland of pizza, it is distinguished by novelty, as well as unusualness. The idea became very popular among the active population.

This type of dish is called Kono Pizza. The product is a regular pizza that is decorated with an edible glass (usually crispy) that resembles traditional ice cream. Such an invention of the Italians was a direct confirmation that everything ingenious is simple. The new pizza format gained recognition very quickly, and is outselling the traditional dish in terms of sales.

The main advantage of just such a pizza is the excellent taste and convenience during the meal. If the usual one needs to be eaten only at the table, at home or in a cafe, then a glass can be eaten anywhere. Compared to regular pizza, this type of pizza is made with the same range of toppings. Of the standard fillers, ham, cheeses, sausages or even sweets are used.

To implement such a business idea, it is enough to organize a small stall. What equipment will be required:

  1. Small van.
  2. Good microwave.
  3. Showcase for displaying finished pizza.
  4. High quality cooking utensils.
  5. Various consumables.

Having familiarized yourself with this idea a little, you can immediately begin to implement it.

Personal fitness trainer

Recently, a business based on a personal favorite hobby is rapidly gaining popularity. Savvy entrepreneurs are sure that absolutely any occupation can bring not only moral satisfaction, but also a significant financial increase.

See also: Growing in a greenhouse: what is profitable

All sorts of hobbies and hobbies can be easily converted into a European standard business. For example, today the most demanded novelty is the work of an individual fitness trainer. Previously, if we fast forward 10 years ago, only well-to-do citizens of Europe could afford such a service. But at the moment it is available to everyone. The growth of your professionalism will be reflected in the amount of your income.

The popularity of sports services in the form of personal trainers is constantly growing due to active promotion healthy lifestyle life.

We invite you to analyze your hobbies right now and think about what you can do with it. How can this be turned into a business?

People who lean towards this type of business reap a large number of benefits:

  • selection of a narrow specialization in which you are a master;
  • flexible work schedule;
  • no big start-up capital required.

In the case of fitness, no need to rent own premises for training. Classes can be held at home, as well as in fitness rooms.

Special farms for growing snails

This is probably the most interesting business in Europe, which has a great know-how effect. The idea is very applicable to our country. Creating your own snail farm is due to the rapid increase in demand for this type of product.

Such a business is successfully operating in Poland, Belgium, Greece, Spain, and Italy.

Every year in these countries they eat at least 100 thousand tons of snail meat, which has a mass useful properties. The high protein content makes this delicacy indispensable in the diet of athletes and the population that monitors their health. A more specific type of business can be the production of snail caviar - this is an expensive product that is considered a delicacy.

Some more business ideas from Europe in 2017-2018

Now we will briefly look at a few obvious business ideas that have already found application in Russia, but there is still room for improvement:

  1. Evaluate the possibilities of opening a business that will be associated with computer technology. This area is rapidly gaining momentum in Russia, but so far our Runet does not have a set of technical resources that can be found abroad.
  2. The medical field is also not particularly developed. Think about the implementation of test points and the opening of laboratories.
  3. The construction business can be viewed from the side of the service sector, namely major repairs.
  4. Online shopping is our future. In Europe, this area is quite developed, and customers have a high level of trust in network outlets. Try to build your own brand selling something and replicate their success.
  5. In Europe, they have not yet fully mastered the niche of the environment. To this end, it is already possible to implement counseling/training centers for children and adults in Russia in order to educate people on the proper management of natural resources.
  6. An interesting idea is the imitation of natural phenomena - this is quite unusual for the population. Implementing weather at home is really a know-how idea.

Thus, there are plenty of ideas that have not yet been implemented in the vastness of Russia. You can easily find a use for your hobby in business, and it will pay you back a hundredfold. Despite the fact that millions of businesses are already open in our country, we still have room to move.

Business ideas from Europe: top 12 ideas for October 2018

Looking at the experience of foreign entrepreneurs, one might get the impression that we are lagging behind. And indeed it is. All this happens on the basis of the difference in mentalities. European businessmen focus primarily on the novelty of the idea and preferably on the purchase ready business. At the same time, the post-Soviet space is practicing starting a business from scratch in those niches where there are more competitors than we would like, instead of thinking about a completely new approach to starting your own business.

See also: How to breed worms at home

Look again at the ideas presented in this article, analyze the situation in your city, and we are 100% sure that you will find some kind of know-how that will create an amazing effect among your own potential customers.

Experiment, do not be afraid to make mistakes, and you will succeed!

New home business ideas from abroad. Business in Europe: Main directions and features of doing business

For many years, EU experts have been inclined to evaluate the entire structure of small and medium-sized businesses in Spain as almost exemplary, not only in terms of the form of its organization, but also in terms of the results of its activities. Perhaps the main argument for such an assessment is the 72% of GDP that this type of business provides.

Small and medium business in Spain began to take shape and actively develop in the 1970s. High economic performance was achieved due to the high degree of small business development. Small and medium-sized enterprises helped rid the country of unemployment and contributed to the overall recovery.

The share of small and medium-sized businesses in Spain in some sectors reaches 80% (agriculture), in other sectors - an average of 25-30% (construction, industry, shipbuilding). The main branches of small and medium enterprises are agro-industrial complex(agriculture, grain), black and non-ferrous metallurgy, food industry (production, confectionery, winemaking), construction, tourism, etc.

Spain has developed a large number of programs to support and develop small and medium-sized businesses. For those who are going to start their own business, various assistance programs have been developed and successfully applied. For the first five years, the entrepreneur does not pay taxes, and also has the right to an indefinite loan for business development. The focus of the Spanish government is on small businesses that are of high social importance for Spain, create jobs for socially vulnerable groups (students, women, immigrants, etc.), contribute to the rise of underdeveloped regions and regions. In Spain, the state encourages many organizations and funds to support small businesses.

As the most important positive factor in the development of small and medium-sized businesses in Spain, it is worth noting the minimum level of bureaucracy. Registration of an enterprise, obtaining a license can be done in 24 hours without unnecessary red tape on the part of officials. Moreover, even any citizen of another state can do this. And at the same time control functions state structures minimized.

By 2008, according to the data of the Institute of National Statistics, almost 2/3 of the country's able-bodied population was employed in the private sector and only slightly more than 20% in the public sector. By the beginning of the economic crisis in Spain, there was a quite balanced ratio of employed and temporarily unemployed, but with the prospect of their employment. The crisis of 2009 sharply aggravated the situation: the decline in business activity, the financial collapse of hundreds of large and medium-sized firms and thousands of small ones caused a logical increase in layoffs of workers in many industries, primarily construction, furniture, service and tourism, and others. But even despite this, small and medium-sized businesses receive strong state support. And not in every EU country there are such favorable conditions for the development of small and medium-sized businesses.

1.3 SMEs in Europe (France)

Currently, about 3 million small and medium-sized enterprises are registered in France. Of these, 1.5 million

Business ideas from Europe

works in the service sector, 780 thousand - in trade, 350 thousand - in construction, 303 thousand - in industry. Every year, about 250 thousand small businesses are opened in the country, and 50 thousand go bankrupt. At the same time, 40-50% of new jobs created in France are accounted for by small businesses. Of the 3 million small enterprises, about 1.5 million belong to individual or family businesses and do without hired personnel at all, and 1,200 enterprises employ less than 10 people. The income of firms and small businesses do not have clear and legal restrictions.

The following can be noted as state support for small and medium-sized businesses in France.

Over the past quarter of a century, an impressive state system for stimulating small and medium-sized businesses has been created in the country. New small businesses are tax exempt for two years joint-stock companies and from local taxes. For them, income tax and tax on the invested part of the profit are reduced. The state shows special loyalty to those who decide to open their business in economically depressed areas. Discounts and cancellations of payments to funds apply to such entrepreneurs social security(health, pension fund, fund for multi-family, to the unemployment fund). For the unemployed who decide to create own business developed its own support system. They are exempted from taxes not for two, but for three years and for a year from obligatory social payments to social insurance funds. The unemployed who have become entrepreneurs are given special books, with tear-off checks from which they can pay for management, law, accounting, etc. Virtually all small business owners can expect to receive soft loans, loans and subsidies.

Encouraging and creating enterprises and preventing their bankruptcy is one of the key areas of cooperation between the state and business. This is done by a special institution - the National Agency for the Creation of Enterprises (ANSE), which not only promotes future private entrepreneurs, but also seeks possible purchases of enterprises in the event of a threat of bankruptcy.

Also, state assistance in the creation of enterprises is provided by bodies of ministries for the development of territories, chambers of commerce and industry, elected bodies local government- regional and general councils, as well as private foundations created by large corporations, which in turn receive targeted tax benefits.

The leading organization created to lobby the business community is the Movement of French Entrepreneurs. Owners of small enterprises quite tough and resolutely defend their rights in dialogue with the state, especially when it comes to taxes and contributions to various funds.

In the context of the global financial crisis, French President Nicolas Sarkozy announced the creation of a fund of 2 billion euros, the funds of which will be directed to investments and loans to small and medium-sized businesses. It also provided for a reduction in the social tax rate for small and medium-sized enterprises and a number of other tax breaks.

In general, we can conclude that the conditions for the development of small and medium-sized businesses in France are quite favorable, as in Spain. Governmental support such enterprises are high level, as in the USA.

For entrepreneurs who have opened their business in our country, it would be useful to learn how business is done in Europe, which has long traditions enshrined at the legislative level. Since in any European country small and medium-sized businesses are one of the largest taxpayers, and it is they who create a huge number of jobs, the attitude towards them is very respectful.

The main directions and features of doing business

The main direction of European business is retail. It is organized in the form of small shops, cafes and restaurants, market trade is no less popular, especially in weekend markets or fish trade in Germany, France or Scandinavian countries.

Among the features of doing business in Europe are the following:

minimal influence of the state;
the number of enterprises is regulated only by the market;
the manufacturer is independently engaged in the sale of products;
ease of establishing international cooperation.

Small business protection mechanisms in Europe

The main mechanism for protecting any type of business activity in European countries is a stable and well-established legal framework. Particularly instructive in this respect is the law in force in most of the European countries banning the construction of large supermarkets in settlements where fewer than 40,000 people live. This makes it possible to develop trade in small private stores, which solves many problems with employment and filling local budgets.

In addition, in most cities, small business boards of trustees are being created to represent its interests in contacts with government agencies. These same boards are responsible for regulatory policy and ensure that competition in the markets is fair. They include the most authoritative entrepreneurs of the area where such a council is being created. It is they who do not let competitors into their markets who are capable of pursuing a dumping policy in order to monopolize certain sectors of the market.

The European market works for the entrepreneur

Let's reveal the secret why many entrepreneurs, as soon as they have a sufficient amount of capital, are in a hurry to invest it in the European market. Everyone knows that “goods from Europe” is a kind of brand that allows you to initially set a higher price for them than for domestic counterparts. European entrepreneurs have been working on creating such an image for centuries, and anyone who manages to gain a foothold in this market can enjoy the fruits of this work.

Unlike domestic business, which literally suffocates from all sorts of intermediaries, any European businessman can independently enter international markets, of course, to a certain extent. For people who own enterprises, both here and in Europe, there are huge opportunities for maneuvering, which bring significant profits.

For example, a product that we produce at the appropriate cost can be sold under a prestigious brand. But this already applies big business who can afford such deals.

Why the European market remains attractive

At first glance, it may seem that the European market that has been developing for centuries is “populated” so densely that a newly minted entrepreneur has no chance to break into it. But that's not the case at all. The main difference between European business and domestic business is its progressiveness. It is the constant focus on expanding and strengthening cooperation in the international arena that makes it so dynamic.

The second attractive feature of Europe is the well-established the legislative framework. It is this system that allows businesses to adequately meet all the hardships of global crises, because if the rules are known, it is much easier to predict the results of their activities. Due to the absence of a rigid bureaucratic system in business regulation, European companies are developing multi-sectoral models that best meet the needs of the global economy. If one sector becomes unprofitable, the rest will not let the company go bankrupt.

What types of businesses are popular in Europe? The answer to this question depends on the goal. From the point of view of a tourist, it is profitable to engage in agriculture, restaurants and hotels, the manufacture of luxury goods; It is also known that Europe is a trendsetter in clothes, shoes, bags, cars. From an investor's point of view, finding a truly profitable niche in the European Union is not easy.

European business: pros and cons

  1. Business in Europe is based on centuries-old traditions. The most demanded and popular types of commerce are family businesses. For example, the German hotel concern Hotel Pilgrim Haus is already 700 years old, 20 years younger - the French papermaker Richard de Bas, and the Italian wine company Barone Ricasole will soon celebrate its thousandth birthday. According to experts, the share of family business in the most popular destinations is high, it is difficult for an outsider to “squeeze” into this company.
  2. The Eurozone has high taxes, there are restrictions on the opening of enterprises by non-residents. From this position, old Europe is not the most profitable place for investment, but it is reliable: traditions of protection private property here are as ancient as the wineries.
  3. Small business enjoys respect and honor here. Loyal conditions for granting loans and interest rates in banks, corruption is tolerant, there is no press from the inspection bodies. Small businesses feel comfortable and protected here.

In terms of areas, popular types of small business in Europe can be divided into 4 blocks:

  • food business
  • on comfort
  • on a healthy lifestyle
  • products self made.

Food trade and catering

You can make money on food in any country in the world - Europe is no exception. Mobile hot spots, vending machines, lunch delivery, small breweries - all these small business areas are in demand. Europeans are busy with other pleasant things and feel less and less desire to "stand at the stove."

food truck

Opening a full-fledged restaurant in Germany or France is expensive and risky, and a standard diner will bring profit to the owner. Europeans love to travel, organize festivals, various sporting events. Hot sandwiches, pizza, pancakes, potatoes - everything is in demand in crowded places.

Buying a van on wheels will cost 10,000 €. Additional expenses (food, disposable tableware, salary, advertising) - about 5,000 €. This startup from minimum investment you can learn without knowing the language, the main thing is to cook deliciously and quickly serve customers.

In the conditions of active development of the modern world economy, many people seek to organize their own business. The people of our country are no exception. When choosing a field of activity, many aspiring entrepreneurs study foreign experience and adopt interesting ones from abroad that can be used in Russian realities.

Features of foreign business

Considering business abroad, which is not in Russia, you need to understand that not every idea can be implemented on the territory of our state. This is due to both the political and economic situation in Russia, but to a greater extent the mentality of the country's population.

Business ideas from abroad: European experience

Having decided to take advantage of foreign ideas and open a business that is not yet in Russia, it is worth studying in detail the examples of European businessmen. In Europe, one of the most popular ideas now are business options related to improving the environmental situation and recycling secondary raw materials. The following areas are most in demand:

  • production of rubber paving slabs;
  • growing vegetables and fruits in ecologically clean areas without the use of chemicals;
  • development of unique flavors for business;
  • unlimited taxi.

most promising business idea among the above is the production of paving slabs. The rubber tile differs in wear resistance, its service life reaches 20 years.

It is produced from crumb rubber obtained by recycling old car tires. There are practically no competitors in this segment, and profitability this business very high - up to 150%. To start production you will need:

  • volcanic press;
  • drying chamber;
  • molds for tiles;
  • mixer;
  • dyes for the possibility of producing multi-colored tiles.

Investment costs amount to about 2,000,000 rubles, while they pay off in less than a year.

Another interesting idea is to supply the organization with its own fragrances. Such a business has many prospects and is already being implemented in Belgium, Germany, and France. Thanks to the unique aroma, the company's clients remember the company better, connecting the sense of smell to visual memory.

The cost of opening this business is low - it is enough to conclude contracts with perfume manufacturers and purchase aromatic products. Most of the capital will go to building advertising campaign and organizing presentations.

American commercial projects

In the USA, there are also a lot of different ideas that allow you to get good income with minimal investment. These types of businesses include working as a personal consultant. To do this, it is enough to have knowledge in certain area which may be useful to potential clients.

Fields of activity can be completely different: accounting, law, psychology, economics, nutrition and many other industries. In addition to information and experience, you will need a computer and Internet access. In this business, the recruitment of a person is fast and convenient, and all the costs of online consultations pay off in 2-4 months.

The next business idea abroad, which is not yet available in Russia, is the production of car covers. Americans have recently started selling car covers to protect cars from rain, snow, hail and other adverse conditions. This is very important for car owners whose cars spend a lot of time outdoors.

There are two options for opening a business - launching your own production, or a simpler option - reselling finished cases.

If financial resources allow, you can buy a franchise for this type of business.

Possible problems in the implementation of foreign business ideas

Finding out what is abroad, what is not in Russia, in particular, what business ideas bring success to entrepreneurs, you need to understand that not all of them are suitable for our country. Many activities will not bring the expected income, since Russian consumers are still quite conservative in their choice of goods.

In addition, the abundance of advertising for specific brands makes the Russian population focus on certain well-known manufacturers and be very wary of newcomers to the market. This unwillingness to change the usual order of things often prevents you from making better purchases.

But the main problem is insufficiently prepared legislation in the field of small business and the lack of necessary programs to support small businesses, which are very necessary in the face of a lack of funds for start-up capital.

The Americans turned out to be not so “stupid”, as the well-known satirist called them, when it turned out that it was in the USA that the ideas of a profitable business were born, and a large number of people successfully used them. Not far behind the countries of the New World and the "old" Europe, where the golden minds of business put into practice their best ideas for making money.

By the way, almost everything that Runet businessmen have today is all the achievements of Western minds, therefore, both online and offline, foreigners still hold the palm in generating profitable types of business and the best ideas for their implementation.

Who knows, maybe in Russia "Kulibin" and "Cherepanov" businesses will turn the tide of history, and entrepreneurs from America and Europe will enthusiastically follow the novelties of "making money in Russian", but for now let's talk about what the "bourgeois" thought of ”, which is already successfully working in many countries and does not require big investments.

New business in America, which is not in Russia

Surely, many people thought about starting their own business, but when faced with the question of start-up capital and what exactly to do to make it profitable, they immediately discarded this idea. There is a quite reasonable justification for this - a lot of competition in a certain type of activity and the fear of losing invested funds.

Abroad - both in Europe and in America - for many residents, small business is not only the main source of daily income, but also a way of life. The only way out of lack of money is to come up with new ideas and look for creative ways to implement them, this is especially true in settlements located far from metropolitan life.

They may be the craziest at first glance, but this is the secret of the success of many Americans and Europeans who have managed to make a good amount of capital doing things that no one has yet thought of.

Of course, in a small business, sooner or later, competitors will appear who will “shamelessly” borrow the brainchild of the developer, and the business will no longer bring sufficient profit. Let's consider popular novelties that have just come from abroad and have already begun to give good results in Russia.

A restaurant that won't let you get fat . It is known that in America, and in many European countries, fast foods and restaurants fast food make up a huge part of the country's economy and, of course, competition among the owners of establishments. For people who are watching their figure or simply wanting to lose weight, it is extremely important to know how many calories a particular dish contains. The idea of ​​​​making a profit is that the menu of portable cafes and restaurants indicates the calorie content of each dish. This American novelty has also become popular in Russia, because it is no secret to anyone that many people are seriously passionate about a healthy lifestyle and going to the gym, and there is not enough time for cooking. Abroad, you can get an incentive prize in the form of a glass of beer or cola for eating the fattest and most high-calorie dish.

Caramel is an inexhaustible source of income . There are not many things that can be remembered that a person will be happy with all his life, and one of them is caramel. Sweets will always be in style, and making delicious caramel requires delicious fruit syrup, purified water, and granulated sugar. Of course, each master has his own secret of cooking, but nevertheless this type of activity will never lose its popularity. An innovation in this direction is that the buyer sees the entire process of preparing the type of sweets he likes, on the cut of which the master can make a “cartoon”, the buyer’s initials or beautiful picture. This idea allows you to open your own, which will generate income for many years.

Grocery without packaging - a blow to the crisis . Think about what can interest a person in a crisis? Of course, low food prices and their high quality. A new direction in the grocery trade has become the release of products without packaging. It is known that almost a third of the cost of many brands is the price that the buyer overpays for a beautiful wrapper. The American idea of ​​making a profit is to sell products by weight in the store, which are in transparent containers. The buyer always sees what kind of tea, coffee, pasta, cereals and other products he buys, while the price tags set not only the cost of the goods, but also the difference between packaged and bulk products.

Advice: in Russia, this type of profit is gaining great popularity. Despite considerable competition, it is this approach to the sale of food products that can bring stable profits for a long time with a minimum initial investment of money.

Providing pet care services . In America and Europe, this type of service is very popular among business people who have no time to deal with the "personal life" of their pet. Entrepreneurs offer their services, which consist in transporting animals to veterinary clinics and beauty salons. This is a kind of taxi for dogs and cats, in which cages and food can be placed. You agree with the owner of the animal about the need to take the cat or dog to the specified place at the specified time, for which he is ready to pay a substantial fee. This business is profitable, so if you decide to take it seriously, you certainly will not lose. Moreover, the content of specialized "hotels" for animals is very profitable. For example, a person needs to fly away on a business trip or leave on business for a few days, but there is no one to leave a cat or dog with. A day of keeping an animal in an extra-class nursery costs the owner a tidy sum, and the owner of the establishment receives a solid profit, taking into account the fact that there are many who want to give the pet into reliable hands, especially in large cities.

Buy wheels on the cheap, or how to make money on paving slabs? It would seem, what connection can there be between used car tires and paving slabs? It turns out that the Americans came up with the idea of ​​\u200b\u200bmaking pavement tiles from rubber, which is obtained from car tires by vulcanization. Rubber crumb is obtained from the wheels, which is subjected to vulcanization, after which the mass is poured into ready-made forms, dried in special chambers and a high-quality and very durable tile is obtained. Its service life is a quarter of a century, and the profitability of this type of activity is almost half of the costs. In addition, to implement this type of business, you will need to rent a small room and purchase the appropriate equipment. Investments fully pay off with a vengeance in a few months.

Shopping is the scourge of all men . In America, shops that sell jeans are very popular among men, and apart from them there is nothing else on sale. This type of business in the States is the trend of the last few years. And if you want, then you need to “take the bull by the horns” until competitors do it for you. The idea is that the store only stocks denim brands for men. They are hung in such a way that the buyer sees their quality and style, and there are simply no shelves in the market. The seller of the store offers customers to install special software on their smartphones that allows them to scan the numbers of their favorite jeans models and indicate your size. A few minutes later, a text message arrives on the phone indicating the number of the fitting room in the store, where the selected models are already waiting for the buyer. A man will only have to try them on and, if the jeans fit, then he goes to the cashier with them, and the models that do not fit are placed in a special container. Please note that most buyers consider this type of purchase a real pleasure and quickly become regular customers of such stores. This business model allows you to increase the profit of the store owner tenfold. Who knows, maybe in a few years you will become the owner of the sale of jeans brands?

What is in Europe, what is not in Russia - business

Ecobusiness in European style . It is known that Europeans care about the environment and the quality of life, so it would be foolish to think that entrepreneurial people will not earn capital on this. One of the popular ideas that bring a lot of income is the production of glued laminated timber, which is used to make high-quality door and window blocks. Now you will not surprise anyone with metal-plastic windows, and most people are trying to install environmentally friendly frames made of glued wood. In Europe, this type of business is considered very profitable, since the entrepreneur's annual income increases by almost 30%. In Russia, this type of activity requires considerable capital investments, however, it should be noted that in the near future the production of eurobeams will bring enormous income. It is easy to calculate your approximate income from this type of activity.
Ecotourism. Why is it so interesting from the point of view of entrepreneurship? First of all, it is necessary to single out the organization of tourist trips to agricultural farms where unusual animals are raised. For example, a businessman can agree with a farmer (if he himself is not such a person - but what if, additional income has not bothered anyone yet) to organize a tourist excursion. It can be a trip to a farm where ostriches, snails, frogs, unusual varieties of fish and more are grown. In addition, this is a kind of "rural", in which a farm visitor will be able to purchase products directly from the manufacturer, and without solid store margins. Owners of elite restaurants, supermarkets and simply connoisseurs of good unusual outdoor recreation often become clients of such farms, besides, exclusive delicious dishes will be prepared for customers right on the farm, so this business idea is unlikely to become obsolete in the near future. Frog legs and snails are especially popular in Europe, from which even in small restaurants they prepare dishes familiar to many.

Advice: in our country, this business began to develop rapidly, and already its owners bring a very solid income, because the cost of growing livestock, which is in great demand, is incommensurable with profit. Perhaps the biggest cost of a businessman will be renting an artificial reservoir. According to many experts, it is the breeding of frogs, crayfish and commercial fish that brings huge profits in Russia today. Therefore, this type of activity should be seriously considered if there is a desire to earn serious money.

Hotel on wheels . Both in America and in Europe, mobile hotels are incredibly popular, because people know how to value their time and quality services. The mobile hotel will be delivered to the client at the place where he indicates. Imagine how much money a person will have to pay if he wants to go on a tour of Europe, because each hotel has its own prices and procedures. The mobile hotel will follow the client from country to country, so he does not have to spend his long-awaited vacation looking for accommodation with affordable rates for services. Inside the mobile hotel there is everything you need for a good rest: a shower, a bed, a toilet, a kitchen and other amenities. In addition, linen change, free Wi-Fi and daily full breakfasts are provided. There are more and more people wishing to use the services of such a hotel every month, because a person can relax both in summer on the shores of sunny Nice, and in winter, skiing in the Alps. The income of this business idea is approximately 60% of the investment.

Marzipan figurines . A profitable business in the production of marzipan figurines is in great demand among creative individuals. The fact is that anything can be made from walnut flour and delicious sugar syrup, besides, the master covers the sculpture or figurine with food paint. With meager costs, you can sell products with a good margin, thereby ensuring a comfortable life and doing what you love. In some European countries, marzipan and persipan figurines are made by whole families. Please note that production does not require investing in expensive space rentals, so this business is considered highly profitable.

New business in Europe with little investment

Let's talk about business ideas that do not require significant financial costs and which have already been successfully implemented by many Europeans.

Personal fitness trainer . It's no secret that going to fitness centers and trendy gyms is not cheap. In addition, most people who would like to play sports to maintain good physical shape do not have the opportunity to go to gyms due to lack of time. If you are friends with sports, then this type of activity is perfect as the main income. You won’t have to invest money for this, unlike such a type of activity as, for example, but you will need to advertise your services. This will help message boards and social networks, thanks to which you will soon be recognized as a professional. In addition, a free schedule allows you to manage your time and earn good money.

Freelance. Perhaps one of the profitable niches in business that are popular not only in America, Europe, but also in many countries of the world. Investments for this type of activity are not required, and the income of many remote workers exceeds the bar of $1,000 per month or more. You can work as a copywriter, webmaster, remote assistant to the head of the company, read letters, study accounting and manage the affairs of various companies. The more experience a person has in various types of activities, the higher his income. You can start earning immediately, for which you need to register on the exchanges for remote work and offer your services. It does not matter that your portfolio will not contain bright statistics - good specialists very quickly begin to work exclusively for themselves and do not go unnoticed by employers.

Electronic commerce . IT-technologies, CPA-marketing are varieties of freelancing, and businessmen earn decent money in this field. For entrepreneurs who are engaged in e-commerce, the bar of profitability has practically no limits. Perhaps one of the best investments is to invest in your own knowledge. Programmers and good affiliates can earn obscenely high money from their knowledge. In addition, a businessman manages his time as he pleases. Therefore, this type of business direction is so popular among remote workers.

beer boom. Let's talk about a business that has been incredibly popular for several years and brings considerable dividends to entrepreneurs. These are private breweries, the number of which is growing every day in America, and in Europe, and in our country, by leaps and bounds. It is quite simple to explain this phenomenon - the desire of the end consumer to get a tasty product cooked according to an unusual recipe. Despite the fact that it will take about $25-30 thousand to open your own brewery with a daily production of 500 liters of product, the investments pay off very quickly. As a rule, many owners of private breweries quickly become owners of a chain of shops and pubs through which their products are sold. For example, only in Britain in two years the number of private breweries amounted to 1.2 thousand enterprises, due to which the consumption of the product increased by 18%.

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As you can see, there are countless ideas for business, and what exactly to do is, of course, up to you, but you should remember that they should be unusual and based on a creative approach to solving problems and meeting ever-increasing human needs.

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Studying the experience of European startups, as well as the opinions of experts in the field of entrepreneurship, it is possible to single out 10 promising business segments that are relevant for Europe and, to a large extent, for Russia.

Europe today is an extremely “motley” market. However, it is believed that there is a place for both traditional business segments and innovative ones. The Moneymaker Factory business portal has selected for you 10 new business ideas in Europe (5 are business concepts and 5 are already working business models).

Business concept: hygge leisure goods store

Popularity: Denmark, UK

The word "hygge" is of Danish origin. In the original, the word sounds like hygge and means "comfort" (understood as home). The Danes are a northern, sedate people who cannot do without comfort at home, and, in addition, promote their own values ​​in terms of arranging life among other Europeans.

The main idea of ​​hygge is to furnish a home with simple and inexpensive, but at the same time helping to completely disconnect the owner from pressing problems - at work, in business, in relationships - things. It is possible, of course, that there are already hygge things in the house, but it is important to find them in time, as well as to use them correctly.

Video about what is hygge:

So, a typical home that has everything for hygge will have:

  • soft, ultra-comfortable sofa - for the owner to spend the whole evening on it after work (or even the whole weekend);
  • a set of large cups designed for the slow and intoxicating use of tea and coffee during the evening;
  • a set of foamy bath flavors - which the owner will take after tea;
  • a pleasant book, the best of classical literature.

And an indispensable condition - no electronics around. The idea of ​​hygge is to abstract a person from the world of gadgets and television, Email and SMS, in communication with yourself, close friends, or at least with a cat or a dog - and, of course, face to face.

An enterprising European has every chance to make money using the hygge hobby as a business idea. To do this, he needs to organize a specialized store where a person who has discovered hygge can buy everything listed above for a reasonable price.

Business concept: applied political consulting

Popularity: UK

Over the past few years, political processes in Europe have been developing at an unprecedented pace. It comes to literally redrawing the political map of the continent: the British made the famous Brexit, and it is likely that they will not do the same. The West and East of Europe now and then strive to stab each other with yet another economic sanction, internal contradictions are aggravated.

In a word, a European who is accustomed to a measured life, albeit an experienced entrepreneur, can literally go round in circles from ongoing events in an attempt to understand how to be and develop a business (or develop oneself), if another big market will be unavailable or if the national currency exchange rate unpredictably jumps in who knows what direction?

It would be great, according to British experts, who are thoroughly adept at overcoming the consequences of global political events - which their home state knows firsthand, for any interested person to have a chance to turn to knowledgeable people for reasonable advice on such issues. Now, there are no qualified services on the consulting market that, for example, would explain to inexperienced Europeans:

  • how will business go when Britain leaves the EU de jure and de facto;
  • where to sell farm products, if not to Russia;
  • what is realistic to expect from the governments of countries in southern Europe, whose economies are mired in debt;
  • what business ideas in Europe in 2017 and beyond will be relevant given the changes in the markets.

It turns out that the European business community and not only is in need of applied political consulting - instead of daily TV populism. Such consulting is a worthwhile business idea, since knowledge in this part can be sold very well. The main thing is that they are presented in a qualified manner.

Business concept: alternative fitness

Popularity: UK

Going to a fitness club for Europeans turns into a routine, and often does not give the necessary emotions to lovers of a healthy lifestyle. According to British experts, there is a clear shortage of “alternative” fitness concepts on the market that would offer amateur athletes, and maybe professionals, the opportunity to experience sensations that effectively complement, or even replace the pleasant, but boring heaviness from the bench press or air the ease of running along a monotonously spinning track in the gym.

What exactly can attract visitors to an “alternative” fitness center? Something like:

  • classes with elements of virtual reality (when running on the track visually takes place in a virtual forest or in a stadium - thanks to the use of Oculus Rift glasses or their analogues);
  • workouts with elements of enthusiasm and fun (such as cross-country jumping around the gym on jumper springs);
  • individual and collective training with overcoming obstacles (for example, in the form of a truck that must be pulled to the side in order to move on to the next obstacle).

Such a European business idea as alternative fitness is another example of a business segment that has not yet been formed. At the same time, its potential capacity can be gigantic and comparable to the scale of activities of ordinary fitness centers.

Business concept: release of copyright 3D products

Popularity: UK

Today, 3D printers are available to everyone. But very few, according to British experts, have tried to make a business on the production of author's products, which are so easy to make even at home. Supplied with modern 3D printers software allows you to create quite complex product templates, among which there may be the most popular and sold items on the European market. For example:

  • crockery, kitchen utensils;
  • Christmas decorations;
  • home decor items;
  • Goods for pets;
  • details for furniture, automobiles;
  • toys.

Author's concepts can become quite competitive with factory ones and form a promising business idea. The attractiveness of such concepts can be increased by personalizing the production of 3D products, which at the appropriate level may be unattainable on large enterprises.

Business concept: Clean food specialty store

Popularity: UK, Italy

We are talking about "purity" in terms of the absence of content in the composition of such components as, for example:

  • sugar;
  • gluten;
  • milk.

The priority in the formation of the assortment in the store can be determined taking into account various national gastronomic traditions. For example, in Italy and Ireland, the gluten diet is equally popular, but the Italians consume much less sugar than the Irish.

Europe, according to British experts, lacks stores that could specialize in the corresponding "clean" products. Millions of markets are open for the implementation of the corresponding business idea - represented by people who are on a diet, and simply have special nutritional preferences.

Working business: mobile application for targeted savings

Business: Qapital (Sweden).

In Europe, buying an expensive thing, even if there is no free money, is not a problem, since a loan with minimal interest rates is easily taken for this. However, the founders of the Stockholm-based startup Qapital suggest that citizens begin to refuse overpayments to banks and effectively accumulate money to make the necessary purchase on their own.

The main thing, according to Swedish entrepreneurs, is to determine the specific purpose of savings. After that, trust the automatic personal budget management algorithm implemented in the Qapital application.
This algorithm assumes that the user will quietly form free money due to:

  1. Differences between planned costs and actual costs.

    For example, if a person enters a cafe expecting to spend 3 euros there, but in fact (as an option - because of discounts that he did not know about) spends 2.50, then 50 saved eurocents go to savings.

  2. Rounding expenses.

    Buying sandwiches for 2.39 euros every day, a person can easily write down 2.50 euros in expenses, and after some time (as an option, in a month) - find that his actual expenses are much lower due to the "virtual discount" of 11 euro cents from every sandwich.

Small and often subtle savings or "virtual discounts" can turn into free and sufficient capital to buy a new thing.

A working business: organizing the acceptance of Bitcoin payments

Business: Pey (Germany)

Cryptocurrency Bitcoin is becoming de facto one of the popular payment methods. For European experts, it is obvious that this trend will soon consolidate and de jure, despite the fact that legislators in developed countries are far from always loyal to Bitcoin.

If the cryptocurrency nevertheless turns into a completely legal means of payment, it will very soon become in demand not only when paying for goods and services through a browser, but also offline. There will be a question about the organization of effective "acquiring" of payments using accounts in the Bitcoin system - so that in terms of convenience and efficiency this method of payment is not inferior to card transactions.

The German startup Pey offers the business community technologically advanced in structure, but simple in execution, hardware solutions that allow the interested store to introduce special terminals for accepting payments through Bitcoin accounts of buyers. In the absence of competitors, the Germans have the right to count on a monopoly position in this potentially extremely promising market segment.

A working business: a mobile application instead of a key

Business: nello (Germany)

Considering what are the ideas of small business in Europe in the field of high technology may deserve attention, you can pay attention to another unusual German startup - nello. It embodies another interesting approach to the use of mobile applications on smartphones and tablets.

Mobile applications are a powerful tool for increasing comfort in relation to a person's use of various familiar things. Including even the simplest ones - such as opening the front door with a key.

The founders of the German startup nello offer users to forget about everyday worries about lost house keys and use a reliable mobile application as a lock opening tool. Using it (in combination with a specialized door lock) the user can:

  • set the opening of the door lock automatically - as the user approaches the house (which is determined by his GPS coordinates);
  • open the lock by voice command via smartphone;
  • open the lock manually via smartphone;
  • set the opening of the lock on time.

Signals are exchanged between the smartphone with the nello app and the locking device via secure cloud-based wireless interfaces. If desired, a person can, using a mobile device, let a friend or visiting relative come to his apartment.

Working business: portable scales as a mobile accessory

Business: YuScale (Germany)

For a European, it is in the order of things to zealously monitor your diet and habits that are associated with food intake. An important aspect of this attitude to food is its regular weighing. It allows a person to control whether the norm in the consumption of a particular product is not exceeded (or vice versa, whether it is fulfilled - if required).

At the same time, the scales sometimes have to be used often. Thus, the world-famous diet program, in which a person reduces the consumption of a favorite and at the same time harmful product (for example, sweets) at an extremely slow pace - by 0.1-0.2 percent per day or even per week, requires literally weighing every sandwich you eat, or even a canapé.

The German startup YuScale came up with an interesting solution – an ultra-portable scale the size of an average smartphone, connected to it as a mobile accessory that, like the main gadget, you can always carry with you and use when you need it.

But this is far from the full functionality of the YouScale platform. The user can take a picture of the food located on the plate, after which, by highlighting the main ingredients of the dish in the picture and noting their nutritional value (according to the classifier built into the application), calculate the calorie content of their breakfast, lunch or dinner.

Working business: "free" restaurant

Business: Der Wiener Deewan (Austria)

Traditional European restaurants have been making money for hundreds of years in the same way: adjusting the pricing policy for each dish to the cent and doing everything to make the client generous with a tip. The Austrian institution Der Wiener Deewan, opened by Pakistani migrants, offers Europe a business idea: to start a different, postmodern approach to winning customer loyalty: in the restaurant in question, none of the dishes sold have a price, that is, formally the institution is free. The client can, having come there, eat as much as he wants - and pay for what he eats as much as he sees fit.

The concept of interaction with consumers, implemented by Austrians of Pakistani origin, is not new (for example, a similar restaurant Pay As You Please previously operated in Ireland), however, it is not widespread enough to form a full-fledged market segment. But this is within the power of European restaurateurs.

The history of our country shows that for a huge period of time we did not have entrepreneurship at all. At that time, the United States and European countries were actively developing in this area. What they came up with 20 years ago is only now being used in Russia. Marketing, business processes, personnel management and many other things are much inferior in our country. Accordingly, abroad we can find many interesting business ideas which are not available in Russia. In this article, we have collected 44 foreign business ideas that can take off in our country.

New is always risky

The USA and Europe are just a catalog of interesting ideas, but you need to be aware that not all business ideas that are not implemented in Russia will show good results. This is due to the following reasons:

  • Low solvency- average salaries in developed foreign countries are much higher than in Russia, and some services or goods may be too expensive for our population.
  • People are afraid of new Some businesses will take more time and money to succeed. For example, to open an ordinary bar, you will need 2-5 million rubles. People understand that this is an ordinary bar and will immediately start going to you, especially if you choose a good place. If you open some unusual bar, then you will have to spend a lot of money and time on marketing to convince people that your unusual place is really worth going to.
  • mentality— foreign mentality is very different from ours. What is interesting to an American may seem like complete nonsense to a Russian.

These three factors must be taken into account when choosing a foreign business idea for yourself.

Also, a big problem is that it is very difficult to build on the experience of other entrepreneurs. For example, you have found an interesting idea and think that you are the first of 140 million people. Then you start to implement it, it doesn’t work for you, and then you accidentally find a guy from Saratov, who also tried to implement it two years ago and didn’t succeed either. Closed businesses it is very difficult to search, but still, if you are going to bring something new to the domestic market, then be sure to try to find already implemented or closed businesses on the Internet.

How to search for ideas yourself?

Of course, we will provide you with a list current business ideas Europe and the USA, but you have to learn how to find them yourself. If you can really dig up a new idea and successfully implement it, then you will have a huge competitive advantage which will allow it to grow into large network or open a franchise.

Ways to search for foreign business ideas will be as follows:

  • Foreign sites- forget about Runet and sit only on foreign sites. News, information, entertainment, study everything, a good idea could be anywhere.
  • Trip abroad- an ideal option in which you can see with your own eyes how their business works, but very costly.
  • Kickstarter.com is a crowdfunding platform where people donate their money to the realization of interesting ideas.
  • Social networks- study people's profiles, communities, even unpopular foreign video bloggers on Youtube can show you a great business idea.
  • Recordings of speeches at business conferences– if you do not have the opportunity to get to a foreign conference on your own, then try to at least find its record, or some information from the reports.

Of course, you can come up with more sophisticated ways to search for ideas, but the ones listed above are the main ones.

How to test ideas on a budget?

It may take you from 1 to 5 million rubles to implement a business, or a huge amount of effort and time, while the idea may turn out to be an absolute failure. Therefore, before implementing foreign small business ideas, you need to test them first.

The easiest way to test is to create a landing page and advertise. Point by point, you need to do the following to understand a profitable business idea or not:

Of course, such a method may differ from reality both in positive and negative ways. negative side. That is, an idea that has proven itself successfully during testing may fail in reality, and vice versa, a failed business idea during testing may turn out to be profitable in reality.

Another disadvantage of this testing method is its suitability. It may not be suitable for some types of business. For example, it will be very difficult to test unusual bars or restaurants.

44 Promising foreign business ideas

It's time to consider 44 new business ideas that have not yet reached Russia, or are implemented at a too low level. All of them have growth potential domestic market but don't forget about the location. In some cities, some ideas can show themselves well, in some completely different ones. Therefore, once again, we strongly recommend testing the idea before its implementation.

Business ideas from Europe

In 1703, Peter I opened a window to Europe, but since that time, not all European business ideas have leaked through him to Russia. Many of them simply do not exist in our country, and many of them have huge potential for growth.

Idea 1: Electric car parking

In Europe, the direction of electric vehicles is actively developing. They are economical, do not pollute environment and people like it. Everything is created for them. the necessary conditions so they are bought.

In our country, this topic is not developed at all. People are reluctant to buy electric cars because they have nowhere to charge them. You can open an electric car park and then expand into a car wash and tire shop. At the moment, there are approximately 3.5 thousand electric vehicles in Russia:

  • Primorsky Territory - 700
  • Moscow - 405
  • Moscow region - 140
  • St. Petersburg - 100
  • The rest in the country

One charge costs about 200,000 rubles, and 10 will be enough for parking, which already amounts to 2 million rubles. Also, do not forget about the repair and rental of premises. In total, the opening of one parking lot will take 10 million rubles, and the payback period will be quite long.

The only option to develop in this direction is Moscow. When you provide conditions for the convenient operation of electric vehicles, then people will start buying them. This is a difficult business idea to implement, but those who do it in the future will definitely become millionaires.

Idea 2: Selling water in traffic jams

People are stuck in traffic for a huge amount of time and often they are hungry or thirsty. You can arrange delivery of water or food in traffic jams by bicycle or motorbike.

Consider the example of Moscow, every weekday there are two peak hours: from 8:00 to 10:00 and from 17:00 to 20:00.


The costs will be as follows:

As a result, to start the organization we need 1 million rubles, and the monthly expenses will amount to 730,000 rubles.

If each delivery person delivers 15 orders per day with an average check of 300 rubles, then the monthly revenue will be 1.395.000 rubles, and the net profit will be 665.000 rubles.

Of course, do not forget that it will not be easy to register such a business, and you also need to resolve all issues related to the traffic police.

Idea 3: Hotel for plants

67% of Russians take vacations in the summer. Some of them rest in their city, and some go to other cities or abroad. The second category has a problem in the content of their favorite plants, which they lovingly grew and watered. They have to look for friends or relatives to whom they can be transferred.

To save people from this problem, you can open a plant hotel in which you will provide proper care.

It is profitable to open such a business in any city and the organization costs are not so high:

  • Room rental - 50.000 rubles.
  • Staff salary - 60,000 rubles.
  • Other monthly expenses - 10,000 rubles.
  • Purchase of equipment - 300.000 rubles.
  • Furniture - 70.000 rubles.

The business is seasonal, in the summer you can earn 100-300 thousand rubles, and in the rest of the year you can go into the red.

Idea 4: Plant Walls

Plant walls are an interesting design solution to somehow diversify a boring gray office. Even one such wall immediately creates a completely different atmosphere. In Russia, such walls are also beginning to be in demand, so you have time to jump into the car and open a profitable business.

Idea 5: Fancy hotels

In Europe, you can find a huge number of interesting hotels: transparent balloons, tree houses or themed hotels. Such a business is poorly implemented in the large cities of Russia and is not implemented at all in the provinces.

Here you definitely need to determine on what subject you want to open a hotel. Perhaps your city has a huge number of fans of the Game of Thrones series and you could open a dragon-themed hotel. People will come to it not just to spend the night, but even to celebrate birthdays and invite their ladies there.

The costs will, of course, be more than those of an ordinary hotel. In this case, you will have to spend money on interior design and marketing. It is impossible to name the exact amount, since it depends on the theme and city, but it can be said for sure that an unusual hotel will bring you more profit than a standard option.

Idea 6: Bike Cafe

An absolutely crazy business idea from Europe, which may well take root in Russia, but for its implementation you will need direct hands and a car service. The bottom line is that you are designing a huge bicycle, on the edges of which people sit. The cook-cashier will sit in the center, and the driver will be in front. In order for you to move, customers must pedal.

Maybe even too much unusual idea but she shows good financial results in tourist cities and parks in Europe.

If you do not have engineering skills, then it will take you a million rubles to develop such a bike. You can make it for about 10 seats, and if you ride at least 30 clients a day with an average bill of 500 rubles, then you will come out with approximately 460,000 rubles in revenue per month. and a net profit of 250,000 rubles.

Marketing for such a device is not needed, all that is required is to assemble it and go outside. The only negative can be attributed to the fact that it will be in great demand only in resort towns.

Idea 7: Calorie Counting Cafe

It is impossible to mark the best business idea in Europe, but in this case, marketing is definitely the best. A huge number of girls want to stay in good shape and monitor the calorie content of the food they eat. You can make it a lot easier for them and open a cafe with calorie counting.

The bottom line is that the girl comes to you to eat, the menu for each dish contains the number of calories, and the waiter helps to put together a delicious lunch. The emphasis in this case is on promoting a beautiful figure and a healthy lifestyle, so you have to invest in:

  • Website development - 50,000 rubles.
  • Application development - 300,000 rubles.
  • promotion social networks— 250.000 rub.

In all other respects, the opening costs will be standard, for provincial cities, the initial investment can be about 2-4 million rubles, and the monthly costs from 200 to 500 thousand rubles.

It is worth using this European business idea only when you feel what you have behind you great experience in marketing, because it is he who is the foundation of such an institution.

Idea 8: Capsule hotel

In 1979 Japan came up with capsule hotels. Now they are especially popular in Europe and are slowly gaining popularity in Russia. Their essence lies in the fact that a person is provided with a very small room in which there is nothing but a bed. Everything else is outside the room. Such hotels are usually rented to wait for boarding a plane or take a nap at work.


Of course, we have a different mentality and few people want to rent such a hotel for a long time, but it is perfect for those who need a room for a day or a couple of hours. Therefore, it is not necessary to rent a room and buy these capsules there. You can manufacture them and then sell them to business centers, train stations and airports. The cost of one capsule reaches 100,000 rubles, and they are usually purchased in batches of 5-20 pieces, so such a business can be very profitable.

Idea 9: Restaurant with robots

Especially this European business idea is suitable for provincial Russian towns with a population of 500,000 people. In such towns, something new and interesting rarely happens. Usually good establishments can be counted on the fingers and lovers of delicious food have visited them all several times. Therefore, a restaurant in which robots instead of waiters will be very interesting for them.

Humanoid robots do not have to walk around such a restaurant. It’s easier to make riders, and even easier to lay mini-rails on which the robot will drive up to the tables. There are a lot of ways to implement and they depend only on your imagination and budget. If you are a software engineer, you can develop a robot yourself, if not, then you will have to invest in innovation.

In general, the costs are pretty standard for the restaurant business:

  • Repair — 500.000 rubles.
  • Furniture - 400.000 rubles.
  • Kitchen equipment - 350.000 rubles.
  • Development of robots - 1-3 million rubles
  • Room rental - 150.000 rubles.
  • Staff salary - 100,000 rubles.

Such a restaurant will definitely attract a lot of attention in absolutely any city, so you can take a chance and try to open such an institution. Net profit will be from 100 to 400 thousand rubles.

If you don’t succeed with robots and the inhabitants of your city don’t like them, then you can always change signs and turn into an ordinary restaurant.

Idea 10: Thematic institution

It is difficult to surprise anyone with ordinary cafes, bars and restaurants. Therefore, we recommend looking for some interesting businesses in the European market and trying to copy them.

For example, in one English town they made a bar dedicated to the famous band Queen. It is hung with guitars, various posters, photographs and this already makes it themed. But the most important feature is that when the song of this group starts playing in the bar, for the first person in line, his entire order becomes free. They call it their “Freddie pays while Queen plays” feature.

Even such a simple feature already makes your establishment unusual. People talk about it and word of mouth enters the entrance, which makes the bar very popular.

Idea 11: Perfume to order

If in an ordinary perfume shop the buyer chooses perfumes by smell from a certain list of products, then you can offer the creation of individual perfumes.

A constructor can be of two types:

  • Creating perfume by smell
  • Creating perfumes that reflect the character of a person. That is, the client chooses what qualities he would like to reflect in the aroma, and you select smells for this.

Individual creation of perfumes is in demand in Europe, but in Russia people are still used to buying perfumes in stores. Therefore, after opening your point, you will have to spend 100-500 thousand rubles on marketing.

To organize such a business, you will need a laboratory and commercial premises. The costs will be as follows:

  • Arrangement of the laboratory - 800.000 rubles.
  • Repair trading floor— 300.000 rub.
  • Equipment - 300.000 rubles.
  • Furniture - 200.000 rubles.
  • Marketing - 500.000 rubles.

On the early stages such a business will bring a small profit of 20-50 thousand rubles, but if you correctly advertise it, then even in a small town the profit will grow to 100-300 thousand rubles.

Idea 12: eSports camp

Many parents send their children to camps in the summer. Standard camps do not like children much and conflicts often arise on this basis. You can save your parents' troubles and organize a European esports camp business idea.

Esports is the modern sport of video games. Of course, this does not mean that children will play for 12 hours at the computer and spoil their eyesight. They will spend at the computer 2-4 hours a day. The rest of the time, they will be handled by leaders, or the children will be busy with their own affairs.

Of course, the organization of such a business will be relatively expensive:

  • Computers and equipment - 1 million.
  • Renovation of the premises - 500.000 rubles.
  • Furniture - 500.000 rubles.

During the summer, you can spend approximately 6 shifts, each of which lasts for two weeks. The cost of a ticket to such a camp is 40,000 rubles. If you can sell at least 15 vouchers for each shift, then for the summer net proceeds will amount to 3.600.000 rubles.

Idea 13: Figurine of a man

The next business idea from Europe, which is practically not implemented at all in Russia, is human figurines. A client comes to you, you analyze him, and then print his model on a 3D printer.

Difficulties here will be only with the equipment:

  • 3D scanner - 3 million rubles
  • 3D printer - 400.000 rubles.

Also, finding customers can become a problem, but so that the company does not work in the red, you can provide additional services:

  • Detail scanning
  • Print details
  • Etc.

Idea 14: Extreme sports

Recently, a huge number of trampoline centers began to open throughout Russia. The Europeans have modernized this business model a bit and made a real survival track. In it, your task is to run from point A to point B, and on the way there will be various traps and tests. You will be pushed into the water, soft pears knocked down, etc. At the very end, the participant is shown his time and is given a place in the ranking among all visitors.

There are two problems here: the complexity of organizing the track itself and marketing. For design, production and installation necessary equipment you will spend at least 5 million rubles, and then you will have to spend money on marketing.

Despite the large expenses, the business will be profitable. In large cities, it is quite capable of bringing 300-600 thousand rubles a month.

Idea 15: Cafe with cats

It cannot be said that this European business idea is super new, but it can be said for sure that few people in Russia have implemented it at the proper level. The niche is filled with low-end establishments, so if you invest a little more money than your competitors, then all the customers will come to you.

It is especially important to invest in marketing:

  • Social networks
  • Videos
  • Photo
  • Hosting an event

If you win at marketing, then you beat the competition. Of course, the quality of the services provided should also be a cut above.

Opening a cafe with cats does not require a huge budget, since in fact it is an ordinary cafe where cats go.

Idea 16: Engine Tuning

Far from a new niche, but the competent implementation of this business idea will bring you millions of rubles. This is not about tuning Zhiguli, you will be tuning the engines of BMW, Lamborghini, GTR, Porsche and other fast cars.

The problem is that in Russia there are no specialists and the necessary equipment for high-quality engine tuning, so car services have to send spare parts to Germany, where they are upgraded, and then receive them back. This process is very long and expensive.

To implement a business, you need an experienced European specialist and expensive equipment. You can say that there are not many customers in Russia who require complex tuning. This is true, but you will be able to receive orders not only from Russia, but also from Ukraine, Belarus and from nearby European countries.

Estimated profits and expenses are quite difficult to calculate, but it's safe to say that eight figures are in store for you.

Idea 17: A home for people with disabilities

In Europe, all necessary conditions are created for people with disabilities. Even better conditions are provided in Japan. So far, Russia cannot boast of their achievements, so a huge niche is opening up before us, which in the future can bring millions of rubles.

Business processes will look like this:

The bottom line is that in one large building at the same time there will be everything that is required for the life of the disabled. You will provide jobs, rent apartments, and you can organize canteens, restaurants and parks.

Of course, all this requires large investments and a detailed business plan.

Idea 18: Dog houses for a cafe

This business idea solves a specific problem. Dogs are not allowed in restaurants and cafes. It is too dangerous to tie your pet to the entrance, it can bite someone, it can be stolen or accidentally hit. Therefore, the Europeans came up with the idea of ​​​​producing dog houses for cafes. They are installed next to the entrance and any dog ​​owner has the opportunity to visit the institution, leaving his friend in a safe place.

The production of such booths is quite inexpensive. You do not need expensive repairs to the premises or any special equipment. The most important thing is to convince potential customers that they really need these booths and due to them the attendance of their restaurants will grow.

Idea 19: Rent clothes

It would seem that the clothing rental niche is already filled and there is nothing interesting in it. Yes, this is true, if you open an ordinary room with a small assortment, then big profit from this you will never get. But you can look at the European market and adopt their business idea.

They are developing a website and app that displays a huge range of clothing that is impossible to organize in a typical offline space. The client chooses, for example, the dress he likes and it is delivered by mail or with the help of an order pickup point. The clothes are then returned through the same pickup point.
A huge plus of this business is that you can work in several cities at once or even throughout Russia, which will significantly increase profits.

Most expenses fall into three categories:

  • Purchase of clothes - 1 million rubles.
  • Attracting customers - 100-200 thousand rubles. per month

Marketing is an essential part of such a business. You must advertise everywhere and achieve customer loyalty. Only then will the business become profitable.

Idea 20: Save Energy

Tibber is a European startup that saves money on public services. It performs two tasks:

  • Buying energy in bulk from a local company and selling it to customers. There are some risks, but as a rule, the price is cheaper for end customers. In this case, energy is transmitted through old wires.
  • Smart home - it performs various tasks. For example, it can turn off the heating when no one is in the house and turn it on again before the arrival of the tenants. Turn off sockets, lights, unused gadgets, and so on.

Tibber works on a subscription basis, customers pay 300 rubles a month, and it is quite possible to implement such a business in Russia.

Idea 21: Personal hygiene products

Another foreign idea that has not yet reached Russia is individual means hygiene. We are talking about shampoos, shower gels and soaps. Yes, you can say that handmade soaps are sold on every corner, but this is something else.

European companies offer using the designer to assemble your own shampoo, soap or gel on the site or in mobile application. The goods are then delivered to their homes and used by customers.

Marketing plays a key role here. You must package your business nicely:

  • Develop a website - 200.000 rubles.
  • Develop an application - 400,000 rubles.
  • Attract new customers monthly - 100-200 thousand rubles.

If your marketing competencies are low, then we do not recommend choosing this business idea.

Idea 22: Car stocks

The craziest idea that can find customers not only in Europe, but also in Russia. There are many very expensive rare cars and every year their value only grows. In Europe, they have developed an application that allows you to buy shares of such cars.

That is, the car costs 100 million rubles, with the help of the application, a person buys shares for 10,000 rubles from this car. In two years, the car is up 10% and the stock is up 10%. Owners of a large number of shares have the opportunity to drive a car around the track once a year, while others can just look at it or sit in the cabin.

Until now, no one in Russia has implemented such an idea. For this you will need:

  • Website and application development — 600.000 rubles.
  • Marketing expenses - 1 million rubles.
  • Organization of a car storage room - 1-3 million rubles.
  • Looking for an investor to buy expensive cars

Idea 23: Teaching kids to code

Young parents consider IT to be a successful future for their children. This is true, programmers, system administrators and other professions related to the IT industry receive large salaries and are required in all countries of the world.

At the moment, there are no businesses in our country that could direct children in the right direction, as they do in Europe. You can organize a summer IT camp, a programming school or even a programming kindergarten.

To make the learning process interesting for children, educational program need to build on concrete examples. Ideally, connect it with games, since children love video games and many of them would like to create their own.

Business ideas from the USA

It's time to fly across the ocean and sort out American business ideas. Their culture of consumption is much more developed than in Europe and even more so in Russia. That is why they have more opportunities to test various business ideas that they would never even dare to appear in Russia.

Idea 24: Delivery of goods to the entrance

E-commerce is growing every year around the world, including in our country. People increasingly trust the Internet and shop there because it is more convenient, cheaper and saves a lot of time.

The only problem is delivery. It’s easier for people to go to the store and buy teapots there than to wait all evening for the delivery man. The solution to this problem is the delivery of goods directly to the entrance.

At the entrances, small boxes are installed in which the delivery person can put the goods. Then the client picks them up when it suits him. It is worth installing such boxes in apartment buildings with a good level of solvency.

The main problem is investment. Here it is impossible to start with one entrance and then gradually expand. You should immediately negotiate with a large number of online stores and equip a large number of entrances. Only then will the business bring some profit.

Idea 25: Music label

Music is creativity and only talented performers succeed. This is true, but in the United States it has long been understood that a talented performer needs help to achieve success.

Music labels help organize concerts, record albums, hold photo shoots, but most importantly, they promote performers.
To organize such a business, you will have to find an investor, since it is very expensive to promote at least one artist on your own.

Idea 26: Video game development

Russia has a huge number of talented programmers and designers, but as a rule, they do simple and typical things. You can really give them interesting work and set up a business to develop video games that would eventually be sold around the world.

It takes millions of dollars to develop a big video game like Call Of Duty or GTA. But we do not offer to deal with AAA class games. You can start by creating a team of 2-4 people and develop mobile or indie games. They do not require a large budget, but at the same time, if gamers like your project, then you can start earning millions of rubles.

Idea 27: Outdoor Charging

Modern people cannot imagine their life without mobile phones. They contain cards, photos, music, communication and even payment systems. Discharging a phone can cost a lot to its owner. Therefore, street charging is being introduced in the United States.

Street charging can be paid, then you rent a place where you put them and pay for electricity. It should be said right away that most likely this format will not take root in our country. Another option is free street charging, but they are usually located not on the street, but in shopping malls, to increase attendance and make spontaneous purchases.

The cost of such a charge can be no more than 150,000 rubles, and in addition to earning on the margin, you can earn on branding or advertising.

Idea 28: Pet Tokens

The next interesting business idea that came from the USA is pet tokens. They are hung on collars and, if desired, contact information of the owner or a tracker can be embedded in them.

Ordinary tokens are already on sale in Russia, but a distinctive feature of products from the USA is the designer. With the help of a simple constructor, customers themselves choose the shapes, inscriptions and colors for the tokens, then they are produced and delivered.

There are no special difficulties in organizing a business, you just need:

  • Order the development of the site and application - 600.000 rubles.
  • Organize the production of tokens - 1 million rubles.

Idea 29: Car rental on vacation

Like many other business ideas from the USA, this one is based on the intersection information technologies and the real world. When leaving for hot countries, people leave their cars in the parking lot and they do not bring them any profit. In the US, they created an application in which you can list your car for rent. Strangers will ride it while you are on vacation and pay you money for it.

Business processes are built as follows:

  • Before the holiday, the owner of the car drives it to you
  • You publish the car on your website
  • Customers rent for a day or for a longer period and pay money for it
  • You share money from customers with car owners

Such a business is unlikely to bring in millions of rubles, but its key advantage is that you essentially do not have huge expenses for starting a business. Therefore, it is possible to expand without increasing monthly expenses or large investments.

Idea 30: Dinner Together

A new business idea that has shown great results in the US. In today's society, most people feel lonely. Coming to a bar or restaurant, many are embarrassed to approach other people and offer a drink together. This is especially true for the current generation.

The way out of the situation was a restaurant for joint dinners. The bottom line is that you sit down at the same table with people completely unfamiliar to you. Concepts are different:

  • Two guys and two girls
  • One on one
  • Several people at once

The advantage is that in an organization you do not have to buy expensive equipment or invest huge amounts in marketing. Costs will be standard:

  • Repair - 400.000 rubles.
  • Furniture - 500.000 rubles.
  • Equipment - 500.000 rubles.
  • Website - 30,000 rubles.
  • Etc.

Idea 31: Beer Exchange

Very interesting American business idea beer bar. The main feature is that beer prices change depending on the number of purchases. The more people order a certain type of beer, the cheaper it becomes. People get excited and they start to make more and more orders to bring down the price. Roughly speaking, in your bar you organize a real stock market, but instead of them you sell beer.

To organize a course of beer, it is enough to find a competent IT specialist who can give clear instructions to programmers. In all other respects, it will be an ordinary bar with standard costs:

  • Repair - 300.000 rubles.
  • Furniture - 450.000 rubles.
  • The first batch of products - 1 million rubles.
  • Staff salary - 200,000 rubles.

The advantage is that if the idea of ​​​​promotions for beer is not appreciated in your city, you can not close the business, but try to turn the establishment into a familiar bar.

Idea 32: Carousel Bar

A very bold idea - a bar with a carousel. In the center of the hall is a huge carousel, in the center of which stands a bartender, and people sit around the edges.


It is worth saying right away that the idea is expensive and risky. It makes absolutely no sense to implement it in small towns, since the full return on investment can never be expected. But in large cities, it can be quite viable.

The problem will be only in the development of the carousel. It will be expensive and time-consuming, and you will also have to look for specialists who are able to implement it.

Idea 33: Paid Sports

Another interesting idea that came to us from America is the punishment for skipping workouts. The system works like this, you replenish your account in the application and get more money if other users miss workouts and vice versa, if you miss, you lose your money.

In Russia, such a business idea has not yet been implemented in any way, so first of all you need to think about how to implement all this. One of the options is to develop an application and negotiate with a large number of gyms in which you install a device to check whether a person has come to training or not.

The implementation of such a business idea will not require a lot of money from you:

  • Application development - 1 million rubles.
  • Installation of equipment in gyms - 1 million rubles.

The only thing that matters is whether your users like the app or not.

Idea 34: Restaurant without a menu

Arriving at a restaurant or cafe, out of habit you wait for the waiter to bring you a menu, but not in this case. Here a waiter comes to you and asks a series of questions, after which an individual dish is prepared. The client may say that he likes pizza, dumplings, meat, soft food, and so on. Based on preferences, the chef comes up with what he can cook.

The topic is very risky and suitable for people who are already tired of going to ordinary restaurants and want something new. In small towns, such a business idea will most likely not show good profits, but you can always retrain as a regular restaurant. The organization will require 2-5 million rubles, but the most important thing is to find good chefs, as they play a key role in business.

Idea 35: Shop roulette

Another risky American idea that may not live up to expectations in Russia, or vice versa, bring millions of rubles. The bottom line is that customers come to the store without shelving and display cases, pay a fixed price and receive a random item: headphones, soap, a backpack, a sketchbook, or something else.

This model creates excitement and people make more and more purchases in the hope of getting something worthwhile. Of course, sometimes there are items that are many times higher than the fixed cost, but of course, these moments are calculated and the business will not work in the red.

The question will only be whether there will be customers or not? It cannot be answered until you create such a store.

Idea 36: Shop for the zombie apocalypse

A fun idea is a themed store where you can find everything you need during a zombie apocalypse. The assortment includes water, canned food, barbed wire, swords, axes and much more, which cannot be dispensed with during the invasion of the dead.

It is difficult to say whether such a store will pay off in Russia or not, but if you open it, then you need to do it exclusively in Moscow or St. Petersburg. It is important that the premises be large and contain a wide range of goods so that people can walk around it like a museum. It will take about 10 million rubles to create such a store, taking into account all expenses, and it is impossible to estimate even an approximate profit, but we can say with confidence that in the first days after opening you will have a huge number of curious visitors.

Idea 37: The film industry

Film industry is next on our list. In Russia, it is critically underdeveloped, talented directors do not have the money to make quality films, and newcomers cannot gain enough experience.

In order to somehow help the film industry, you can invest money in creating your own film fund, which will help novice directors make short films, and major films for talented directors.

In this case, we will attribute the minus to the fact that it is impossible to even predict when your investments, investments of investors will pay off and whether this will ever happen at all.

Idea 38: Minigolf

A popular American business idea is minigolf. Basically, it is placed in tourist cities next to some amusement parks or any other entertainment places.

We included minigolf in our selection only because in Russia it is developed at a terrible level, unlike in the USA. Just take a look at domestic and foreign institutions, then you will understand what you need to strive for and why this business is really profitable.

You will need about 2.5 million rubles for the creation of a mini-golf course and for all other expenses in total for opening. Even if in the worst case, 15 people come to you a day with an average check of 500 rubles, then you will earn 180,000 rubles per month and the initial investment will pay off in about a year.

Idea 39: City Segway Tours

This idea is more suitable for St. Petersburg or Moscow, where a large number of tourists come. You gather a group, quickly learn how to ride a segway, and then go to the sights. So that tourists do not crush anyone, it is better to choose routes on which the minimum number of people will meet. Therefore, we do not recommend laying it along Nevsky Prospekt during rush hour.

The idea is new, interesting and very popular with tourists. One Segway will cost 70.00 rubles, if you are going to organize groups of 10 people, then you will need 770.000 rubles. We can say that these are all costs, the rest of the costs will go to the salary of the guide and attracting customers.

Idea 40: Delivery of things

In the United States, delivery apps are actively used. If in Russia so far only food can be delivered, then absolutely everything is delivered overseas.

In the application, the client indicates what and where he needs to buy, and the delivery person fulfills the order. They can order delivery of food, soap, toilet paper, water or anything else.

The difficulty will be in marketing, you need to advertise your application in two directions at the same time: for customers and for deliverers. That is, the advertising budget will be twice as large as that of a regular business. Also, do not forget that you will have to hire a team of programmers and designers who will develop the application and website.

Idea 41: Renting out apartments

Buying and renting out an apartment is an interesting way to make money, but not everyone chooses it, as it is not passive. The owner of the apartment will have to constantly look for tenants, check whether they have broken anything, solve problems, etc.

In the USA, they created a service that solves all problems in general. All you need is the desire to rent out your apartment and that's it. The service takes on its shoulders problems with finding tenants, eviction, equipment repair, etc. Profits come from commission.

As with many other American business ideas, we need to develop an application and then invest in finding apartment owners and tenants.

Idea 42: Robot toy

People love robots, especially if they're cool. To understand what we are talking about, we recommend watching the video.


This robot does not have any unusual technologies for which millions of dollars have been invested. It can be assembled by experienced programmers and engineers. Therefore, a great business idea could be the creation of a robot production. To do this, you need experienced professionals. It is important to create high-quality robots, then you will find demand for them with 100% probability.

Idea 43: Smart furniture

Modern people want to use modern technologies, so smart speakers that can be controlled by voice, smart sockets and smart furniture are created for them.

In Russia, this direction is very poorly developed. There is no production of smart furniture at all, so you can be the first to build electronics into chairs in our country.

Difficulties here will be only with the engineering part. You need experts who can come up with interesting ideas and implement them.

Idea 44: Housing Exchange

In America, the GuestToGuest application is in good demand. The bottom line is that people live in other people's apartments for free. There is an internal currency in the system, it is accumulated when you leave someone to live at home and vice versa is spent when you live with another person.

Of course, the idea is quite risky and not every entrepreneur will dare to implement it in Russia.

From Russia with love!

We really hope that you liked some foreign business idea from our selection and you implement it in your city. Don't forget the importance of testing ideas and analytics. Good luck!

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